This paper describes the Visitor Evaluation Program developed jointly by the Centre de Recherche Evaluation Social des Technologies (CREST) in Montreal (Bernard Schiele) and the CNRS in Paris (Jacqueline Eidelman). The purpose of the program is to ensure the successful installation of the future Galerie de l'Evolution at the Museum National d'Histoire Naturelle in Paris. The evaluation program is based on the application of principles and methods used in contemporary evaluation processes. This paper provides a brief description of the Galerie de l'Evolution project, the major stages of the
The St. Louis Science Center, originating in the Academy of Science of St. Louis, founded in 1856, is today a major American science center attracting more than 670,000 visitors each year. A 34 million dollar facility expansion will open in late 1991. As part of that expansion, the science center will develop two unique sets of interactive science exhibitions that will encourage visitor interaction with concepts and ideas through "multiple-outcome participatory exhibits." These experimental exhibitions will be developed in two clusters totalling 2,000 to 3,000 square feet of exhibits that will be integral parts of larger, themed galleries. In the first cluster visitors will explore misconceptions and personal assumptions about science, using exhibit modules that address popular myths about science. Exhibits will demonstrate experimental phenomena contrary to naive views and allow visitors to replace existing ideas with more general and more powerful scientific principles. Approximately 15 exhibits on misconceptions in newtonian mechanics and classical optics as well as other areas will be developed. The second of the two clusters will allow free, open exploration by visitors of a variety of scientific phenomena and principles of explanation. Visitors will measure as well as observe, using modern laboratory instrumentation that can be successfully operated by visitors with minimal supervision. The topics of light, motion, sound, energy, and physiology will be covered with six lab stations in each. These experimental exhibit units will be developed with the assistance of outside advisors and consultants, will involve prototyping and formative evaluation of visitor response to trial units, and will include formal evaluation at the conclusion of the project. A unique cooperative agreement with the Science Museum of Minnesota will allow exchange of audience research data, staff exchanges, and frequent consultation between the two groups. This project will explore new modes of exhibit based learning and the potential in exhibit research partnerships. Cost sharing equal to the award will be provided by the St. Louis Science Center. The resulting exhibits will be seen by more than a million visitors each year in the new science center facilities.
The Exploratorium plans to develop a set of interactive teaching exhibits that will deal with epidemiology, immunology and virology, and through those subjects, with AIDS treatment and prevention. The purpose is to provide a comprehensive description of how the immune system works in the context of AIDS, and so help people to make rational decisions about personal and social responses to the disease. The primary thrust will be to supplement the more general AIDS educational materials by providing an understanding of the scientific basis of the disease, and to involve the public in the scientific and educative process, rather than just informing them about the subject.
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TEAM MEMBERS:
Charles CarlsonRichard BrownMargaret LawDebra Raphael
The Museum of Science is initiating a unique approach to its permanent exhibits which concentrates on the process of learning science rather than on the facts to be learned. The first stage, development of "Seeing the Unseen", one of six activity centers, is the focus of this proposal. Guided by the American Association for the Advancement of Science's call for reforms in science teaching and by recent research on learning styles, the Museum will organize its exhibits around six "activity centers". Each center introduces a basic skill, such as observation or experimentation, and prompts a visitor to use the new method in special surrounding exhibits. The project is a breakthrough approach to science learning in the museum setting because it encourages visitors to discover for themselves characteristic scientific activities and habits of analysis. Although the Museum will use many current exhibits in the layout of the new plan, many others will be created which engage visitors interactively in learning science. The total cost of the project is estimated to be $18 million.
