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resource research Media and Technology
Imprecise definition of key terms in the "public participation" domain have hindered the conduct of good research and militated against the development and implementation of effective participation practices. In this article, we define key concepts in the domain: public communication, public consultation, and public participation. These concepts are differentiated according to the nature and flow of information between exercise sponsors and participants. According to such an information flow perspective, an exercise's effectiveness may be ascertained by the efficiency with which full, relevant
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TEAM MEMBERS: Gene Rowe Lynn Frewer
resource project Media and Technology
The Tech Museum of Innovation (The Tech) in San Jose, California proposes to partner with NOAA to integrate Science On a Sphere (SOS) into The Tech's Exploration gallery and to facilitate the development of informal and formal learning programs. Exhibits and programs at The Tech focus on the integration of emerging technologies into hands-on visitor experiences. In 2004, The Tech partnered with NOAA, the Maryland Science Center (MSC), and a consortium of national science centers to explore the potential and effectiveness of SOS as a method of engaging and informing the general public about NOAA-related sciences. Initial testing of SOS at the Maryland Science Center revealed that SOS is a visually compelling and engaging medium for conveying complex scientific information to museum visitors. Ninety-eight percent of visitors tested regarded a facilitated SOS program as a good or excellent experience with strong visitor retention suggesting the potential of SOS as a compelling visitor tool. However, when the experience was not facilitated this retention dropped dramatically. Support from NOAA will enable The Tech to test SOS and NOAA data in a number of formats to determine the most effective ways to utilize this incredible technology. The results of this evaluation will be shared with other museums using SOS to improve its reach in teaching informal audiences and promoting interest in both STEM content and NOAA research. The SOS exhibit will bring together scientists, technologists, informal education specialists, and young users to unlock the educational potential of NOAA's datasets and further NOAA's educational plan. Hands-on experiences using SOS will engage visitors in meaningful explorations of NOAA data. The Tech Museum will make SOS accessible to people of all ages, backgrounds, and educational levels. All panel text, audio, and captions will be presented in both English and Spanish to allow greater accessibility for local audiences. SOS will provide the programming platform upon which to explore the educational opportunities of this gallery as it illustrates how data collected with remote sensing technologies is helping us understand and make predictions about our dynamic environment and the future of our planet. SOS will illustrate how these data collecting technologies assist us in developing our knowledge about our planet and its solar system.
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TEAM MEMBERS: Greg Brown
resource project Media and Technology
Bishop Museum is installing Science On a Sphere (SOS) at the Bishop Museum in Honolulu , Hawaii. Science on a Sphere, a spherical multimedia display on which NOAA data can be displayed, provides an unparalleled opportunity for innovative and meaningful environmental education for all ages. Hawaii's natural environment is ideal for conducting research and education on significant topics of earth and ocean sciences, and NOAA scientists currently play a large role in ongoing research in and around the Hawaiian Islands. The addition of a SOS unit to the Museum will allow visitors to learn about the global earth systems that underlie the "science of Hawaii" featured in the Science Adventure Center at the Bishop Museum. The Science On a Sphere globe will feature a variety of data sets and serve as the centerpiece of live educational presentations. In addition, Bishop Museum staff and scientists will assist in creating new and exciting visuals for SOS.
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TEAM MEMBERS: Mike Shanahan
resource research Media and Technology
Many lives could have been saved on 26 December 2004, when the tsunami unleashed by an earthquake of magnitude 9.0 off the coast of the Indonesian island Sumatra struck a dozen coastal villages along the Indian Ocean. Those lives could have been saved if, on that day, science communication had not resulted in a complete failure to communicate scientific information adequately in many cases, in different places and at different levels. A long time passed between the violent shock and the devastation caused by the tsunami waves, ­in most cases, many hours.
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TEAM MEMBERS: Pietro Greco
resource research Media and Technology
The death of Pope John Paul II, the "Polish pope", in Rome and the subsequent election of Benedict XVI, the "German pope", have been two great events gaining world-wide media coverage and affecting the whole world. This was due to Karol Wojtyla's ability to reach everyone's heart ­ thus once dubbed the "Great Communicator" ­ and to the Vatican's spiritual, cultural, and political influence all over the world. The death of Pope John Paul II and the election of Benedict XVI also concern science and science communication issues.
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TEAM MEMBERS: Pietro Greco
resource research Media and Technology
The historian Marshall Berman wrote that living in modern times means "to find ourselves in an environment that promises us adventure, power, joy, growth, transformation [...] and, at the same time, that threatens to destroy everything we have, everything we know".
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TEAM MEMBERS: Yurij Castelfranchi
resource research Media and Technology
The tsunami that took place on 26th December 2004 in the Indian Ocean and hurricane Katrina, that last August struck the Mexican Gulf, are two recent natural events that turned into catastrophes for mankind, causing several thousands victims. One of the reasons behind this can be traced back to the fact that useful information in the hands of scientists and experts did not reach the right people within the right time. A crushing defeat for risk communication was witnessed in these two recent events. All the more paradoxical since we live in what we like to name “the era of communication and
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TEAM MEMBERS: Pietro Greco
resource research Media and Technology
Exploring public attitudes towards science helps investigate the images of science and what the social representations of science are. In this regard, science communication plays a crucial role in its different ways of addressing different publics.
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TEAM MEMBERS: Daniele Gouthier
resource research Media and Technology
A review of two books recently published by Vieira & Lent, by the Casa da Ciência (House of Science) and by the Oswaldo Cruz Museu da Vida (Life Museum, Cruz/Fiocruz), "O Pequeno Cientista Amador – a divulgação científica e o público infantil", and "Terra Incógnita – a interface entre ciência e público" ("The Young Amateur Scientist - scientific divulgation and the youthful public", and "Unknown Land – the interface between science and the public") is presented.
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TEAM MEMBERS: Flavia Natercia da Silvia Medeiros
resource research Media and Technology
The management of health risks related to scientific and technological innovations has been the focus of a heated debate for a few years now. In some cases, like the campaigns against the use of GMOs in agriculture, this debate has degenerated into a political and social dispute. Even risk analysis studies, which appeared in the 1970s in the fields of nuclear physics and engineering and were later developed by social sciences as well, have given completely different, and at times contradictory, interpretations that, in turn, have given rise to bitter controversies.
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TEAM MEMBERS: Giancarlo Sturloni
resource research Media and Technology
Before analysing the role of the mediators in relation to scientific education, I deem it important to provide a short overview on how scientific museums evolved from the early curiosity cabinets to the modern web cast. Although the term “museum” is no longer adapted to the new structures employed for the diffusion of scientific and technical culture, the evolution of the means of presentation has indeed led to several forms of human mediation. This is of course the main topic we are going to take into consideration today, as it is an important element for the impact our exhibitions may have
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TEAM MEMBERS: Brigitte Zana
resource research Media and Technology
As recognized by United Nations Secretary General Kofi Annan, the human community has reached a point in which it is faced with an array of choices that will determine the quality of our lives and the state of the global environment for present and future generations. One possibility is that at long last we will pave a path toward environmental stewardship and sustainable development. But it is also quite possible that we will travel a less enlightened course, running down the earth's natural capital and severely limiting the choices our descendants will face.
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TEAM MEMBERS: Topiltzin Contreras-MacBeath