WTTW, the public television station in Chicago, is developing a science education project targeted at children aged 6 to 10. The major components of the project will be a 13-part animated television series, an interactive webpage and multiple outreach components for individuals and families. The television series features a pair of animal astronauts -- an eager dog named Billie and a reluctant flea named Miles -- as they travel through space in search of science adventure. The two work together to explore problems, solve mysteries and survive adventures while aboard their doghouse-shaped spaceship and on the worlds they discover throughout the universe. In each episode, using an inquiry-based method of problem solving, Billie and Miles embark on a new adventure and explore a single science concept in depth, approaching it from many different ways appropriate to their respective personalities. Science content for the series is being developed by Ian Saunders, previously Head Science Writer for Bill Nye the Science Guy; Dr. Edward Atkins, President of Science Productions for TV who has developed science programming for Children's Television Workshop and WNET; and Dr. Jose Rios, Assistant Professor for Science Education at the University of Washington, Tacoma. The series will be produced by WTTW in partnership with Nelvana Ltd., the animation company for The Magic School Bus. Formative evaluation during the planning phase will be conducted by Dr. Barbara Flagg of Multimedia Research. The major activities during the planning stage include: 1) Convening the core advisors to develop the science content bible, finalize age-appropriate content goals, suggest ideas and strategies for presenting the science, and organizing principles consistent with the National Science Education Standards and the AAAS Benchmarks. 2) The group also will examine a range of creative issues that bear directly on the effective delivery of science content. 3) Development and formative testing for a short animation prototype that will illustrate one of the series' science concepts. This segment will be tested to assess the appeal of its style and its efficacy in communicating science. 4) Continuation of work with Nelvana to develop character sketches and background, create storylines and write a pilot script. 5) Validate and expand on the current outreach concept.
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TEAM MEMBERS:
MaryBeth HughesEdward AtkinsIan SaundersFrederick SchneiderBarbara Flagg
The Educational Broadcasting Corporation (WNET) is researching and testing an experimental, short format television broadcast and Web project entitled, "Science InSight." The goal of this experimental research is to determine if short-format television segments can successfully increase Americans' understanding of and interest in new research in science and technology and, if they can, which of several possible formats is likely to be most successful. During this research and development phase, WNET will test the viability of the project model and develop and refine the model for use in a selected group of media venues such as the forthcoming PBS weekly public affairs program, "Public Square." The specific activities to be undertaken in the research phase include: assembling an expert board of up to six advisors with expertise in science, science journalism and media; producing three experimental, short-format, "program concept" video segments of varying lengths for use as science information pieces in other media programs; conducting formal and informal testing and evaluation of these test formats for appeal, credibility, clarity, and comprehensibility of style and content; and identifying additional key potential distribution partners from television media, print, Web and science centers outlets.
Maine Public Broadcasting Corporation is producing three seasons of a regional television series that will enable audiences to explore, appreciate and learn about the relationship between science and everyday life in Northern New England. The project is being developed in collaboration with public television stations in Vermont and New Hampshire and will attract viewers by focusing on content and issues that are of unique interest to this area. It addresses the critical need to improve science literacy in this predominantly rural region of the country. Ancillary materials will be developed for use at home, in the community, and in classrooms and will consist of: Quest "Take-Home" Activity Pages, "In Your Community" Guides, Quest Community Events, and Classroom Lesson Plans and Suggested Activities.
EarthTalk Incorporated will be producing three seasons of "I Wonder," 225 ninety-second radio programs that answer listeners' questions about science. Questions will be collected from listeners via the projects' web site, by mail, and during special "field recording events" in which questions are solicited from museum visitors at nine science centers across the nation. Each program will feature a listener's science question with its answer provided by interviews with scientists/experts. "I Wonder" will be carried on the over 700 public and commercial radio stations that currently broadcast the producers' "Earth and Sky" radio series. Ancillary support for the series will be provided by a special "I Wonder" section of Earth & Sky Online and direct mailing of the nine "I Wonder" CDs to 90,000 classroom teachers. Promotion for the series will include placement of print ads that are timed with the field recording events.
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TEAM MEMBERS:
Deborah ByrdWilliam BrittonBarbara Flagg
The MIT Media Laboratory, in collaboration with six museums, will develop the "Playful Invention and Exploration (PIE) Network," with the goal of engaging a broader audience in science inquiry and engineering by enabling more people to create, invent and explore with new digital technologies. PIE museums will integrate the latest MIT technologies and educational research into their ongoing public programs. The museums will organize MindFest events, modeled after a two-day event at MIT in 1999, at which youth, educators, artists, engineers, hobbyists and researchers came together to collaborate on invention projects. The PIE Network will disseminate PIE ideas and activities to educators and families nationally.
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TEAM MEMBERS:
Mitchel ResnickNatalie RuskBakhtiar MikhakMike PetrichKaren Wilkinson
resourceprojectProfessional Development, Conferences, and Networks
The Exploratorium will host an invitational three-day conference on best practices in science exhibition development. At the conference practitioners will identify best practices in conceiving, designing, managing and developing science exhibitions. The conference will highlight current issues such as responding to diversity, providing access to current science and balancing the considerations of market and mission. The ideas and issues raised at this conference will culminate in a publication for dissemination to the field that includes conference proceedings as well as interviews with and essays by practicing exhibition professionals
Jim Metzner Productions is developing a means to broaden and deepen the reach and impact of the "Pulse of the Planet," the short-format science and nature radio series that is currently carried on approximately 300 stations. The plans are to develop and broadcast a Spanish-language version of the series and to continue production and increase the carriage of the short-format programs. In addition to broadcast radio, the series also will be available in RealAudio on the National Geographic Web site, and the project has its own Web site.
