The management of health risks related to scientific and technological innovations has been the focus of a heated debate for a few years now. In some cases, like the campaigns against the use of GMOs in agriculture, this debate has degenerated into a political and social dispute. Even risk analysis studies, which appeared in the 1970s in the fields of nuclear physics and engineering and were later developed by social sciences as well, have given completely different, and at times contradictory, interpretations that, in turn, have given rise to bitter controversies.
From exhibitions to theatrical performances, from fireworks to video games, countless events and ventures have been held all over the world in 2005 to mark the occasion of the World Year of Physics (WYP2005). The year that is drawing to a close has brought physics out into the streets and University campuses, but in a few cases physics has even invaded theater stages and art museums, it has involved musicians and even architects. The worldwide objective was to highlight a science that has more and more need to communicate its close connections with society, its involvement in themes that are
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TEAM MEMBERS:
Marzia MazzonettoMaria Chiara Montani
If we wish to attempt an initial analysis of the inquiry on the communication of science in Brazil, India and China that JCOM proposed in its three most recent issues, we should paraphrase Chinese science and science-fiction writer, Yan Wu: even though these three countries are emerging in the fields of economy and science, and are now part of a wide group of communicators, promoting numerous methods to divulge information, they don't yet have a sound theory on the communication of science to the public. This is not an insignificant problem because according to David Dickson, the director of
Quarked!™ is a collaborative physics education project at the University of Kansas that provides engaging and educational science experiences for youth ages 7 and up, educators and the general public. This multimedia project material focuses on concepts of scale and matter, and presents subatomic particles as relatable characters in both human and quark or electron form that explore science through story-driven adventures. It includes a comprehensive website with a range of materials including animated videos, games, apps, FAQs and lesson plans, as well as hands-on education programs at the University of Kansas Natural History Museum. Initially, funded through an NSF EPSCoR grant (Grant No. EPS-0236913 and matching support from the State of Kansas through the Kansas Technology Enterprise Corporation and EPP-0354836), this projects continued to grow and new resources have been added through funding from the Kauffman Foundation, Google grants and other NSF awards. Quarked.org attracts more than 75,000 unique visitors annually, local PBS television stations in Kansas and Missouri broadcast the 3D animated videos, and the museum programs have reached more than than 5,000 school participants and continue to be offered.
Partnering with National Musical Arts, the Science Museum of Minnesota seeks to develop BioMusic, a 4,000 sq. ft. traveling exhibition that explores the origins of music in nature and the connections between music and sound of living things. This project is based on planning grant ESI-0211611 (The Music of Nature and the Nature of Music) awarded to NMA. The project is based on the emerging interdisciplinary research field of biomusic, which includes musicology plus aspects of neuroscience, biology, zoology, environmental science, physics, psychology, math and anthropology. The exhibit sections -- "Humanimal" Music; Natural Symphonies; Ancient Roots; Music, Body and Mind; and World of Music -- use both music and natural sound to explore biodiversity, cultural diversity, the physics of sound and the brain. BROADER IMPACT: The exhibition is expected to travel for at least six years, reaching some two million people in 18 communities. It is to be accompanied by a six-part radio series (Sweet Bird Classics) for young children. Because of the connection to music and many other areas of public interest, this exhibition has the potential to attract and engage new audiences to science museums and stimulate their interest in STEM.
