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resource research Professional Development, Conferences, and Networks
Developing a growth mindset has been identified as a key strategy for increasing youth achievement, motivation, and resiliency (Rattan et al. 2015). At its core, growth mindset describes the idea that one’s abilities can change through using new learning strategies and receiving appropriate mentoring (Dweck 2008). In contrast, a fixed mindset relates to the idea that ability is inherent and cannot be changed. We have taken up the concept of growth mindset and developed it specifically for the context of STEAM (science, technology, engineering, art, and math), a growing area of focus in both in
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TEAM MEMBERS: Laura Conner Blakely Tsurusaki Carrie Tzou Perrin Teal Sullivan Mareca Guthrie Stephen Pompea
resource research Public Programs
Storytelling essentials are stories that direct attention, trigger emotions, and prompt understanding. Citizen science has recently promoted the narrative approach of storytelling as a means of engagement of people of all ages and backgrounds in scientific research processes. We seek understanding about the typology of storytelling in citizen science projects and explore to what extent the tool of storytelling can be conceptualized in the approach of citizen science. In a first step, we investigated the use and integration of storytelling in citizen science projects in the three European
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TEAM MEMBERS: Anett Richter Andrea Sieber Julia Siebert Victoria Miczajka-Rußmann Jörg Zabel David Ziegler Susanne Hecker Didone Frigerio
resource research Media and Technology
Who speaks for “citizen science” on Twitter? Which territory of citizen science have they made visible so far? This paper offers the first description of the community of users who dedicate their online social media identity to citizen science. It shows that Twitter users who identify with the term “citizen science” are mostly U.S. science professionals in environmental sciences, and rarely projects' participants. In contrast to the original concept of “citizen science”, defined as a direct relationship between scientists and lay participants, this paper makes visible a third category of
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TEAM MEMBERS: Elise Tancoigne
resource research Media and Technology
Reflecting on the practice of storytelling, this practice insight explores how collaborations between scholars and practitioners can improve storytelling for science communication outcomes with publics. The case studies presented demonstrate the benefits of collaborative storytelling for inspiring publics, promoting understanding of science, and engaging publics more deliberatively in science. The projects show how collaboration between scholars and practitioners [in storytelling] can happen across a continuum of scholarship from evaluation and action research to more critical thinking
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TEAM MEMBERS: Michelle Riedlinger Jenni Metcalfe Ayelet Baram-Tsabari Marta Entradas Marina Joubert Luisa Massarani
resource research Media and Technology
Student engagement is an important predictor of choosing science-related careers and establishing a scientifically literate society: and, worryingly, it is on the decline internationally. Conceptions of science are strongly affected by school experience, so one strategy is to bring successful science communication strategies to the classroom. Through a project creating short science films on mobile devices, students' engagement greatly increased through collaborative learning and the storytelling process. Teachers were also able to achieve cross-curricular goals between science, technology
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TEAM MEMBERS: Kaitlyn Martin Lloyd Davis Susan Sandretto
resource research Media and Technology
Public confidence in research is important for scientific results to achieve societal impact. Swedish surveys suggest consistent but differing levels of confidence in different research areas. Thus, certain research-related factors can be assumed to have a decisive influence on confidence levels. This focus-group study explores the role of different narratives in shaping public confidence in research. Findings include four themes with potential to increase or decrease public confidence: Person, Process, Product and Presentation. The results offer insights as to how public confidence in
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TEAM MEMBERS: Fredrik Brounéus Maria Lindholm Gustav Bohlin
resource research Media and Technology
This research develops a conceptual framework for telling visual stories about science using short-format videos, termed SciCommercial videos, that draw upon marketing communication. The framework is illustrated by an exemplar, the Good Whale Watching video, which is explained using a visual rhetoric keyframe analysis. Finally, the effectiveness of the video is evaluated as a science communication tool using an empirical online survey with 1698 respondents. The results highlight the benefits of using video for storytelling about science by using our framework formula, modified from marketing
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TEAM MEMBERS: Wiebke Finkler Bienvenido León
resource research Media and Technology
Can we really say what type of story has impact on us, and what type of story does not? Evidence suggests that we can. But we need to better understand the way that stories work on us, at a neural and empathetic level, and better understand the ways that the elements of stories, such as structure and metaphor work. By combining scientific research with the deeper wisdom of traditional storytelling we have both a deep knowledge married to scientific evidence — which can be very powerful tools for science communicators.
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TEAM MEMBERS: Craig Cormick
resource research Media and Technology
The last three decades have seen extensive reflection concerning how science communication should be modelled and understood. In this essay we propose the value of a cultural approach to science communication — one that frames it primarily as a process of meaning-making. We outline the conceptual basis for this view of culture, drawing on cultural theory to suggest that it is valuable to see science communication as one aspect of (popular) culture, as storytelling or narrative, as ritual, and as collective meaning-making. We then explore four possible ways that a cultural approach might
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TEAM MEMBERS: Sarah Davies Megan Halpern Maja Horst David Kirby Bruce Lewenstein
resource research Media and Technology
There is a renewed interest amongst science communication practitioners and scholars to explore the potential of storytelling in public communication of science, including to understand how science storytelling functions (or could fail) in different contexts. Drawing from storytelling as the core theme of the 2018 conference of the Public Communication of Science and Technology (PCST) Network, we present a selection of papers, essays and practice insights that offer diverse perspectives. Some contributions focus on the cultural and structural qualities of science stories and its key success
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TEAM MEMBERS: Marina Joubert Lloyd Davis Jenni Metcalfe
resource research Media and Technology
In this paper, we examine the relationship between participants’ childhood science, technology, engineering, and mathematics (STEM) related experiences, their STEM identity (i.e., seeing oneself as a STEM person), and their college career intentions. Whereas some evidence supports the importance of childhood (i.e., K‐4) informal STEM education experiences, like participating in science camps, existing research does not adequately address their relationship to STEM career intention later in life. Grounding our work in identity research, we tested the predictive power of STEM identity on career
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TEAM MEMBERS: Remy Dou Zahra Hazari Katherine Dabney Gerhard Sonnert Philip Sadler
resource research Public Programs
Face-to-face conversations between scientists and public audiences in an informal learning environment provide a valuable opportunity to support public engagement with scientific research. These types of experiences have significant benefits for members of the public and for scientists. For public audiences, interacting face-to-face with a scientist can expand awareness of the range of careers in science, spark new questions about scientific topics, and increase interest in learning more about the scientist’s topic (Tisdal, 2011; Ong, 2014). Scientists, too, are positively impacted by this
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