Over three years, Science Central is producing 624 television segments that will present current, ongoing research through local newscasts on ABC and NBC stations nationwide. In addition to the regular research segments, ScienCentral will produce six "sweeps" series per year focusing on important new fields of research including: nanotechnology, genetics/genomics, ocean science, global climate change and brain sciences. An advisory board of scientists, teachers, science journalists and public information officers help inform the producers about individual stories and evolving fields of research, and they provide access to scientists and field research. They also provide scientific input and check the stories for accuracy. To facilitate production and to assure that research is covered on an international basis, ScienCentral will establish a footage consortium to exchange science news video with major Canadian and European newscasters. They also will provide the news stories to science centers for use in their interactive exhibits and web sites.
Kinetic City After School is a two-year project that will produce a web-based after-school program for children ages 9-11. The on-line adventure will enable users to enter a virtual universe where a computer virus (Deep Delete) systematically attacks a new area of science each month (analogous to one of the 12 Project 2061 Benchmarks for Science Literacy). As students battle the virus, they learn Benchmarks learning goals. Each unit invites children to think about the problem, take action and reflect on their experience. The activities accommodate different learning styles and are supplemented by live audio chats with scientists and a self-assessment enables students to earn Kinetic City Power Points. Power Points can be donated to after school programs without computers and Internet access. These sites may in turn, exchange their accumulated Power Points to obtain computers, Internet service and a site license for "Kinetic City After School." Although the program is web-based, most of the activity extensions are done off-line. "Kinetic City After School" will be introduced to after-school sites with a two-day training workshop, with follow-up via phone meetings and site visits. Supporting materials will include a Leader Guide, Journal and Kinetic City Home Crew activity pages for use in the home.
The American Museum of the Moving Image is refurbishing the traveling exhibit, "Behind the Screen: Making Motion Pictures and Television." The exhibit, which focuses on the science and technology underlying movies and television, opened at the World Financial Center in New York City and subsequently traveled to the Kulturhuset in Stockholm, Sweden and the Technisches Museum in Vienna, Austria. It currently is at the Exploratorium in San Francisco and is scheduled to travel to COSI Toledo, Ohio in October 2001. The American Museum of the Moving Image has requests for the exhibit from the Science City, Kansas City; the Franklin Institute, Philadelphia; and the Museum of Science, Boston. However, in order for the exhibit to travel to venues beyond the Exploratorium, it needs to be refurbished and upgraded. This grant provides the funds for the exhibit to remain viable and to travel to additional venues.
The daily radio series EARTH AND SKY began airing nationally on September 30, 1991. It consists of 2-minute programs about Earth science and astronomy. Produced in association with the American Geophysical Union, it is designed for people of all ages. Its aim is to make science accessible and interesting to millions whose common bond is that they happen to be listening to the radio. On February 1, 1992, the series was airing on 63 commercial and public radio stations, which had paid for it, and the number of stations was growing. Producers and hosts Deborah Byrd and Joel Block were responsible for 5,000 daily programs in the award- winning STAR DATE radio series. Partial support is requested for the production, distribution and promotion of 780 programs in the EARTH AND SKY series. The goal for the grant period is to acquire a large listening audience via heavy promotion. After three years, EARTH AND SKY will be self-supporting on 371 stations, more stations than for any previous series of this king.
KY-H.E.R.O.S. (Health Education Rural Outreach Scientists) is a health science education program that partners the largest science center in Kentucky with Science Heroes-- important regional biomedical research scientists. The Science Heroes, their stories and their studies serve as inspiration to our rural audience. The project objectives are to: (1) Convey the relevance of health science research to people's daily lives and promote awareness of healthy lifestyle choices and wellness; (2) Promote understanding of the fundamental principles of the scientifc process and inspire K-12 teachers to incorporate current research into their teaching of health science; and (3) Encourage students to pursue advanced science education and increase awareness of the wide range of health science related careers. The Science Center, working with the distinguished Science Heroes, their research teams and a group of 15 knowledgeable professional advisors will develop the new KY-H.E.R.O.S. science education program. The program will include new hands-on labs and demonstrations, teacher training workshops, career exploration activities, interactive videoconferencing distance learning links, and innovative public programs. Using museum-based exhibits and a wet lab, traveling exhibit components, telelinking (distance learning), an interactive website and printed and electronic materials, we will present information about the work of the Science Heroes and its relevance to the lives of participants. The focus of the program will change every two years to feature three different scientists and their work. A total of nine scientists will be included during the 5 year period covered by the SEPA grant. As the focus changes every two years to a different three scientists, all the programs and exhibits will be changed accordingly. KY-H.E.R.O.S. will be designed to serve audiences composed of school groups on field trips; teachers in workshops; classes in remote areas of the state participatng through videoconferencing; underserved groups including economically disadvantaged, minorities and young women; and the family audience that makes up about 60% of the Science Center's annual attendance. Formative and summative evaluation will be conducted by an outside firm to ensure effectiveness.