The Educational Broadcasting Corporation (WNET) is researching and testing an experimental, short-format television broadcast and Web project entitled "Science InSight." The goal of this experimental research is to determine if short-format television segments can successfully increase Americans' understanding of -- and interest in -- new research in science and technology and, if they can, which of several possible formats is likely to be most successful. During this research and development phase, WNET will test the viability of the project model and develop and refine the model for use in a selected group of media venues such as the forthcoming PBS weekly public affairs program,"Public Square." The specific activities to be undertaken in the research phase include: -assembling an expert board of up to six advisors with expertise in science, science journalism and media; -producing three, experimental, short-format, "program concept" video segments of varying lengths for use as science information pieces in other media programs; -conducting formal and informal testing and evaluation of these test formats for appeal, credibility, clarity and comprehensibility of style and content; and -identifying additional key potential distribution partners from television media, print, Web and science centers outlets.
In this Summative Evaluation, Goodman Research Group, Inc. found that PEEP effectively models science inquiry skills, including predicting, observing, and problem solving. Children who were exposed to PEEP interacted with materials in ways that were significantly more grounded in science inquiry than children who were not. By a margin of 71% to 22%, for example, children who watched PEEP were more likely to initiate a question to be explored. Children exposed to PEEP were also more likely to use problem-solving strategies (76% compared to 34%) and more likely to solve the problems they
SoundVision Productions is developing and distributing a series of ten, hour-long public radio documentaries that will explore the turbulent boundary between science and the humanities, capturing the present moment of tremendous scientific and scholarly ferment with the unique and intimate power of radio. By introducing the radio audience to the thoughts and voices of some of the world\'s most accomplished scientists, in conversations with the counterparts in the humanities, the series will look at recent developments in science including physics, molecular and cell biology, environmental science, cognitive psychology and neuroscience, and the multiple disciplines of the life sciences reflecting the increasingly subtle and widespread application of evolutionary theory. In each program, a careful account of new scientific ideas and discoveries will be placed within the context of historical and contemporary thought about the human and natural worlds. Barinetta Scott, the Executive Producer, has most recently been the Executive Producer for the highly regarded NSF funded NPR series, "The DNA Files." In developing this project, she will work closely with an advisory committee that includes: John Avise, Research Professor, Dept. of Genetics, University of Georgia Samuel Barondes, Professor and Director of the University of California San Francisco\'s Center for Neurobiology and Psychiatry Terrence Deacon, Associate Professor of Anthropology, Boston University Anne Foerst, Professor of Computer Science and Theology, St. Bonaventure University Ursula Goodenough, Dept. of Biology, Washington University, St. Louis William Irons, Professor of Anthropology, Northwestern University Gordon Kane, Professor of Physics, University of Michigan Jim Miller, Senior Program Associate for the AAAS Program of Dialogue Between Science and Religion W. Mark Richardson, Episcopal Priest, Associate Professor of Systematic Theology, General Theological Seminary Holmes Rolston, University Distinguished Professor in the Department of Philosophy, Colorado State University Michael Ruse, Professor of the Philosophy of Biology and Ethics, at Florida State University Mary Evelyn Tucker, Professor of Religion at Bucknell University Dorothy Wertz, Senior Scientist; Social Science, Ethics, and the Law; The Shriver Center.
Concept planning studies ("front-end" studies) are useful in finding out "where the audience is starting from" in their perceptions of particular subjects, themes or messages to be communicated in upcoming exhibitions. In this case, the exhibition team needed some clarifications about visitors' awareness, interests, and other perceptions of 'current science.' The priorities for this research were focused on: name and recognition of the topic (explore people's reactions to 10 preliminary "titles;" seek examples of topics that they associate with new/current science) interest in current science
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TEAM MEMBERS:
Jeff HaywardScience Museum of MinnesotaJolene Hart
Goodman Research Group, Inc. (GRG), an evaluation research firm specializing in the evaluation of educational programs, services, and materials, is conducting an evaluation of PEEP and the Big Wide World (PEEP). The primary focus of the evaluation is to assess PEEP's appeal and the extent to which the various components of PEEP (e.g., television series, Web site, and educators' print guide) contribute to encouraging children ages 3-5 years to engage in hands-on science explorations of their everyday environments. GRG employed several data collection methods to assess PEEP, including a children
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TEAM MEMBERS:
Jennifer BeckWGBH-TV BostonJennie MurackIrene F Goodman
This study is the first phase of a two-part summative evaluation of a National Science Foundation-funded research/development project to investigate the development of exhibits that elicit active prolonged engagement (APE) among casual museum visitors. Naturalistic methodology was used to frame the research. Methods included unobtrusive observations, depth interviews, and tracking-and-timing. Forty-six unobtrusive observations and 35 related depth interviews were conducted on site at the Exploratorium from August 5 through 10, 2003. After all observations/interviews had been completed
Going APE! is a National Science Foundation-funded research/development project to investigate how to develop Exploratorium exhibits that elicit active prolonged engagement (APE) among casual museum visitors. As part of this research/development process, Selinda Research Associates, Inc. (SRA) conducted a summative evaluation to assess how and to what extent the exhibit units developed by the Exploratorium team were in fact APE exhibits. This report is the second of two distinct phases of the summative evaluation study. The first phase of the summative evaluation compared visitor engagement at
Discovery Place in Charlotte, NC is planning and coordinating a visit by Chinese delegates to designated United States Science Museums toward identifying cooperative endeavors related to public understanding of science. Planning also will be done for a separate delegation of informal educators from Japan. Discovery Place will work with the Association of Science-Technology Centers (ASTC) to assist in planning and arranging portions of each delegation's visit in order to help science center professionals from all three countries meet and learn more about each other's institutions, programs and priorities. Through this networking, U.S. institutions will be encouraged to participate in exchanges and cooperative projects. The meetings also will help all sides identify potential partners and develop the relationships necessary to pursue joint activities such as staff exchanges, cooperative development of exhibits and programs and design of workshops. Specific planning activities to be undertaken by Discovery Place include: Identifying appropriate museum and media production sites for the Chinese delegation to visit; Coordinating the purposes of the visit with these sites; Working with The Institute of Pacific Asia (IPA is the NSF grantee that is handling the administrative aspects of the Chinese and Japanese visits) to develop a specific agenda for each site visit; Coordinating with ASTC to arrange such activities as: Presentations by members of the Chinese and Japanese delegation in ASTC conference sessions, Participation by members of the Chinese and Japanese delegations in ASTC conference events and sessions, and Assisting IPA in developing an agenda for a one-day US/China delegation meeting immediately following the conference. This project provides rare opportunities for informal science educators and policy makers to explore a wide range of program options for the United States, China and Japan to inform the public and build support for science.
