This article discusses a study that investigated whether visitor or visit variables were the best predictors of satisfaction, and whether the predictive power of these variables would differ in different types of visitor institutions. Also studied was whether higher ratings of satisfaction would result in specific visitor intentions. Data were collected from adult visitors at three different institutions: Denver Art Museum, Denver Museum of Nature and Science, and Colorado's Ocean Journey, an aquarium.
This exhibition was created to attract and appeal to families with children based on a major strategic planning effort targeting a specific audience. Summative evaluation was commissioned to reflect on the original goals for the exhibition as well as to inform future decisions regarding institutional and exhibition planning for family audiences. Several complementary research methods were used to address a variety of questions about family experiences in Splash Zone: two methods of exit interviews (281 family interviews where parents were asked most of the questions, and 55 interviews with
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Jeff HaywardMonterey Bay AquariumJolene Hart
National Musical Arts is requesting a planning grant of $50,000 to conduct initial planning and research toward the development of a traveling exhibition and related educational programming on the subject of biomusic -- the musical sounds produced by living things. The work will be performed by the BioMusic project, a program of National Musical Arts, in collaboration with the Association of Science Technology Centers and a national team of informal science educators. The goal of the project is to develop a 2,500 square-foot traveling exhibit and related programs targeted to md-sized science centers, zoos and aquaria across the country. During the proposed one-year planning phase, the Biomusic Project and ASTC will work with an interdisciplinary team of scientists, musicians, exhibit developers and educators to understand the current state of biomusic research; to identify concepts and phenomena that could make strong visitor experiences; and to develop initial plans for the exhibit and programs. The result of the work of the planning phase will include a Biomusic Groundwork Report, a Biomusic Program presented at the annual ASTC Conference and a detailed Exhibition Prospectus.
This report presents the findings from a front-end evaluation of a proposed sharks and rays exhibition conducted by Randi Korn & Associates, Inc. (RK&A) for the Monterey Bay Aquarium (MBA). The evaluation was undertaken to help MBA staff find common ground among the content and interpretation of the sharks and rays exhibition and potential visitors. Data were collected in May 2002 from drop-in visitors at the MBA. The evaluation consisted of two data sets: storyboard interviews with 50 visitor groups and card-sort interviews with 30 visitor groups.
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Randi Korn & Associates, Inc.Monterey Bay Aquarium