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resource evaluation Exhibitions
Roto, an exhibition design and production firm, contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation of Speed, an exhibition being developed for The Science Museum of Virginia (SMV) in Richmond, Virginia. RK&A explored visitors’ thoughts, perceptions, and understandings of exhibition concepts related to speed, defined as change over time. How did we approach this study? RK&A worked closely with Roto to identify the goals and objectives for the Speed exhibition. Findings from the front-end evaluation were designed to help Roto and SMV find common ground between
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TEAM MEMBERS: Randi Korn & Associates, Inc. Randi Korn Emily Skidmore Roslyn Esperon
resource project Media and Technology
The overarching purpose of the Climate Literacy Zoo Education Network is to develop and evaluate a new approach to climate change education that connects zoo visitors to polar animals currently endangered by climate change, leveraging the associative and affective pathways known to dominate decision-making. Utilizing a polar theme, the partnership brings together a strong multidisciplinary team that includes the Chicago Zoological Society of Brookfield, IL, leading a geographically distributed consortium of nine partners: Columbus Zoo & Aquarium, OH; Como Zoo & Conservatory, St. Paul, MN; Indianapolis Zoo, IN; Louisville Zoological Garden, KY; Oregon Zoo, Portland, OR; Pittsburgh Zoo & PPG Aquarium, PA; Roger Williams Park Zoo, Providence, RI; Toledo Zoological Gardens, OH, and the organization Polar Bears International. The partnership leadership includes the Learning Sciences Research Institute at the University of Illinois at Chicago, and the Earth System Science Center at Pennsylvania State University. The partnership is joined by experts in conservation psychology and an external advisory board. The primary stakeholders are the diverse 13 million annual visitors to the nine partner zoos. Additional stakeholders include zoo docents, interpreters and educators, as well as the partnership technical team in the fields of learning innovations, technological tools, research review and education practice. The core goals of the planning phase are to a) develop and extend the strong multidisciplinary partnership, b) conduct research needed to understand the preconceptions, attitudes, beliefs, and learning modes of zoo visitors regarding climate change; and c) identify and prototype innovative learning environments and tools. Internal and external evaluations will be conducted by Facet Innovations of Seattle, WA. Activities to achieve these goals include assessments and stakeholder workshops to inventory potential resources at zoos; surveys of zoo visitors to examine demographic, socioeconomic, and technology access parameters of zoo visitors and their existing opinions; and initial development and testing of participatory, experiential activities and technological tools to facilitate learning about the complex system principles underlying the climate system. The long-term vision centers on the development of a network of U.S. zoos, in partnership with climate change domain scientists, learning scientists, conservation psychologists, and other stakeholders, serving as a sustainable infrastructure to investigate strategies designed to foster changes in public attitudes, understandings, and behavior surrounding climate change.
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TEAM MEMBERS: Chicago Zoological Society Lisa-Anne DeGregoria Kelly Alejandro Grajal Michael E. Mann Susan R. Goldman
resource research Public Programs
This study compared grandparent–grandchild groups who experienced an informal science exhibition by visiting a museum or by visiting a website. Although intergenerational learning is often the focus of visitor research, few studies have focused specifically on grandparents as an audience. Do they have unique intergenerational needs that museums and websites are not yet supporting? Do they find museums and websites to be good places to learn alongside their grandchildren? The authors’ findings suggested that grandparents prefer museums as locations for intergenerational learning because the museum
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resource evaluation Community Outreach Programs
The CASE program served communities that are underrepresented in current museum audiences. CASE served both females and males from underrepresented minority groups, primarily African American, Latino, and Asian. The most frequent participants were younger than 20 years-old and African American. CASE succeeded in making informal science learning accessible in participating communities. CASE served a total of 10,971 individuals between September 2004 and December 2008. Across the five years, families in the eight participating sites had a grand total of 358 opportunities to attend science
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TEAM MEMBERS: Colleen Manning The Franklin Institute Miriam Kochman Irene F Goodman
resource evaluation Media and Technology
Introduction The American Anthropological Association contracted with Minda Borun, Museum Solutions, to conduct a summative evaluation of the website http://www.understandingrace.com/ developed by s2n Media in connection with the Race exhibit. The exhibit, created by the AAA and the Science Museum of Minnesota, will travel to museums around the country. The website complements the exhibit and also stands on its own as a rich resource on the subject of race and human variation. The summative evaluation is based on an online survey. The link was posted on the website and data was collected using
