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resource evaluation Media and Technology
Goodman Research Group, Inc. (GRG) conducted summative evaluation of Origins of the Universe, the 4-part NOVA miniseries. The Origins series chronicled the history of the earth's formation, how the universe evolved to permit the emergence of life on earth, the likelihood that there is life beyond earth, and the tools and techniques scientists use to study the universe. In June 2007, Thomas Levenson, MIT professor and Executive Producer of the series, won the inaugural Walter P. Kistler Science Documentary Film Award for his work on Origins. An extensive outreach campaign accompanied the series
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TEAM MEMBERS: Jennifer Beck Jennie Murack Unicorn Projects, Inc. Irene F Goodman
resource evaluation Media and Technology
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the first season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. The evaluation included two primary components: 1) an evaluation of the television series, and 2) an evaluation of the outreach, which consisted of a companion website and a series of Science Cafes hosted around the country. GRG's evaluation was designed to assess the project's effectiveness in meeting its overall goal of engaging a variety of audiences more deeply with scientific research in
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resource project Public Programs
Native Waters is a comprehensive four-year tribal science education program focused on water. Working closely with leaders from 28 Missouri River Basin Tribes, the project will explore the Missouri River Flood Basin from a scientific and cultural standpoint. Partners are The Watercourse and International Project WET (Water Education for Teachers). Activities include Leadership Institutes for community educators and Native Waters Future Leaders Camps for secondary school and college students. Products to be developed include an interactive traveling exhibit, which will focus on the Missouri River watershed and the physical properties of water, as well as its uses from a cultural and scientific standpoint. The exhibit will travel to cultural centers, tribal colleges and school libraries throughout the ten Missouri River Basin states. A 250-page Native Water's Educators Guide will be disseminated nationally and impact over 500,000 individuals, both youth and adults. Finally, a 16-page student activity book and a Native Waters film will be produced to introduce youth and community members to water resource issues. The training materials will be used in cultural centers, museums, area water councils and schools.
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TEAM MEMBERS: Bonnie Sachatello-Sawyer Dennis Nelson
resource project Media and Technology
The Land Information Access Association seeks funds to support planning activities related to "Listening to the River," a project that will ultimately result in a new model for engaging teens and adults in environmental activities that can be transferred to other community groups and institutions. This long-term project focuses on an environmentally and regionally meaningful topic (i.e. watersheds), brings together teens and adults in scientific discovery, transforms these explorations into radio segments and creates a children's museum exhibit. Planning grant activities include: (1) a program summit to build new partnerships with informal-learning organizations and reinforce existing community networks; (2) assessment of the potential for a scalable, model project; and (3) focus and refinement of program goals and objectives.
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TEAM MEMBERS: Joe VanderMeulen
resource project Media and Technology
Education Development Center (EDC) is developing and implementing a three-year project to promote the informal learning of key basic mathematical concepts and skills among undereducated adults throughout the country. The effort will be part of EDC's Adult Literacy Media Alliance (ALMA). The principal components of the project will be: Ten new, half-hour episodes of the television series, TV411, which is currently carried by approximately 100 public television stations. The new programs will shift the emphasis of the series from reading literacy to mathematics skills. In addition to covering a broad array of mathematical concepts, procedures and vocabulary, the programs will have an explicit focus on problem-solving strategies and attitudes about mathematics. A multi-level national outreach and marketing campaign to attract viewers and users to the materials and to increase carriage of the series. An in-depth implementation effort will be conducted with outreach partners is six large metropolitan areas. EDC will adapt the outreach, marketing and promotion aspects of this focused effort so that it can be used by all television stations that commit to carry the series. Formative and summative evaluation to enhance the quality and effectiveness of the materials and to inform the understanding of the impact on viewers and users of these types of materials.
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TEAM MEMBERS: Alexander Quinn