Frontier Scientists is comprised of a website and portfolio of videos created for distribution web-wide and through television broadcast. The goal of this program is to excite the general public about ongoing science in Alaska and the Arctic. This is the summary evaluation of a three-year National Science Foundation grant received by Frontier Scientists. Frontier Scientists contracted PEER Associates to conduct the evaluation. Over the course of the three years, the evaluation was focused on both formative (intended to inform and improve programming) and summative (what has the program
This article summarizes summative evaluation of the impact on public radio listeners of Earth & Sky, a short-format science radio program airing daily on more than 1,000 commerical and public radio stations in the U.S. as well as on satellite and Internet radio outlets. Earth & Sky’s goals are to make science accessible and interesting and to increase science literacy by providing daily doses of science to listeners with a range of science backgrounds, knowledge and interest. Subsequent to listening to Earth & Sky, the producers hope listeners may be motivated to turn to other sources of
The impact of four half-hour science programs aired on commercial children's radio was assessed by Dr. Barbara Flagg of Multimedia Research in a causal-comparative between-groups study with prebroadcast and postbroadcast questionnaires. Of 253 fourth graders, 34% listened to one or more shows of the Kinetic City Super Crew series. Significantly more girls listened than boys. Listeners and Non-listeners did not differ on background variables of ethnic status, science attitudes, science reading and television viewing, and participation in seven of eight common at-home science activities
Dr. Barbara Flagg, Director of Multimedia Research, implemented a summative evaluation of "Talk of the Nation: Science Friday." a weekly two-hour science talk show hosted by science correspondent Ira Flatow. The evaluation focused on what demographic or background characteristics relate to whether or not one listens to Science Friday and to frequency of listening; what effects the series has on listeners and what kind of actions the series has prompted in listeners. Surveys were mailed to random names, stratified by gender, drawn from the member subscriber lists of public radio stations in
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the first season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. The evaluation included two primary components: 1) an evaluation of the television series, and 2) an evaluation of the outreach, which consisted of a companion website and a series of Science Cafes hosted around the country. GRG's evaluation was designed to assess the project's effectiveness in meeting its overall goal of engaging a variety of audiences more deeply with scientific research in
WGBH Boston (wgbh.org) was awarded a grant from the National Science Foundation to, in part, develop outreach materials based on the children's television series FETCH! with Ruff Ruffman. The outreach materials were designed to help typically underserved kids learn about science in informal camp or after-school settings. The centerpiece of this effort was the Camp FETCH! Guide (the Guide). The Guide is meant for anyone who wants to lead hands-on science activities with six- to ten-year-olds: camp counselors, afterschool providers, teachers, librarians, museum staff, and others. WGBH hired
WGBH has produced NOVA scienceNOW (NsN) since 2005, with major funding from the National Science Foundation, the Howard Hughes Medical Institute, and the Alfred. P. Sloan Foundation. Along with the associated web site and outreach initiative, all NsN resources share the overarching goals of: (a) increasing the public's use of multimedia resources to learn about current science research, (b) increasing public awareness and understanding of cutting edge science content and its relevance to their lives, and (b) increasing public engagement in science-related activities. Goodman Research Group
Led by KQED in Northern California, a network of seven public media organizations around the country joined to form the QUEST Regional Hubs Collaborative project. Funded with grants from the National Science Foundation (NSF) and the Corporation for Public Broadcasting (CPB), this project aimed to achieve the adaptation of a successful cross-platform media production model and the creation of a content-sharing collaborative. Rockman et al (REA), an educational research and evaluation firm in San Francisco, served as the external evaluator to document the development of both the regional
Summary of Findings Summative Evaluation Cielo y Tierra Noticias del Mundo Robert L. Russell, Ph.D. Learning Experience Design October 2011 Learning Experience Design conducted summative evaluation of the project entitled: Cielo y Tierra Noticias del Mundo (Sky & Earth News of the World). A series of three evaluation sessions were conducted with radio listeners to look at the impacts of the programs on their interest in the topics presented, their understanding of the content presented, and their motivation to take further action. The first two studies used focus group sessions. The third and
DATE:
TEAM MEMBERS:
Robert RussellEarthSky Communications, Inc.Malu Jimenez
The findings summarized in this summative evaluation report focus on three of The World's media venues: (1) its radio broadcast, (2) its Science Podcast (http://www.world-science.org/category/podcast), and (3) its online resources (e.g., articles, streaming audio and video). An additional focus is on The World's participatory Science and Technology Forums. The primary research aim was to assess the project's impact and success at reaching its intended goals while avoiding unintended negative outcomes. Toward these ends, The World's audience members were asked to respond to an online survey
DATE:
TEAM MEMBERS:
Arthur JohnsonPublic Radio International (PRI)
Goodman Research Group, Inc. (GRG) conducted a summative national field test study of the PEEP Explorer's Guide in early childhood education (ECE) classrooms. Participating teachers used four-to-six Explorer's Guide Units with their students over the course of one school year. GRG assessed changes in teachers' science-teaching practices after using the PEEP Explorer's Guide over an extended period of time and examined potential barriers to using the PEEP Explorer's Guide throughout the course of a school year. The evaluation sought to measure the following professional audience impacts and
Listeners to The Really Big Questions (TRBQ) were asked to complete an online survey about their thoughts and experience with the program. Those interviewed cited that they valued the depth and thoughtfulness of the TRBQ programs and said they would like to see more programming produced. When asked, listeners reported that they would be willing to access programming via the Internet if it were not available by radio broadcast. They also reported that while they would like to see new programming as frequently as every week, they felt that quality and depth were more important than the number of