SoundVision Productions is developing and distributing a series of ten, hour-long public radio documentaries that will explore the turbulent boundary between science and the humanities, capturing the present moment of tremendous scientific and scholarly ferment with the unique and intimate power of radio. By introducing the radio audience to the thoughts and voices of some of the world\'s most accomplished scientists, in conversations with the counterparts in the humanities, the series will look at recent developments in science including physics, molecular and cell biology, environmental science, cognitive psychology and neuroscience, and the multiple disciplines of the life sciences reflecting the increasingly subtle and widespread application of evolutionary theory. In each program, a careful account of new scientific ideas and discoveries will be placed within the context of historical and contemporary thought about the human and natural worlds. Barinetta Scott, the Executive Producer, has most recently been the Executive Producer for the highly regarded NSF funded NPR series, "The DNA Files." In developing this project, she will work closely with an advisory committee that includes: John Avise, Research Professor, Dept. of Genetics, University of Georgia Samuel Barondes, Professor and Director of the University of California San Francisco\'s Center for Neurobiology and Psychiatry Terrence Deacon, Associate Professor of Anthropology, Boston University Anne Foerst, Professor of Computer Science and Theology, St. Bonaventure University Ursula Goodenough, Dept. of Biology, Washington University, St. Louis William Irons, Professor of Anthropology, Northwestern University Gordon Kane, Professor of Physics, University of Michigan Jim Miller, Senior Program Associate for the AAAS Program of Dialogue Between Science and Religion W. Mark Richardson, Episcopal Priest, Associate Professor of Systematic Theology, General Theological Seminary Holmes Rolston, University Distinguished Professor in the Department of Philosophy, Colorado State University Michael Ruse, Professor of the Philosophy of Biology and Ethics, at Florida State University Mary Evelyn Tucker, Professor of Religion at Bucknell University Dorothy Wertz, Senior Scientist; Social Science, Ethics, and the Law; The Shriver Center.
Independent Production Fund is producing a three-part public television series focusing on the latest research in the science of music. The programs will explore how cutting-edge science is revealing new connections between music and the human mind and body, the natural world and the cosmos. The series will follow researchers from a variety of fields including physiology, neuroscience, psychology, biology, physics and education, as they use groundbreaking techniques and technologies to unravel age-old mysteries about music's persistence, universality and emotional power. It will show how these researchers are shedding valuable new light on the way brains work. The impact of the programs will be extended through a content-rich companion web site and innovative formal and informal educational-outreach materials to both middle and high school age students, as well as a complementary radio component. Mannes Productions will produce the series; Goodman Research Group will conduct formative evaluation and Rockman et al will conduct summative evaluation.
WGBH's Science Unit is requesting funds to produce for NOVA a two-hour television special based on David Bodanis' book "E=mc2: A Biography of the World's Most Famous Equation." Combining dramatic and documentary techniques, the program uses Einstein's iconic equation to explore the physics behind the equation and the nature of the scientific process. A media initiative, an interactive Web site, and an outreach campaign broaden the program's impact beyond the television broadcast. "E=mc2" is intended for prime-time broadcast on PBS in the fall of 2005, to coincide with the centennial of Einstein's "Miracle Year," and should reach an initial audience of seven million viewers. Outreach kits will be made available for free to 16,000 public libraries and 1,000 after-school programs. Notification of educational resources will be sent to all 14,000 high school physics teachers around the country. A formative evaluation of the program and a summative evaluation of the program and outreach materials will ensure that "E=mc2" achieves its ultimate purpose: to enhance public understanding of science and promote scientific careers. Key Project Personnel: Director of the WGBH Science Unit and Senior Executive Producer of NOVA: Paula S. Apsell Writer/Director: Kevin Macdonald Producer: John Smithson Formative Evaluation: Multimedia Research Summative Evaluation: Goodman Research Group
This project is designed to improve communication between scientists and the public focusing on the role of evidence in science. It is a two-year project that includes: 1) implementing a national survey on the public use of science web sites; 2) conducting a national Science Education Outreach Forum bringing together scientists and informal science educators; 3) implementing workshop sessions at a national conference to disseminate lessons learned from the survey and Forum; and 4) developing a prototype website on the role of evidence that will be evaluated for audience engagement and understanding. This project builds on the Exploratorium's prior NSF-funded project (ESI#9980619) developing innovative strategies using the Internet to link scientists and the public using Webcasts, annotated datasets and interactive web resources. Project collaborators include the Pew Internet and American Life Project, Palmer Station, Scripps Oceanographic Institute, FermiLab and the Society of Hispanic Physicists among others. The research and evaluation of the project has the potential for strategic impact by providing new information and models on how science centers can more effectively use the Internet to improve communication between scientists and the public while engaging learners more effectively.
