Increasingly, scientists and their institutions are engaging with lay audiences via media. The emergence of social media has allowed scientists to engage with publics in novel ways. Social networking sites have fundamentally changed the modern media environment and, subsequently, media consumption habits. When asked where they primarily go to learn more about scientific issues, more than half of Americans point to the Internet. These online spaces offer many opportunities for scientists to play active roles in communicating and engaging directly with various publics. Additionally, the proposed research activities were inspired by a recent report by the National Academies of Sciences, Engineering, and Medicine that included a challenge to science communication researchers to determine better approaches for communicating science through social media platforms. Humor has been recommended as a method that scientists could use in communicating with publics; however, there is little empirical evidence that its use is effective. The researchers will explore the effectiveness of using humor for communicating about artificial intelligence, climate science and microbiomes.
The research questions are: How do lay audiences respond to messages about scientific issues on social media that use humor? What are scientists' views toward using humor in constructing social media messages? Can collaborations between science communication scholars and practitioners facilitate more effective practices? The research is grounded in the theory of planned behavior and framing as a theory of media effects. A public survey will collect and analyze data on Twitter messages with and without humor, the number of likes and re-tweets of each message, and their scientific content. Survey participants will be randomly assigned to one of twenty-four experimental conditions. The survey sample, matching recent U.S. Census Bureau data, will be obtained from opt-in panels provided by Qualtrics, an online market research company. The second component of the research will quantify the attitudes of scientists toward using humor to communicate with publics on social media. Data will be collected from a random sample of scientists and graduate students at R1 universities nationwide. Data will be analyzed using descriptive statistics and regression modeling.
The broader impacts of this project are twofold: findings from the research will be shared with science communication scholars and trainers advancing knowledge and practice; and an infographic (visual representation of findings) will be distributed to practitioners who participate in research-practice partnerships. It will provide a set of easily-referenced, evidence-based guidelines about the types of humor to which audiences respond positively on social media.
This project is funded by the National Science Foundation's (NSF's) Advancing Informal STEM Learning (AISL) program, which supports innovative research, approaches, and resources for use in a variety of learning settings.
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TEAM MEMBERS:
Sara YeoLeona Yi-Fan SuMichael Cacciatore
This program will derive knowledge on extreme weather and its concepts to be shared with youth in the Boston and Kansas City areas. Subsequently, the youth will share this knowledge by displaying it as art work on the rapid transit systems. The art projects will culminate in broad-based exhibition at the end of each group's sessions. The project will involve 200 youth per region resulting in an impact of 1000 youth per year, 80 adult mentors and 20,000 adult transportation riders in learning about extreme weather concepts. Participant organizations are the University of Mass-Boston, University of Mass-Lowell, The Massachusetts College of Art, the University of Kansas Center for Research Inc., and the Goodman Research Group Inc.
The goals of this project are to bring the topic of extreme weather to the foreground by educating youth and in turn having them educate a selected group of adults that use the rapid transit system. Groups of youths will learn about the topic through a series of meetings with mentors who are experts on the issues around extreme weather. The youth will derive their own art-works with their interpretation. These art-works will be displayed on the rapid transit systems in New England (Merrimack Valley and Worcester regions) and the Mid-West (Topeka and Kansas City areas). Using a quasi-experimental mixed methodology (demographics, bus ridership, initial level of science awareness, and interest) the goal is to understand science learning outcomes associated with the creation and public display of youth art. Research questions of importance in this regard are 1. In what ways does blending art with the science enhance youth learning about extreme weather concepts? 2. To what extent does youth art support adult learning of science? and 3. How does regional context affect learning about extreme weather?
Broader impacts will result from the youth diversity as well as the diversity of riders of the rapid transit systems where the art of extreme weather is displayed.
This project is funded by the National Science Foundation's (NSF's) Advancing Informal STEM Learning (AISL) program, which supports innovative research, approaches, and resources for use in a variety of learning settings.
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TEAM MEMBERS:
Robert ChenLois HetlandJill LohmeierStephen MisholSteven SchrockClaudia Bode
In this paper, we use the concept of consequential learning to frame our exploration of what makes learning and doing science matter for youth from nondominant communities, as well as the barriers these youth must confront in working toward consequential ends. Data are derived from multimodal cases authored by four females from nondominant communities that present an account of 'science that matters' from their work during their middle school years. We argue that consequential learning in science for these girls involves engaging science with a commitment to their community. This form of
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TEAM MEMBERS:
Daniel BirminghamAngela Calabrese BartonAutumn McDanielJalah JonesCamryn TurnerAngel Roberts
This poster, which was presented in Alexandria, VA at the CAISE AISL PI meeting in February 2019, summarizes the Under the Arctic: Digging into Permafrost traveling exhibition developed for the Hidden World of Permafrost project.
This poster, which was presented in Alexandria, VA at the CAISE AISL PI meeting in February 2019, summarizes the Winter Worlds/Snow: Musuem Exhibit, Educational Outreach, and Learning Research collaborative project that engages audiences in snow as a platform to explore Earth’s climate system and explores how culture affects STEM learning in informal settings.
How does focusing on “community science literacy” change the role of an informal science learning center?
This poster was presented at the 2019 NSF AISL Principal Investigators meeting.
