This paper describes the methodology and the development of the instruments for collecting and analyzing data to better understand 1) what people bring with them to their visit, 2) what people do during a visit, and 3) what people take away from a visit. Elements of what they bring intersect with Knology’s work, and what they do and what they take away intersect with Oregon State University’s work on WZAM3.
COSI’s Center for Research and Evaluation (CRE) led a study was conducted in four phases with three study components. These phases serve to organize the remainder of this report::
This report details a nine-month summative evaluation of the Underwater Dome Exhibit at the Seattle Aquarium. The study was undertaken to inform the Aquarium's development of short- term, cost-effective updates to improve visitor satisfaction and experience in the dome. The study sought to develop a baseline understanding of how visitors use and react to the exhibit, as well as to determine whether or not visitors understand that the dome represents the Puget Sound. Data was collected using observational and survey instruments (included in the appendix of this report).