Thinking SMART is a comprehensive five-year program that will encourage young women to pursue careers in science, mathematics and technology. The project focuses on girls ages 12-18, and will especially target those who are underserved and underrepresented in the sciences, including girls from diverse backgrounds and persons with disabilities. Key elements include four science/engineering module options, a two-tiered mentoring component, training, resource materials, online activities and an awards program. The modules (Material Girls, Eco Girls, Galactic Girls, Net Girls), focus on engineering, ecology, physics and computer science respectively, and will be aligned with national standards. The modules are implemented during the school year and include weekly programming, a summer camp and a spring "Women in Science and Engineering" conference organized by girls. Weekly meetings are augmented by online activities, in which girls interact with other participants and mentors, publish reports and obtain career information. Additionally, participants who complete all four modules are eligible to become paid mentors for younger participants. Five publications will be produced to support the program, including manuals for mentors (both adults and youth), module activities, a parent guide and a guide for implementation sites on community partnerships. Thinking SMART materials will be developed and piloted tested at eight sites in conjunction with Girls, Inc. affiliates in Nashua, NH, Worcester, MA, Oakridge, TN and Shelbyville, IN, with input from the Society of Women Engineers. Extensive training will also be provided for pilot programs and future dissemination. Finally the E3 Awards Program will motivate implementation sites to create high quality local programs. It is anticipated that more than 1,500 Girls, Inc. affiliates will adopt "Thinking SMART."
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TEAM MEMBERS:
Brenda StegallJanet StantonHeather Johnston NicholsonShalonda MurrayJoe Martinez
WGBH is producing a three-hour television series about the scientific quest for a unified set of laws governing the universe. The programs, to be broadcast as part of the on-going NOVA series, will place special emphasis on the new development in physics known as string theory. Inspired by Columbia University physicist Brian Greene's best-selling book of the same name, "The Elegant Universe" will explore the ways in which our understanding of matter and forces, space and time have shifted over the years, most recently with the emergence of string theory in the 1980s and its resurgence in the last five years. Greene will play a prominent role in the series, both on camera and as a consultant helping the producers shape the programs. The series, planned for broadcast in the fall of 2002, will communicate critical scientific concepts through filmed experiments, carefully crafted explanations, and the latest in computer animation. Interviews with scientists and historians, re-creations of key breakthroughs in the history of science, and sequences featuring physicists working on today's most pressing problems will allow viewers to share in the excitement of scientific discovery. Outreach material will be developed for the public and for teachers. NOVA Online will produce a rich companion Web site to allow viewers whose interest is piqued by the series to enhance their learning in a number of ways, including interactive animations of famous experiments and essays that go deeper into subjects than the programs could.
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TEAM MEMBERS:
Margaret DrainPaula ApsellBarbara Flagg
The University of California, Berkeley is developing "Windows on Research," a two-year experimental exhibit project at the Lawrence Hall of Science focused on engaging and informing the public about current scientific research. The project will develop and evaluate different media to translate the leading edge of nanotechnology research for the science center audience by featuring live demonstrations and presentations, physical- and technology-based exhibits, and Internet-based exhibits. Formative evaluation of all products, including ongoing public focus groups and surveys, will be used to establish which of the several media, alone or combined, work best to communicate research content. The project team also is developing new assessment tools to test usability and effectiveness of the artificial intelligence and technology-based components in conveying content. The results of this prototype effort to present ongoing research in a museum setting will be disseminated to the informal science education field. The PI, Marco Molinaro, and the team from the Lawrence Hall of Science will work closely with scientists representing research in a number of nanotechnology fields. These scientists bring expertise in the areas of materials science, chemistry, education, bioengineering, mechanical engineering, molecular and cell biology, geochronology and isotope geochemistry, and psychology.
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TEAM MEMBERS:
Marco MolinaroUniversity of California-BerkeleyDarrell Porcello