Jim Metzner Productions is developing a means to broaden and deepen the reach and impact of the "Pulse of the Planet," the short-format science and nature radio series that is currently carried on approximately 300 stations. The plans are to develop and broadcast a Spanish-language version of the series and to continue production and increase the carriage of the short-format programs. In addition to broadcast radio, the series also will be available in RealAudio on the National Geographic Web site, and the project has its own Web site.
The daily radio series EARTH AND SKY began airing nationally on September 30, 1991. It consists of 2-minute programs about Earth science and astronomy. Produced in association with the American Geophysical Union, it is designed for people of all ages. Its aim is to make science accessible and interesting to millions whose common bond is that they happen to be listening to the radio. On February 1, 1992, the series was airing on 63 commercial and public radio stations, which had paid for it, and the number of stations was growing. Producers and hosts Deborah Byrd and Joel Block were responsible for 5,000 daily programs in the award- winning STAR DATE radio series. Partial support is requested for the production, distribution and promotion of 780 programs in the EARTH AND SKY series. The goal for the grant period is to acquire a large listening audience via heavy promotion. After three years, EARTH AND SKY will be self-supporting on 371 stations, more stations than for any previous series of this king.
KY-H.E.R.O.S. (Health Education Rural Outreach Scientists) is a health science education program that partners the largest science center in Kentucky with Science Heroes-- important regional biomedical research scientists. The Science Heroes, their stories and their studies serve as inspiration to our rural audience. The project objectives are to: (1) Convey the relevance of health science research to people's daily lives and promote awareness of healthy lifestyle choices and wellness; (2) Promote understanding of the fundamental principles of the scientifc process and inspire K-12 teachers to incorporate current research into their teaching of health science; and (3) Encourage students to pursue advanced science education and increase awareness of the wide range of health science related careers. The Science Center, working with the distinguished Science Heroes, their research teams and a group of 15 knowledgeable professional advisors will develop the new KY-H.E.R.O.S. science education program. The program will include new hands-on labs and demonstrations, teacher training workshops, career exploration activities, interactive videoconferencing distance learning links, and innovative public programs. Using museum-based exhibits and a wet lab, traveling exhibit components, telelinking (distance learning), an interactive website and printed and electronic materials, we will present information about the work of the Science Heroes and its relevance to the lives of participants. The focus of the program will change every two years to feature three different scientists and their work. A total of nine scientists will be included during the 5 year period covered by the SEPA grant. As the focus changes every two years to a different three scientists, all the programs and exhibits will be changed accordingly. KY-H.E.R.O.S. will be designed to serve audiences composed of school groups on field trips; teachers in workshops; classes in remote areas of the state participatng through videoconferencing; underserved groups including economically disadvantaged, minorities and young women; and the family audience that makes up about 60% of the Science Center's annual attendance. Formative and summative evaluation will be conducted by an outside firm to ensure effectiveness.
The Self-Reliance Foundation (SRF) requests Phase II support from NIH for the "Hispanic Role Model and Science Education Outreach Project." The project's goal is to develop daily, nationally broadcast, Spanish-language radio programming which encourages the development of science literacy in relation to biomedical research, introduces careers in biomedical research and other health sciences, and provides parents with information on how their children can achieve academic success. In addition, SRF proposes to support further learning through an 800-telephone number outreach service which links listeners with information and local resources, a related Web site with resources and links related to program topics, and a weekly newspaper column. SRF's daily programs reach a cumulative weekly audience of over two million. Through the proposed three year project, SRF can produce 90 short-form (two to five minute) and six one-hour programs on biomedical research, science education, and careers that will reach over two to three million listeners each week in the U.S. and additional listeners throughout the Western Hemisphere. The radio programs are already broadcast daily or weekly on over 100 Spanish-language stations reaching 80% of U.S. Hispanics. The programs will bring listeners the latest information on biomedical findings and how to use this information in everyday life, inspirational interviews with Hispanic biomedical research scientists, and practical information for students and parents on how to pursue careers at all levels in biomedical research fields and the health professions. Through partnerships with the Society for Advancement of Chicanos and Native Americans in Science (SACNAS), the National Coalition of Hispanic Health and Human Services Organizations (COSSMHO), the ASPIRA Association, and other national groups, SRF will identify Hispanic biomedical research scientists and health care practitioners as experts in the development of editorial content of shows and as guests for role model interview shows.
The overall goal of this project is to further develop and test one high-potential current health science research dissemination strategy initially prototyped as part of the SEPA Phase I development of the Museum of Science-s Current Science & Technology Center: updateable interactive digital multimedia displays on current research that can be networked to multiple locations, including science museums, libraries, and student centers. This SEPA project aims to broadly disseminate learning resources on nanomedicine research, capitalizing on the momentum provided by the new NSF-funded Nanoscale Informal Science Education Network (NISE Net), also headquartered at the Museum of Science, Boston, which has plans to place exhibits relating to nanotechnology in 100 museums by 2011. In collaboration with the NISE-Net, the SEPA-funded team will: 1) Research, write, and produce four - six multimedia stories about current nanomedicine research, including elements such as researcher profiles, interpretive animations, interactives exploring the basic science, potential for human benefit, and pathways for further inquiry, 2) Prototype an updateable and networkable software interface and a physical digital display kiosk that can serve audiences in science museums, student centers, libraries, and other public locations, 3) Evaluate the effectiveness of interface and story content and make plans for further development and distribution, and 4) Develop additional content production partnerships with research centers and media.
PISEC is a four-museum partnership focused on education - the Academy of Natural Sciences, the Franklin Institute Science Museum, the New Jersey State Aquarium, and the Philadelphia Zoo. One of PISEC's Initiatives, Community Connections, forged a long-term relationship between museums and urban community organizations to help families learn more about the science education resources available to them in and around their neighborhoods. This document explores the Community Connections initiative, presenting insights and next steps related to the program.
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TEAM MEMBERS:
Philadelphia-Camden Informal Science Education Collaborative (PISEC)Kathleen WagnerMinda BorunJean FerraroJulie Johnson