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TEAM MEMBERS: Minda Borun American Anthropological Association
resource project Public Programs
This Pathways Project connects rural, underserved youth and families in Eastern Washington and Northern Idaho to STEM concepts important in sustainable building design. The project is a collaboration of the Palouse Discovery Science Center (Pullman, WA), Washington State University and University of Idaho, working in partnership with rural community organizations and businesses. The deliverables include: 1) interactive exhibit prototype activities, 2) a team cooperative learning problem-solving challenge, and (3) take-home materials to encourage participants to use what they have learned to investigate ways to make their homes more energy-efficient and sustainable. The project introduces youth and families to the traditionally difficult physics concept of thermal energy, particularly as it relates to sustainable building design. Participants explore how building materials and their properties can be used to control all three types of heat transfer: conduction, convection, and radiation. The interactive exhibit prototypes are coupled with an Energy Efficient Engineering Challenge in which participants, working in cooperative learning teams, use information learned from the exhibit prototype activities to retrofit a model house, improving its energy efficiency. The project components are piloted at the Palouse Discovery Science Center, and then travel to three underserved rural/tribal communities in Northern Idaho and Eastern Washington. Front-end and formative evaluation studies will demonstrate whether this model advances participant understanding of and interest in STEM topics and careers. The project will yield information about ways that other ISE practitioners can effectively incorporate cooperative learning strategies in informal settings to improve the transferability of knowledge gained from exhibits to real-world problem-solving challenges, especially for rural and underserved audiences. This project will also provide the ISE field with: 1) a model for increasing the capacity of small, rural science centers to form collaborative regional networks that draw on previously unused resources in their communities and provide more effective outreach to the underrepresented populations they serve, and 2) a model for coupling cooperative learning with outreach exhibits, providing richer experiences of active engagement.
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TEAM MEMBERS: Kathleen Ryan Kathy Dawes Christine Berven Anne Kern Patty McNamara
resource project Public Programs
This pathways project from Boston College will test the efficacy of an intergenerational interdisciplinary hydroponics program involving curriculum development and activities at the Salvation Army's Kroc Center and the STEM Garden Institute for 4-6th grade youths and seniors. The primary research includes an examination of the efficacy of intergenerational interdisciplinary community based research. Additional goals of the hydroponic program include the examination of the ways in which urban community-based hydroponic programs foster motivation and self-efficacy, and how well youths and seniors understand the scientific inquiry process involving technology, economics and plant production. The research design includes qualitative and quantitative methods. The project will evaluate the ways in which the instructors implement the program with youth and seniors. The project will also evaluate the effectiveness of the technologies associated with plant production and knowledge acquisition in the area of hydroponics from the development through the delivery of the plant products to sell at the local Farmer's Market. Interviews, focus groups and survey will be administered to seniors and youth throughout the project. The project will disseminate a science inquiry based instructional guide for informal providers and youth who are involved with informal science education programs. The guide will focus on hydroponics with an emphasis on the electromagnetic spectrum, photosynthesis, pH, and nutrients, and electrical conductivity science concepts. More than 120-150 youth and 200 seniors will participate in the hydroponics program. Additional materials on the development of economic and business planning will be developed for the use of planning and setting up a Farmer's Market retail business. The materials will be available through the Salvation Army's Kroc Center. The Kroc Center averages 500-1000 visitors per day in addition to the Center's website, which averages 1200 unique visits per day.
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TEAM MEMBERS: George Barnett
resource project Public Programs
You are invited to join Project Squirrel, a Citizen Science program for all ages. Participation only takes a few minutes--simply log on to ProjectSquirrel.org to tell us about the squirrels in your neighborhood. Join people all across Chicagoland as we learn more about the ecology of our neighborhoods through the eyes of squirrels. For more information go to www.projectsquirrel.org.
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TEAM MEMBERS: Peggy Notebaert Nature Museum University of Illinois at Chicago Wendy Jackson
resource project Public Programs
A North American survey of the abundance and distribution of birds that visit feeders in winter.
