This paper discusses the development and visitor research of the George D. Widener Memorial Treehouse at the Philadelphia Zoo. The exhibit represents a non-traditional approach to education which involves the child as learner in the guise of an animal. This paper includes key findings from an evaluation study that aimed to achieve a systematic, working description of how visitors use "Treehouse"--what they are actually doing while they are there.
This paper discusses the methodology and findings of a study that tested the impact on visitors of using life-sized animal cutouts as a background for interpretive labels. The effectiveness of these labels were examined at the "African Plains Overlook" at the North Carolina Zoo
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TEAM MEMBERS:
Stephen BitgoodArlene BenefieldDonald PattersonHoward Litwak
This paper discusses ways exhibit labels can be used to encourage social interaction. It summarizes research related to effective labeling for family visitors at zoos as well as strategies to reach this audience more effectively with educational and/or interpretive messages.