This multiplatform media and science center project is designed to engage audiences in humanity's deepest questions like the nature of love, reality, time and death in both scientific and humanistic terms. Project deliverables include 5 hour-long radio programs for broadcast on NPR stations, public events/museum exhibits at the Exploratorium in San Francisco, kiosks in venues throughout the city, and a social media engagement campaign. The audience of the project is large and diverse using mass media and the internet. But the project will specifically target young, online, and minority audiences using various strategies. The project is designed to help a diverse audience understand the impact of new scientific developments as well as the basic science, technology, engineering and math needed to be responsible, informed citizens. Innovative elements of the project include the unique format of the radio programs that explore complex topics in an engaging and compelling way, the visitor engagement strategy at the Exploratorium, and the social media strategy that reaches niche audiences who might never listen to the radio broadcasts, but find the podcasts and blogs engaging. The Exploratorium will be opening a new building in 2013 and will include exhibits and programs that are testing grounds for this project. This is a new model that aligns the radio content with exhibitions, social media, and in person events at the Exploratorium, providing a unique holistic approach. The project is designed to inspire people to think and talk about science and want to find out more. The evaluation will measure the impacts on the targeted audiences reached by each of the key delivery methods. Data will be collected using focus groups; intercept interviews with people in public places, and longitudinal panels. The focus will be on 5 targeted audiences (young adults, families with children, non-NPR listeners, underrepresented minorities, and adults without college experience). This comprehensive evaluation will likely contribute important knowledge to the field based on this multiple-platform collaborative model.
The National Center for Earth-surface Dynamics (NCED) is a Science and Technology Center focused on understanding the processes that shape the Earth's surface, and on communicating that understanding with a broad range of stakeholders. NCED's work will support a larger, community-based effort to develop a suite of quantitative models of the Earth's surface: a Community Sediment Model (CSM). Results of the NCED-CSM collaboration will be used for both short-term prediction of surface response to natural and anthropogenic change and long-term interpretation of how past conditions are recorded in landscapes and sedimentary strata. This will in turn help solve pressing societal problems such as estimation and mitigation of landscape-related risk; responsible management of landscape resources including forests, agricultural, and recreational areas; forecasting landscape response to possible climatic and other changes; and wise development of resources like groundwater and hydrocarbons that are hosted in buried sediments. NCED education and knowledge transfer programs include exhibits and educational programs at the Science Museum of Minnesota, internships and programs for students from tribal colleges and other underrepresented populations, and research opportunities for participants from outside core NCED institutions. The Earth's surface is the dynamic interface among the lithosphere, hydrosphere, biosphere, and atmosphere. It is intimately interwoven with the life that inhabits it. Surface processes span environments ranging from high mountains to the deep ocean and time scales from fractions of a second to millions of years. Because of this range in forms, processes, and scales, the study of surface dynamics has involved many disciplines and approaches. A major goal of NCED is to foster the development of a unified, quantitative science of Earth-surface dynamics that combines efforts in geomorphology, civil engineering, biology, sedimentary geology, oceanography, and geophysics. Our research program has four major themes: (1) landscape evolution, (2) basin evolution, (3) biological sediment dynamics, and (4) integration of morphodynamic processes across environments and scales. Each theme area provides opportunities for exchange of information and ideas with a wide range of stakeholders, including teachers and learners at all levels; researchers, managers, and policy makers in both the commercial and public sectors; and the general public.
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TEAM MEMBERS:
Efi Foufoula-GeorgiouChristopher PaolaGary Parker
LIGO's Science Education Center is in charge of Education and Public Outreach Component for the LIGO Livingston Observatory. The three prime efforts are: (1) Professional development for teachers utilizing lab facilities and cross-institute collaborations. (2) Outreach to students K-16 (targeting 5- 9th grade), with on-site field trips to the LIGO Lab and Science Education Center, as well as off-site visits & presentations. (3) Outreach to the general public and community groups with on-site tours and Science Education Center Experience, as well as off=site visits and presentations. LIGO's Science Education Center is located at the LIGO Observatory, and has an auditorium, a classroom and a 5000 square foot exhibit hall with interactive exhibits at its disposal to complete its mission. In addition LIGO-SEC staff serve to help press and documentary film makers complete their missions in telling the "LIGO story" and encouraging budding scientists.
The Adirondack Museum at Blue Mountain Lake, New York will develop Mining in the Adirondacks, a multi-faceted project that will include a 29,000 square foot permanent exhibit, an interactive web site module, curriculum development, and public programming. The exhibition will feature approximately 300 objects from the Adirondack Museum collection, including a tuyere plate, miners’ safety gear, picks and drills, historic photographs, an ore cart, maps, iron pigs, garnet jewelry, household items and audio recordings. A mining tunnel, open pit and mine village landscape will be incorporated to provide an immersive experience for visitors. The Mining in the Adirondacks project seeks to interpret the history of mining in the Adirondack wilderness grounded in current scholarship, best museum practice, visitor studies research, and understanding of varied learning styles. Four humanities scholars will work with museum staff.