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TEAM MEMBERS: Emma Greig Bird Studies Canada
resource project Media and Technology
The Maryland Science Center, in partnership with SK Films, Inc. received NSF funding to produce a large format, 2D/3D film and multi-component educational materials and activities on the annual migration of monarch butterflies, their life cycle, the web of life at select sites where they land, and the citizen science efforts that led to the monarch migration discovery. Project goals are to 1) raise audience understanding of the nature of scientific investigation and the open-ended nature of the scientific process, 2) enhance and extend citizen science programs to new audiences, and 3) create better awareness of monarch biology, insect ecology and the importance of habitat. Innovation/Strategic Impact: The film has been released in both 3D and 2D 15/70 format. RMC Research Corporation has conducted evaluation of the project, both formatively and summatively, including a study of the comparable strengths of the 2D and 3D versions of the film. RMC has conducting formative evaluation and is currently conducting summative evaluation to assess the success of project materials in communicating science and achieving the project's learning goals. Collaboration: This project employs a collaborative model of partnerships between the project team and the National Science Teachers Association (NSTA), the University of Minnesota's Monarchs in the Classroom and Monarch Watch. Project advisors represent world-renown monarch butterfly research scientists and educators, including Dr. Karen Oberhauser, named a "Champion of Change" by President Obama in June 2013, and Dr. Chip Taylor, founder and director of Monarch Watch at the University of Kansas.
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TEAM MEMBERS: Jim O'Leary
resource project Media and Technology
The New England Wild Flower Society, in collaboration with the Yale Peabody Museum, Montshire Museum of Science, and the Chewonki Foundation, is implementing the Go-Botany project, a multi-faceted, web-based botany user interface. "Go-Botany: Integrated Tools to Advance Botanical Learning," improves botanical education by opening plant study to a larger and more diverse segment of the population including novices, citizen scientists, and informal science educators. The project is designed to integrate a variety of web tools and mobile communication devices to facilitate learning about botany and plant conservation with a focus on native and naturalized plants in New England. Project deliverables include an online database of New England plants; online keys to over 4,000 species of New England flora; a customizable user interface; My Plants personal webpages; an outdoor exhibit that incorporates mobile resources; training programs for informal science educators and educational programs for the public. Projected impacts include increased attraction to and engagement in botanical learning for public audiences and improved teaching abilities by informal science education professionals through the application of user friendly, digital resources on mobile communication devices. Go-Botany significantly impacts the field of informal science education by changing the way that informal learners learn about plants by removing barriers through the use of free online materials, mentoring, and user created resources. This project is projected to reach over 46,000 youth, adults, and informal educators in workshops and via the Go-Botany website.
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TEAM MEMBERS: Elizabeth Farnsworth Gregory Lowenberg Arthur Haines William Brumback
resource project Broadcast Media
This planning activity will produce a prototype film on Spanish horses and conduct 10 focus group discussions to determine: audience interest, background knowledge, what viewers would like to see in this documentary, language barriers, cultural barriers, and how the film could be structured to help the public and teachers interact with children. The focus groups will target the follow groups: (1) middle school teachers, (2) elementary school teachers, (3) families with young children, (4) Hispanic families, (5) American Indian families, (6) youth ages 13-19, (7) horse lovers and those involved in horse activities, (8) senior citizens and individuals with disabilities, (9) documentary, museum exhibit and website production professionals, and (10) media and museum marketing professionals. The effort is intended to guide development of a PBS documentary, an interactive website, a companion book, and a museum exhibit on the origins, evolution, migration and impact of Spanish horses. STEM content in mathematics, genetics, paleontology, chemistry, evolution, and animal behavior, integrated with history, will be incorporated into the scripts for this diverse array of media platforms. The project also presents an opportunity to present in a very interesting and real sense the scientific process used for discovery. In addition to producing the prototype film and conducting focus group discussions, this planning grant will help to: clarify the responsibilities of all of the participants, especially the international participants; clarify the contributions from each discipline and scientist; plan in detail ways to achieve the greatest understanding with the anticipated diverse audiences; select the best geographic region, graphics, media, and animation; and establish realistic budgets and elements for production and post-production. Collaborators include: New Mexican Horse Project, New Mexico Museum of Natural History and Science, Habitat Media, University of New Mexico and Institute for Social Research, Cambridge University, Texas A &M University, Universidad Nacional Autonoma de Mexico, Selinda Research Associates, and PBS.
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TEAM MEMBERS: Paul Polechla