Field stations across the United States provide learning opportunities to the general public through their outreach programming. With approximately 78% and 98% of the US population living within 60 and 120 miles of a field station, respectively, stations have the potential to be key providers of informal STEM education. We surveyed a sample of US biological field stations and asked them to describe their outreach programming and goals. Our findings indicate that field stations prioritize outreach by dedicating personnel and fiscal resources, but such initiatives are highly variable in
With snow providing water for about 2 billion people worldwide and playing a major role in the Earth's climate through its high albedo and insulation properties, on-going alterations in global snow resources pose real and extremely expensive societal adaptation/mitigation problems. The project goals are to:
Create opportunities for the public to learn about the vital role that snow plays in climate, water resources, and human lives.
Produce a better understanding of how culture affects informal Science, Technology, Engineering, Mathematics (STEM) learning.
The deliverables include:
An outreach program in Alaska that will visit 33 remote native villages;
A 2,000 square foot traveling exhibition on snow produced by the Oregon Museum of Science and Industry (OMSI) and exhibited at two additional museums during the life of the award;
Learning research, which will examine how the wide variation of cultural relationships to snow impacts learning in museum exhibitions. Each of these components will be evaluated over the course of the project. The travelling exhibition will tour to three museums per year for eight years, with an anticipated cumulative audience of over one million.
The focus on snow will highlight a fascinating yet under-appreciated part of the Earth system. The project aims to educate the public about snow and to produce a more informed and thoughtful public in the face of potential expensive and difficult snow-related societal decisions. Through informative displays, graphics, models, and other material, the project will engage traditionally under-served communities (at Native/remote villages) in Alaska, where a strong cultural connection to snow exists, as well as communities across the U.S. where the connection to snow can range from strong to weak. Across this cultural gradient, the project will explore through oral interviews and surveys the public response to various types and designs of informal science learning (ISL) displays, attempting to isolate and control for the effect of cultural vs. individual response to the materials. Informal learning theory specifies using front-end exploration of individual visitor-content relationships to guide exhibit design. This project's research goal expands that approach to include the effects of cultural engagement with a topic to develop more general tools to guide and improve the design process. The project is led by the University of Alaska Fairbanks (UAF) in collaboration with OMSI researchers from the COSI (Center of Science and Industry), Center for Research and Evaluation (CRE), and evaluators at the Goldstream Group. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants. The project has co-funding support from the Office of Polar Programs.
This award reflects NSF's statutory mission and has been deemed worthy of support through evaluation using the Foundation's intellectual merit and broader impacts review criteria.
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
This RAPID project was submitted in response to the NSF Dear Colleague letter (NSF 17-128) related to Hurricane Harvey along the Gulf Coast. The PBS NewsHour team will produce 9 stories for national distribution using multiple broadcast and online channels that will engage the public and increase their understanding of the science and engineering research being conducted to better predict and mitigate the impact of future storms. Hurricane Harvey was the first of several storms in 2017 that hit first Texas then Florida and the Caribbean creating unprecedented devastation. This project aims to help the public better understand the science behind storms, and how scientists and engineers are actively collecting data, developing new models, using new technologies, and studying the environmental recovery. The PBS NewsHour team has in place experienced science journalists, production facilities, and a distribution network that can quickly develop media stories based on the work of scientists and engineers in the field, many of whom are funded by NSF. The NewsHour has a strong track record of telling stories that are scientifically accurate yet highly engaging and understandable to a diverse audience. Researchers from several universities including Texas A&M, Rice University, and Norfolk State University are advising the NewsHour team and may also be featured in some of the media. The team will also use their existing collaboration with education researchers at New Knowledge, Inc. to seek audience feedback on proposed/produced media.
The potential audience reach of these stories is extensive. Stories that are broadcast on the nightly PBS NewsHour reach 1.6 million people. The NewsHour's website currently reaches 6 million while their YouTube channel has 40 million views. They have a growing audience of younger viewers who mainly get their news on social media channels such as ScienceScope and Apple News. EXTRA is another service offered just for teachers.
Science in the Learning Gardens (henceforth, SciLG) program was designed to address two well-documented, inter-related educational problems: under-representation in science of students from racial and ethnic minority groups and inadequacies of curriculum and pedagogy to address their cultural and motivational needs. Funded by the National Science Foundation, SciLG is a partnership between Portland Public Schools and Portland State University. The sixth- through eighth-grade SciLG curriculum aligns with Next Generation Science Standards and uses school gardens as the milieu for learning. This
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TEAM MEMBERS:
Dilafruz WilliamsHeather Anne BruleSybil Schantz KelleyEllen A. Skinner
Digital Observation Technology Skills (DOTS) is a framework for integrating modern, mobile technology into outdoor, experiential science education. DOTS addresses longstanding tensions between modern technology and classical outdoor education by carefully selecting appropriate digital technology for educational purposes and by situating these tools in classical experiential pedagogy.
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TEAM MEMBERS:
R. Justin HoughamMarc NutterCaitlin Graham
resourceresearchPark, Outdoor, and Garden Programs
This article discusses the Montana Groundwater Academy, a high school program that integrates classroom and field-based experiences to teach the fundamentals of groundwater science.
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TEAM MEMBERS:
Beth CovittAgatha PodraskyDeb FassnachtRebecca PaquetteWilliam Woessner