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resource evaluation Media and Technology
Knight-Williams collaborated with five aquaria to solicit the reactions of a random sample of their aquaria members to the PBS broadcast of the Shape of Life series. The collaborating aquaria were located in geographically diverse regions of the country and included: The Seattle Aquarium, Cabrillo Marine Aquarium, Dauphin Island Sea Lab, Shedd Aquarium, and New York Aquarium. The report focuses on questionnaire data provided by both the non-viewer respondents and by viewers of two or more episodes from the series.
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TEAM MEMBERS: Valerie Knight-Williams Divan Williams Jon Hinisits
resource research Public Programs
This article describes an evaluation project that measured the effectiveness of particular communication strategies in the Kelp Forest feeding program at the Monterey Bay Aquarium. During the Kelp Forest program a volunteer guide (docent) delivers a narration about the Kelp Forest exhibit and has a conversation with a diver feeding the fish in the exhibit. The program concludes with the diver and the volunteer taking questions from the audience. The communication strategies measured in this study were identified by The Ocean Project (TOP), a collaborative initiative where the Monterey Bay
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TEAM MEMBERS: Simone Mortan Steven Yalowitz
resource research Public Programs
Most free-choice science learning institutions, in particular science centers, zoos, aquariums, and natural history museums, define themselves as educational institutions. However, to what extent, and for which visitors, do these free-choice learning settings accomplish their educational mission? Answering this question has proven challenging, in large part because of the inherent variability of visitors to such settings. We hypothesize that the challenges of measuring free-choice science learning might be diminished if it were possible to pool populations during analysis in ways that reduced
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TEAM MEMBERS: John H Falk Leslie Adelman
resource project Public Programs
The New England Aquarium proposes to develop a traveling exhibition based on recent research implicating human activities in the worldwide increase in jellies. Humans are changing oceans so that they are becoming more suitable for jellies than for fish. The exhibition is expected to reach 12 million people -- primarily families with school-aged children -- across the nation. No jelly exhibit to date has shown jellies as important indicator species and ecosystem linchpins. Dissemination will include materials and programs for school and community outreach. A Sea Jelly Activity Kit and a community art/science program will be developed. In each year of the project approximately 100 urban teens will intern in the jelly culturing facility, where they can learn about the science of culturing jellies and present their experiences to the public.
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TEAM MEMBERS: Bonnie Epstein Steve Bailey