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resource project Public Programs
This project, coordinated by the New Jersey Mathematics Coalition (and a major partner with the SSI) will use the recently completed New Jersey Frameworks in mathematics and science as the core of a parent education effort that will reach 300,000 parents of school age children in the state, representing 50% of the parent population and all 603 school districts. This project will be a vehicle for providing opportunities for parents to become familiar with these standards. The project will undertake a three-stage approach to parental outreach: (1) awareness activities, including the development of materials printed in both English and Spanish, public television, and a Website; (2) increasing involvement of parents through establishing a clearinghouse for information; and (3) activation activities to help parents work more effectively on mathematics and science reform efforts at the school, district, and state levels.
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TEAM MEMBERS: Joseph Rosenstein Warren Crown
resource project Public Programs
The Massachusetts SSI (Project PALMS) will conduct this project in partnership with MITS (the Museum Institute for Teaching Science, Inc.) and will develop, demonstrate the effectiveness of, and disseminate a locally-driven model for parental involvement in mathematics, science, and technology education. The model builds on the SSI structure by starting with parents who are active in PALMS District Leadership Teams for Systemic Change (approximately 2900 parents). These parents will have opportunities for additional training with materials such as Project PRISM, EQUALS, AAAS, etc. These support the new State frameworks and assessments developed through he SSI, and are also in support of the high quality curriculum materials recommended for implementation in schools. Parents will then develop local plans for engaging other parents in their communities. Materials will be developed, including a manual on How to Build Coalitions to Engage Community Members in Mathematics, Science, and Technology Reform. In addition, materials will be developed and outreach activities will be conducted to include activities for parents and children (estimated to reach an additional 21,000 parents) held in nontraditional environments such as subways, laundromats, health clinics, and malls. Products will include a manual on building coalitions to engage communities in supporting mathematics and science reform, and a collection of field-tested prototype outreach activities. Findings will be disseminated through the Eisenhower Consortia, National PTA, Urban League, and National Council of La Raza.
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TEAM MEMBERS: Thomas Noonan Mary Jane Schmitt Pendred Noyce
resource project Public Programs
The Hattiesburg Area Education Foundation is conducting a 12-month planning project in preparation for a Parental Involvement project. The planning objectives include the identification of materials and strategies in use, actively engaging parents, teachers, and other partners in dialogue about standards for mathematics and science education and in strategic planning, developing a plan for replication and dissemination, developing an evaluation plan, and developing a full proposal. A broad-based planning team is conducting the planning activities.
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TEAM MEMBERS: Sue Van Slyke
resource project Public Programs
This planning project, sponsored by the Washington MESA program, will carry out a planning program which will result in a full proposal to support a strong parents program in the four MESA centers in the State of Washington. With funds from the planning grant the MESA staff will do an assessment of need for a parents program at ten target sites, identify potential partners in working with the project and develop a parent involvement plan for each center. Specific tasks will be to identify a parent coordinator at each site, to prepare the sites to deliver a program for family math, science and technology training and to develop parent leaders at each site who will work with the schools so that they can deliver a strong math, science and technology to all students as well as prepare parents to become active in their children's learning.
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TEAM MEMBERS: Patricia MacGowan
resource project Media and Technology
The Educational Film Center will complete production of a science, engineering, and technology careers exhibit and informal science education project for use in science museums, libraries, schools, and community locations. The twelve additional interactive and linear career profiles to be produced under this grant will bring the total number of careers available in a fully interactive mode to thirty-two. Users will be able to explore each of these careers with first person video profiles of people in science and engineering and animated/reality video simulations of work experiences in these fields. The exhibit also with provide guidance to help users make decisions about education and career choices and will include a database of information about approximately 200 additional science and math-based professions. The project also will undertake the development and testing of eight permanent model Family Outreach Science Career Education Centers in eight cities. These centers will be based on and will expand upon the experience the project had in their earlier model Parent Outreach Science Career Program. Utilization support will be provided through special target leader guides, presentations and workshops at national and regional meetings of user organizations and groups, and a SETQuest bulletin board and e-mail network for the exchange of user science career programming. This project is a collaborative effort among four organizations: The Educational Film Center (EFC) is responsible for management of the project and for the development of production of the software and the documentary video profiles; COMAP is responsible for selecting and hiring content consultants, for formative and summative evaluation, and will jointly market and distribute the material with EFC; The New York Hall of Science is responsible for the exhibit kiosk and graphics, the design and development of the workbook and museum installation print components of the project, and will serve as principal test site for the exhibit; and the AAAS is coordinating the design, implementation, and testing of parent outreach program. All of the organizations will be involved in presentations and dissemination of project information to the informal and formal education communities.
