With major funding from the National Science Foundation, the Museum Film Network and NOVA/WGBH in conjunction with MacGillivray Freeman Films have produced an IMAX/ OMNIMAX film called Stormchasers. Stormchasers follows scientists as they investigate the dramatic weather effects of monsoons, hurricanes, and tornadoes. A quasi-experimental pre-test/post-test nonequivalent comparison group design was used with middle school students to evaluate the film and ancillary schoolroom activities. Intact school classes were assigned to one of two treatments: viewing the film only (FILM) and viewing
With major funding from the National Science Foundation, the Museum Film Network and NOVA/WGBH in conjunction with MacGillivray Freeman Films have produced an IMAX/ OMNIMAX film called Stormchasers. Stormchasers follows scientists as they investigate the dramatic weather effects of monsoons, hurricanes, and tornadoes. A quasi-experimental separate-sample pretest/posttest design was used to evaluate the film in its natural theater setting, focusing on the following major outcomes with adult audiences:
• To what extent did the program appeal to adult viewers? • To what extent did the
In this paper, evaluator Randi Korn presents findings from a front-end evaluation for a traveling exhibition about severe weather, developed through a collaboration among the Smithsonian Institution Traveling Exhibition Service, National Museum of Natural History, St. Louis Science Center, and National Severe Storms Laboratory, National Oceanic and Atmospheric Administration. This article presents findings from the part of the evaluation that focused on differences between visitors to natural history museums and science centers, regarding demographic and group composition data as well as
This paper describes the evaluation questions that drove two front-end studies conducted by Randi Korn & Associates (RKA) that were not in art museums. This paper also addresses of exhibition development with significant implications for front-end evaluation in the context of the studies. Then, the discussion returns to exhibition development and evaluation in art museums. Following this more abstract examination of the topic is a discussion of two front-end studies conducted by RKA at the Detroit Institute of Arts in 1996, looking at how the process worked there and what benefit the staff
In this paper, Janet Kamien, former director of exhibits at the Field Museum and principal developer on the "Life Over Time" exhibit, Eric Gyllenhaal, primary developer for the exhibit, and Jeff Hayward, director of People, Places & Design Research and visitor researcher and evaluation advisor for the exhibit, present reflections on the process of creating "Life Over Time" and exhibits in general. These reflections include "Voices of Doom" or predictions of disaster that swirl in the heads of designers and developers as they build exhibits.
In this paper, Pedro J. E. Casaleiro of the University of Leicester (UK), Department of Museum Studies, discusses methodology and findings from a comparative analysis of audiences for "The Return of the Living Dinosaurs" exhibition in four separate locations: London, Paris, Spain, and Portugal. The exhibit consisted of robotic dinosaurs (animatronic models).
In this article, Annette Noschka-Roos discusses a study of a computer-supported information system (CIS) touch-screen interactive in the "New Energy Techniques" gallery at the Deutsches Museum. The objective of the study was to gather systematic data on how the medium is used by visitors. Noschka-Roos provides key findings from the study.
DATE:
TEAM MEMBERS:
Annette Noschka-RoosVisitor Studies Association
The Milwaukee Public Museum will develop two test stations: A Wetland/Wood Station and a Mobile Testing Station that will be used to evaluation how hands-on activities that incorporate scientific tools and methods can be applied to supplement the educational experience of traditional natural history museum dioramas. As a result of the MPM's work, visitors will become engaged in a "field experience" by means of techniques to encourage observing, recording of data, and hypothesizing using tools that a scientists might use to study the natural environment such as a hand lens, radio telemetry receiver, scales, rulers, and/or calipers. Visitors will also have the opportunity to investigate further in the "lab". Here visitors will use such tools as a computer, microscope, measuring grid, and they will be encouraged to experiment, infer, predict, and classify. The intent is to have the visitor discover how scientific information is used to support decisions in every day life. The development of these stations will be accompanied by considerable formative and summative evaluation studies. The results will be disseminated in order that other natural history museums with dioramas may replicate these ideas in order that visitors might move beyond the primary "animal identification" phase in their examination and enjoyment of dioramas.
DATE:
-
TEAM MEMBERS:
William HackbarthW. Carl TaylorJames KellyAllen YoungMary Korenic
Under the Planning Grant Guidelines, the Arizona Science Center will explore "Using Narrative to Introduce Science Concepts to Diverse Audiences at a Science Center." By bringing together a group of experts to review key questions about the uses and structure of narrative, the staff of the science center will 1) develop a strategy and range of approaches to science storytelling, 2) develop ideas for story premises and texts to interest visitors representing diverse populations and including women, people in non-technical occupations and minority families, 3) conduct research to determine visitor's attitudes to these materials in order to learn about the appeal and effectiveness of the narratives. Finally, they will synthesize and broadly disseminate their findings. The discussion will be focused on a comprehensive set of 120 exhibits entitled "How We Live With The Sun." The topics include light and optics; heat, cooling, and convection; weather, electricity; and technologies for harnessing solar energy. These topics represent the physical science that underlies the way people adapt to the desert and the ways in which Arizonans have applied knowledge of science fundamentals to useful ends.