The Oregon Museum of Science and Industry (OMSI) is a progressive science and technology center. Its philosophy toward science education is to make it enticing, enjoyable and motivating. It accomplishes this by means of "hands-on", interactive exhibits and programs designed to provide a non- threatening learning environment, for which we are recognized nationally. OMSI recognizes the important national need to assist the public in understanding and being comfortable with advances in, and methodology of applied science. It proposes to design and build a large exhibit that promotes problem solving using engineering principles. The exhibit will pose problems, offer basic information for the solution and provide a variety of tools and building materials from which the visitor can choose. The visitor then devises one or several possible solutions, and constructs a prototype to be tested in one of three large scale testing laboratories. The engineering fields addressed are aeronautical, mechanical and civil. Our visitors will come away from the exhibit with an increased appreciation for the way engineering is done and how solutions affect their lives. OMSI is requesting $577,324 from the National Science Foundation as well as $427,539 from the Port of Portland to design and build this exhibit. The Port of Portland is interested in demonstrating how its commercial activities relate to engineering. OMSI plans to disseminate information about the exhibit to educators and other museums on a national level.
The Santa Barbara Museum of Natural History is developing an innovative exhibit and teaching laboratory called INTERACTIONS. The unique feature of INTERACTIONS is the combination of an exploratory, interactive natural science exhibit with an adjacent live-insect-rearing laboratory. The exhibits will give the visitors some of the exploratory tools and experiences of the scientist and involve them in the process of scientific discovery. The laboratory will provide visitors with direct experience with scientists and involve them in the scientific process. Ecological in scope, INTERACTIONS will communicate environmental issues. The museum's plant and insect halls, designed over thirty years ago, will be renovated totally. In their place, a single, large exhibit and teaching laboratory will be created focusing on the interactions of insects and plants. The exhibits, videos, computer stations, and adjacent insect rearing laboratory will invite visitors to participate, question and examine. This combination of exhibits, hands-on activities, video, and laboratory will increase the retention of information, stimulate interests in natural science, and give vitality to the museum experience. The total cost of renovation, modernizing, exhibit construction and installation is $1,340,000 with $1,000,000 raised by a vigorous capital campaign. This request is for the balance of $340,000 to complete the exhibit construction.
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TEAM MEMBERS:
Dennis PowerCatherine WoolseyNorman IkedaJohn Torkington
The Lawrence Hall of Science proposes to develop a major public education program, including a traveling exhibition, two planetarium programs, a play, and a kit for schools entitled "Columbus' Great Experiment." Emphasizing science and technology, Columbus' first voyage is portrayed as an experiment aimed at testing the hypothesis (based on doubtful evidence) that sailing to the west was a more practical way of reaching the Indies than by sailing east around the Horn of Africa. As with many scientific experiments, the results were quite different from what the experimenter had in mind: instead of finding a sea route to the Indies, Columbus vastly expanded knowledge about our planet and spurred developments in science and technology. These events occurred within a social and cultural context that were critical to the development of modern science, and resulted in far-reaching changes in the population and ecology of the world which continue today. The National Endowment for the Humanities has recently awarded a grant for the development of the exhibits. The present proposal requests that NSF join with NEH to complete and expand the project, by funding: a) components of three additional copies of the exhibition to be constructed by other museums, thus expanding the public audience to 19 million visitors; b) two participatory planetarium programs; c) a play about the scientific aspects of Columbus' voyage; and d) school kits that will enable teachers to present the most important ideas embodied in the exhibition to students who are unable to view the exhibition at a science center. Interest in these programs will peak around Columbus Day, 1992, we anticipate that the materials will be sufficiently interesting, informative, and entertaining to be used for many years to come.
The museum of Science and Industry, Chicago, in collaboration with the University of Chicago, proposes to develop a major new exhibit on "Imaging Science." Imaging science is a new field rapidly emerging from its roots in the physical, biological, and behavioral sciences, and the graphic arts, and is becoming increasingly important in all areas of scientific research. The primary rationale for developing an exhibit about imaging science, and related programming, is to enhance the overall scientific literacy of four million visitors that come to the Museum each year. In view of the scientific, medical, educational, and cultural value of images, the Museum and University of Chicago believe that an exhibit on imaging science will have broad appeal to museum visitors of many different ages and backgrounds. Today, scientific imaging empowers us to look inward, at the infinite complexity of ourselves, and outward to the edge of our universe. The main thrust of the exhibit will be to teach visitors how images communicate knowledge. Technological advances in computer workstations, that are revolutionizing scientific study, will be highlighted. Exhibit sections will also identify imaging science breakthroughs that will impact the lives of students and members of the workforce in the 1990s and beyond.