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TEAM MEMBERS: Stephen Rabin Barbara Flagg
resource project Professional Development, Conferences, and Networks
WGBH is requesting $100,000 for a two-day conference for 75 outreach professionals from public television, museums and science-technology centers, and community-youth organizations. The conference will be developed in collaboration with the American Association for the Advancement of Science. The conference will provide professional development for outreach staff in key organizations that conduct local and national outreach project in informal and formal education. Participants will have the opportunity to: * learn how they can extend the impact of major outreach projects by establishing local coalitions that build on the strengths and resources of public television, science centers, youth-serving organizations, and other agencies focused on science education. * find out how outreach is carried out by organizations outside their fields of expertise in order to identify new approaches and strategies that they can adapt for their own projects, and * develop a plan of action for implementing an outreach initiative that takes advantage of the skills they have gained from the workshop and will benefit their communities. Beth Kirsch, Director of Educational Outreach for WGBH, will be PI. She will work closely with Judy Kass, Director of Outreach Programs at the AAAS, and Joan McIntosh, an independent consultant and trainer, to develop and manage the conference.
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TEAM MEMBERS: Beth Kirsch
resource project Professional Development, Conferences, and Networks
The World Congress of Science Producers is an annual event of leading broadcasters and independent science producers from around the world. This year's congress is being planned and osted by WGBH. For this Congress, WBGH will add two new dimensions to the meeting: 1) involve working scientists in the meeting to increase the dialogue and contact between broadcast journalists and scientists, and 2) partially support attendance by individuals who are either are considering entering science journalism or are newly involved in the field. Sessions that include scientists include: an exploration of the most important science stories that journalists should be covering, an in-depth analysis of a specific science issue, a discussion of ethical issues related to genome research, legal issues related to science in the courts, an examination of coverage of science vs. pseudo-science, and visualization of science.
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TEAM MEMBERS: Paula Apsell
resource project Media and Technology
The American Association for Advancement of Science (AAAS) will produce and test a pilot series of twelve 90-second features on science. Aimed at the 12- to 18-year old market, the features are designed to be broadcast daily on commercial stations with formats aimed at this age level. Each feature will take one of three forms: News Features based on current research, answers to Audience Questions about science, or Skits and Songs that convey basic science concepts. The AAAS also will begin securing carriage for the pilot programs and a potential longer series of programs. The PI will be Robert Hirshon who is currently the Project Director and Executive Producer for Kinetic City Super Crew. Justin Warner, who has been producer/writer for the AAAS radio features Science Update and Why Is It?, will be the Producer/Head Writer. The content director will be David Lindley, formerly Senior Editor for Science.
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TEAM MEMBERS: Robert Hirshon Barbara Flagg
resource project Media and Technology
KCTS, the public broadcasting station in Seattle, WA, is producing and distributing15 new half-hour episodes for the children's television series, Bill Nye the Science Guy. Topics being considered for these programs include: Caves Jungles Animal Behavior Entropy Home Demo Lakes and Ponds Felines Convection Smell and Taste Life Cycles Minerals Adhesives Atoms and Molecules Organs Comets, Asteroids, and Meteors The project also will include outreach to viewers, teachers, and parents by providing the following materials: A teachers kit to be distributed to 150,000 fourth-grade teachers nationwide Fifty thousand free copies of a printed parents' guide and 15-minuted video distributed through an off-air off and community partner groups Meet a Way Cool Scientist national print contest in which children will be invited to write and illustrate a profile of a scientist in their community Nye Labs Online, a Web site with series information, science topics, hands-on experiments, and an e-mail connection to Bill Nye and the production team Conference Presentations and workshops about the project's approach to science education for PBS stations, teacher groups, and the three partnering organizations, Girls Incorporated, the National Urban League, and the National Conference of La Raza Rockman Et Al will conduct a summative evaluation to extend the understanding of the show's impact on children's attitudes toward and understanding of science. It also will examine the size and composition of the in-school audience, and will assess the use and value of the outreach materials.
