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resource evaluation Exhibitions
This study collected data from seven planetarium email lists (one per planetarium regional organization in the United States), as well as online survey panel data from residents in each area, to describe and compare those who do and do not visit planetariums.
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TEAM MEMBERS: Karen Peterman Keshia Martin Jane Robertson Evia Sally Brummel Holly L. Menninger
resource research Media and Technology
This handout was prepared for the Climate Change Showcase at the 2019 ASTC Conference in Toronto, Ontario. It highlights resources available on InformalScience.org related to the topic of climate change.
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TEAM MEMBERS: James Bell
resource project Media and Technology
The Tech Museum of Innovation (The Tech) in San Jose, California proposes to partner with NOAA to integrate Science On a Sphere (SOS) into The Tech's Exploration gallery and to facilitate the development of informal and formal learning programs. Exhibits and programs at The Tech focus on the integration of emerging technologies into hands-on visitor experiences. In 2004, The Tech partnered with NOAA, the Maryland Science Center (MSC), and a consortium of national science centers to explore the potential and effectiveness of SOS as a method of engaging and informing the general public about NOAA-related sciences. Initial testing of SOS at the Maryland Science Center revealed that SOS is a visually compelling and engaging medium for conveying complex scientific information to museum visitors. Ninety-eight percent of visitors tested regarded a facilitated SOS program as a good or excellent experience with strong visitor retention suggesting the potential of SOS as a compelling visitor tool. However, when the experience was not facilitated this retention dropped dramatically. Support from NOAA will enable The Tech to test SOS and NOAA data in a number of formats to determine the most effective ways to utilize this incredible technology. The results of this evaluation will be shared with other museums using SOS to improve its reach in teaching informal audiences and promoting interest in both STEM content and NOAA research. The SOS exhibit will bring together scientists, technologists, informal education specialists, and young users to unlock the educational potential of NOAA's datasets and further NOAA's educational plan. Hands-on experiences using SOS will engage visitors in meaningful explorations of NOAA data. The Tech Museum will make SOS accessible to people of all ages, backgrounds, and educational levels. All panel text, audio, and captions will be presented in both English and Spanish to allow greater accessibility for local audiences. SOS will provide the programming platform upon which to explore the educational opportunities of this gallery as it illustrates how data collected with remote sensing technologies is helping us understand and make predictions about our dynamic environment and the future of our planet. SOS will illustrate how these data collecting technologies assist us in developing our knowledge about our planet and its solar system.
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TEAM MEMBERS: Greg Brown
resource project Media and Technology
Whitaker Center for Science and the Arts in Harrisburg, Pennsylvania is developing a new permanent public exhibition gallery focusing on environmental and earth systems science to be called Forces of Nature. With NOAA support, Science On a Sphere will be the centerpiece for this new gallery. A collaboration is planned between Whitaker Center and the Department of Meteorology at The Pennsylvania State University in which existing datasets provided by Penn State researchers with NOAA data and meteorological models will be prepared for presentation on spherical display systems.
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TEAM MEMBERS: Steve Bishop
resource research Media and Technology
An effective communication of astronomy cannot take place without considering the view the general public has on the universe. Through a number of narrative interviews with non-experts, a research was carried out on personal cosmologies, to outline the public’s heterogeneous astronomical imagery. The result is a bundle of conceptions, perceptions and attitudes which are useful to interpret the difficulties the public experiences when facing the contents of astrophysics, and to establish an ongoing dialogue.
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TEAM MEMBERS: Stefano Giovanardi
resource project Media and Technology
Climate Change:  NASA’s Eyes on the Arctic is a multi-disciplinary outreach program built around a partnership targeted at k-12 students, teachers and communities.  Utilizing the strengths of three main educational outreach institutions in Alaska, the Challenger Learning Center of Alaska partnered with the University of Alaska Museum of the North, the Anchorage Museum and UAF researchers to build a strategic and long lasting partnership between STEM formal and informal education providers to promote STEM literacy and awareness of NASA’s mission.  Specific Goals of the project include: 1) Engaging and inspiring the public through presentation of relevant, compelling stories of research and adventure in the Arctic; 2) strengthening the pipeline of k-12 students into STEM careers, particularly those from underserved groups; 3) increasing interest in science among children and their parents; 4) increasing awareness of NASA’s role in climate change research; and 5) strengthening connections between UAF researchers, rural Alaska, and Alaska’s informal science education institutions.  Each institution chose communities with whom they had prior relationships and/or made logistical sense.  Through discussions analyzing partner strengths, tasks were divided; the Challenger Center taking on the role of k-12 curriculum development, the Museum of the North creating animations with data pulled from UAF research, to be shown on both in-house and traveling spherical display systems and the Anchorage Museum creating table top displays for use in community science nights.  Each developed element was used while visiting the identified communities both in the classroom environment and during the community science nights.
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TEAM MEMBERS: James Kenworthy
resource project Media and Technology
The Maryland Science Center (MSC) Astrobiology project includes an interactive exhibit and Davis Planetarium program for school and public museum visitors, exploring the search for life in our Solar System, the search for exoplanets and an understanding of extreme forms of Earthly life. Four day-long Educator Workshops have taken place during the project with a total of 179 teachers participating.

Baltimore’s MSC is the lead institution, with the project led by PI Van Reiner, MSC President and CEO and Co-PI Jim O’Leary, MSC Senior Scientist, and science advisors consisting of astronomers, biologists, a geologist and educators representing NASA Goddard Space Flight Center, Space Telescope Science Institute, Carnegie Institute of Washington, Johns Hopkins University and the University of Maryland and Maryland School for the Blind.

The project provides visitors with a sense of the Milky Way Galaxy’s size and composition, the galaxy’s number of stars and potential planets, and the number of other galaxies in the Universe. The exhibit explores Earthly extremophiles, what their survival signifies for life elsewhere in the Solar System, and examines possibilities for life on Mars and moons of the Solar System, explores techniques used to detect exoplanets and NASA’s missions searching for exoplanets and Earth-like worlds. The project looks to provide a sense of the vast number of potential planets that exist, the hardiness of Earthly life, the possibilities for life on nearby planets and moons, and the techniques used to search for exoplanets.

The exhibit and Planetarium program premiered November 2, 2012, and both remain as long-term Science Center offerings. Since opening, MSC has hosted nearly a million visitors, and with the Life Beyond Earth exhibit located in a highly trafficked area near the Davis Planetarium and Science On a Sphere, the great majority of visitors have experienced the exhibit. The We Are Aliens program in the Davis Planetarium has been seen by more than 26,000 visitors since opening.
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TEAM MEMBERS: Van Reiner Jim O'Leary