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TEAM MEMBERS:
Freda Nicholson
resourceprojectProfessional Development, Conferences, and Networks
The Center for Informal Learning and Schools (CILS) is a five-year collaborative effort between the Exploratorium in San Francisco, the University of California at Santa Cruz, and King's College London. The purpose of the Center is to study the intersection of informal science learning that takes place in museums and science centers and formal learning that takes place in schools, and to prepare leaders in informal science education. Through the efforts of the center, new doctoral level leaders will be prepared who understand how informal science learning takes place and how informal institutions can contribute to science education reform. A Ph.D. program will be offered to 16 individuals at King's College London (two cohorts of eight) and a post-doctoral program to six scientists interested in issues of learning and teaching in informal settings. A doctoral program is planned at the University of California at Santa Cruz for 24 students, 12 whose interests are primarily in education and 12 who come from the sciences. In addition to doctoral level training, there will be a certification program for existing informal science professionals to better enable them to support teachers, students and the general public. That program will provide 160 informal science educators 120 hours of professional development experiences, and an additional 24 informal science educators with a master's degree in informal science education at UC Santa Cruz. A Bay Area Institute will be developed to serve as a central focus for all CILS activities. It will bring together researchers and practitioners; it will offer courses and workshops for graduate students; and it will provide a central location for reporting research findings and methodologies that focus on how informal learning institutions can best contribute to science education reform.
TEAMS, an exhibit collaborative of seven small science museums, will collaborate with academic researchers to expand knowledge about learning in informal science environments and will apply that knowledge to the creation of eight (two copies of four topics) traveling science exhibitions suitable for small museums and science centers. The research investigations build on recent findings about the nature of socio-cultural learning in museums. This close working collaboration among researchers, museum evaluators and museum exhibition designers provides an innovative opportunity to examine a model for rapid transfer of research knowledge into museum practice. Through this collaborative effort the project builds capacity within the seven small museums, helping address the larger problem of under-served audiences in rural areas. One component of the research supports design guidelines to increase effectiveness for girls visiting STEM exhibitions.
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TEAM MEMBERS:
David GoudyCharles TrautmannSarah WolfMark SinclairCatherine McCarthy
Community Ambassadors in Science Exploration (CASE) is a new model for encouraging the appreciation and understanding of science among underserved families through: a corps of teen and adult peer presenters; a curriculum of hands-on learning experiences for families of diverse ages and backgrounds; a regional network of museum-community collaboration; integration of community and museum resources through joint programming; and a longitudinal research study of program impacts. CASE will serve over 20,000 people over three years with peer-presented family learning opportunities and museum experiences. In addition, CASE will train a total of 108 science ambassadors who will offer science workshops at community-based organizations in the languages spoken by their constituencies. Through CASE, the ambassadors will gain training and experience in informal science education that can open the door to possible future career opportunities in community and museum settings. Building on a ten-year history of museum-community collaboration, CASE will be conducted by PISEC, the Philadelphia/Camden Informal Science Education Collaborative. PISEC includes four major Philadelphia informal science institutions: The Franklin Institute, the Philadelphia Zoo, The Academy of Natural Sciences and The New Jersey State Aquarium. This organization conducts research and outreach projects in support of family science learning.
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TEAM MEMBERS:
Minda BorunKathleen WagnerAngela WengnerNaomi Echental
KCTS, Seattle's PBS affiliate, is producing a series of three one-hour prime-time science education television specials starring Bill Nye. The specials will be aimed at a family audience and will be designed to promote informal science learning through an entertaining presentation of science in everyday life. Topics currently being considered for the specials are The Science of Sports, The Science of Learning, and The Science of the Future, thought other topics, such as Pseudo Science, also are being considered. Each program will maintain the entertainment values of enthusiasm for science so prominent in the Bill Nye the Science Guy series but will have a strong narrative element and air of suspense as Bill embarks on a journey of discovery, greater depth of content and presentation, and longer uninterrupted segments. The programs will be supported by a multi-pronged outreach program to reach parents and children through local PBS stations and science museums, community organizations serving disadvantaged populations and, possibly, a tie-in with a national chain of quick family restaurants. Many of the same team that created Bill Nye the Science Guy will work on this project including Bill Nye; Elizabeth Brock, Executive Producer; and Erren Gottlieb and James McKenna, producers. The production team will work with fourteen scientists and science educators who will advise the project on presentation and outreach. This group also will review and comment on all scripts and drafts of outreach material.
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TEAM MEMBERS:
William NyeJames McKennaErren GottliebBurnill ClarkRandy Brinson