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TEAM MEMBERS: Elizabeth Brock James McKenna Erren Gottlieb William Nye
resource project Media and Technology
9710718 Kleiman Cultural Research and Communications, Inc. is developing a project that will center around a one-hour documentary program entitled Promises to Keep. The film, now in its planning phase, will chronicle the day-to-day efforts of students, teachers, and parents at one inner city public high school as they work to implement standards-based math and science reform while maintaining their commitment to full educational equity. The goal is to inform viewers about a significant reform effort underway, heighten their awareness of the possibilities of high quality math and science education for all, and stimulate them to support or initiate similar efforts themselves. During the planning phase, the applicants will focus their efforts in several critical areas: 1. Develop a better definition of the target audience so that the next stage can be designed best to address the needs and interests of that audience. 2. Clarify the goals, structure, and content of the program. For example, is the proposed film to be primarily motivational or should it provide a "blueprint for change?" How, specifically, does the school achieve its goals of excellence and how will this be conveyed in the film? How can school around the country relate to the examples set by Thurgood Marshall High School? 3. Design a strong outreach, promotion, and distribution plans to assure that this will reach the intended audience. 4. Assess the location constraints that will be present during production. 5. Familiarize the advisors with the school where the film is to be made. The Co-Principal Investigators and film producers for the project are Vivian Kleiman, an award winning producer of such programs as Color Adjustment and My Bodies My Business, and Sharon Wood who has produced, directed, and or written programs for Portrait of America and Super Chief: The Life and Legacy of Earl Warren. Project advisors include Dennis Bartels, Yolanda George, Donna Gerardi, Nancy Kreinberg, and Tom Romberg.
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TEAM MEMBERS: Vivian Kleiman Sharon Wood
resource project Media and Technology
The Smithsonian Associates Program at the Smithsonian Institution has a unique, one-time only opportunity to test the potential of producing a very low cost, but high quality science program featuring an outstanding and widely recognized scientist. The program will be an edited hour from an hour and a half interview that Timothy Ferris will have with Stephen J. Gould before a live audience on November 7, 1997. If successful, the program will be broadcast in prime time by PBS and would serve as a prototype for additional programs other eminent scientists. During the requested Small Grant for Exploratory Research phase, the Smithsonian will: * Determine if a viable hour-long program can be derived from a live interview that is only an hour and a half in duration. This 1 to 1.5 ratio of finished program material to the total footage shot is very economical but also is much lower than most television programs which have a ratio of 1 to 3 and up. * Test how to take advantage of Dr. Ferris' talents in a video interview format. While Ferris has interviewed many scientists for print media, this will be his first interview for this kind of broadcast medium. * Assess how successful Ferris is in conducting a live interview so that difficult scientific concepts will be accessible to a lay audience. This interview with Dr. Gould also will provide a rare opportunity to investigate emerging research areas that are likely to be of lasting interest and to present them to the public. The Smithsonian Associates will assess the effectiveness of this approach in two ways. First, a group of five scientists and informal science education experts will review a rough cut of the program to determine if a program can be produced in this manner and effectively convey complex science to a lay audience. Possible members of this group include Bruce Alberts (National Academy of Science), Paula Apsell (WGBH), Robert Hazen (George Mason University), Mary Jane McKinven (PBS), and Maxine Singer (Carnegie Institute). The second gauge of effectiveness will be the acceptance of the program for prime time distribution by PBS and the public reaction to the program. Timothy Ferris is a generalist scholar who has taught in five disciplines - astronomy, English, history, journalism, and philosophy at four universities. He currently is emeritus professor at the University of California, Berkeley. He has received the American Institute of Physics prize, the American Association for the Advancement of Science prize, the Klumpke-Roberts prize, and a Guggenheim Fellowship. The television producer will be Catherine Tatge who has produced a wide range of programming for PBS and for CBS Cable. Her productions include Playing With Fire: The Tenth Van Cliburn Piano Competition and the feature film of the New York City Ballet version of The Nutcracker. She was commissioned by the Congress of the United States to direct and produce an historical overview of the U.S. Congress. The PI for the project will be Mara Mayor, Director of The Smithsonian Associates and former Director of the Annenberg/CPB Project which supports the creation of educational resources for a variety of media.
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TEAM MEMBERS: Mara Mayor
resource project Media and Technology
The Exploratorium is developing the pilot for a Saturday morning science-oriented, live-action, film and animation, national network television series for teens aged 13 to 17. The half-hour show will present everyday science and the process of problem solving in a fast-paced, hip, and challenge-oriented format. Two teams, each of three teenagers, will compete in a series of challenges which require the application of common sense knowledge, observation, experimentation, and problem-solving strategies useful in science. The object is to demonstrate that real-world problem solving makes use of many skills and may have more than one solution. The Exploratorium will administer the project and will be responsible for the science content. Production will be done by Colossal Pictures, a San Francisco production studio experienced in animation and youth-oriented programming.
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