The American Psychological Association, in cooperation with the Association of Science-Technology Centers (ASTC), will develop a series of exhibits on psychology using a discovery room/science laboratory approach. The exhibition will, for the first time, offer museum visitors a first hand opportunity to explore the tools, methods, and concepts of psychology in such areas as thinking and feeling, dreaming and sleeping, perceiving and communicating. The exhibition will travel to eight museums over 30 months through the ASTC traveling exhibition service and will reach over a million visitors. A wide selection of additional materials and resources such as films, seminars, lectures and workshops will be offered to the participating museums to extend the impact of the exhibition. Plans of the exhibits will be made available to other museums. NSF support represents less than 50% of the total cost of the project.
WGBH Boston and its NOVA production group will produce a series of eight one hour television programs titled "Life: Cracking the Code". The series will cover recent advances in molecular biology, the record of personal quest and achievement of many of the biologists who have contributed to these advances, the social costs and benefits that have resulted and the ethical questions that new knowledge and new abilities in biology have generated. Individual programs will include "The Language of Life" on the discovery of DNA's role in molecular biology, "Molecular Machines" on proteins; "Designing the World to Order" on practical consequences of the new biology, "When Cells Rebel" on the processes involved in cancer, and "Between Self and Other" on the immune function. The series will be produced for prime time PBS evening broadcast to an audience of more than twelve million individuals by a co- production by the NOVA science unit at WGBH and the Chedd-Angier Production Company. Scientific advice and consulting will be provided by Harvard's Whitehead Institute for Biomedical Research and a project advisory committee composed of seven distinguished scholars chaired by Prof. David Baltimore. The series production budget will be approximately $ 4.2 million. This new science series on DNA, molecular biology and its new technologies will cover one of the great intellectual achievements of our time. It will provide timely information about an area of scientific discovery that is rapidly transforming many aspects of our life. The series will, in addition, document the rich recent history of molecular biology with the participation of many of the original researchers who are still alive and active in their fields.
This one-hour documentary film profile of world famous mathematician Paul Erdos is being made for eventual broadcast on the NOVA series. At age 76, the world's most prolific mathematician (1,100 papers and over 200 co-authors) still spends all of his time moving from country to country, meeting with other mathematicians to work on problems. The film will show how a prodigious mathematician, with a career of over 50 years, lives and works, how he interacts with his colleagues, and how the international community of mathematicians functions. It aims to explore the human side of a discipline in which God, Beauty and Numbers are the subjects of daily speculation. But what do mathematicians actually do? Because of his peripatetic nature and eternal curiosity, Erdos provides an ideal window on a field that has often been perceived by the public as remote and intimidating. The film will show Erdos and his colleagues at work and play. Interviews and archival materials will establish his contributions in combinatorics and in Number theory. Some more accessible problems will be illustrated with animation and computer graphics. The interplay of a warm human story with intriguing philosophical speculations and mathematical problems will show important results are arrived at in mathematics. This is expected to stimulate interest in mathematics among television viewers and students. The film is in production and only partial funding is being requested from NSF.
The Science Museum of Minnesota will produce a 38- minute IMAX/OMNIMAX film on the topic of tropical rainforests. The objectives of the film include: To illustrate the key scientific concepts relating to rainforest ecology including biological diversity, biological change and human impact; To expose a wider audience to ecological thinking than might normally be exposed through traditional means of science education or science media; To communicate the complexity of conservation issues related to the rainforests. In addition, the film will portray science as an attractive career, particularly for minorities and women. The museum will create an integrated program of science enrichment materials that will accompany the film and will be used for both school groups and general audiences. Linking an education program to an IMAX/OMNIMAX film is a first for the industry and will extend the learning potential of the project. Tropical Rainforest will be distributed to IMAX/OMNIMAX theaters located in museums and science technology centers; it has the potential to be seen by more than 14 million people in its first four years of distribution.