The Land Information Access Association seeks funds to support planning activities related to "Listening to the River," a project that will ultimately result in a new model for engaging teens and adults in environmental activities that can be transferred to other community groups and institutions. This long-term project focuses on an environmentally and regionally meaningful topic (i.e. watersheds), brings together teens and adults in scientific discovery, transforms these explorations into radio segments and creates a children's museum exhibit. Planning grant activities include: (1) a program summit to build new partnerships with informal-learning organizations and reinforce existing community networks; (2) assessment of the potential for a scalable, model project; and (3) focus and refinement of program goals and objectives.
The ZOOM children's television series, which reaches over 5.4 million children each week, teaches viewers the scientific processes as well as delivering science and mathematics content. The outreach materials and activities provide viewers with opportunities to explore, experiment and share their creativity. WGBH is requesting $1,303,776 of a total budget of $3,977,936 to produce 20 new shows for the ZOOM series. There also will be a new ZOOM campaign, the ZOOMsci Club, which will provide a unique way for kids to deepen their science and math knowledge while engaged in ZOOM's hands-on activities. The campaign includes: the new television programs, new print materials and outreach activities, and a new area of the ZOOM website that includes an on-line forum for kids to share results of their experimentation. ZOOM has been chosen by PBS as the first children's "local/national" show. This PBS initiative capitalizes on the strength of local public television stations and provides the opportunity for stations to customize ZOOM to serve the needs of their local markets. The stations can produce and insert segments that honor local kids for their volunteer activities and feature local kids answering questions. Stations also can localize outreach activities, producing their own local ZOOM websites and launching ZOOM Into Action campaigns to motivate kids to volunteer.
Education Development Center (EDC) is developing and implementing a three-year project to promote the informal learning of key basic mathematical concepts and skills among undereducated adults throughout the country. The effort will be part of EDC's Adult Literacy Media Alliance (ALMA). The principal components of the project will be: Ten new, half-hour episodes of the television series, TV411, which is currently carried by approximately 100 public television stations. The new programs will shift the emphasis of the series from reading literacy to mathematics skills. In addition to covering a broad array of mathematical concepts, procedures and vocabulary, the programs will have an explicit focus on problem-solving strategies and attitudes about mathematics. A multi-level national outreach and marketing campaign to attract viewers and users to the materials and to increase carriage of the series. An in-depth implementation effort will be conducted with outreach partners is six large metropolitan areas. EDC will adapt the outreach, marketing and promotion aspects of this focused effort so that it can be used by all television stations that commit to carry the series. Formative and summative evaluation to enhance the quality and effectiveness of the materials and to inform the understanding of the impact on viewers and users of these types of materials.
National Geographic Television is producing a large-format, 3D film, "Sea Monsters," about prehistoric marine reptiles. The project will also include formative and summative evaluations, educational materials for home, after-school and classroom use, professional development for educators, an interactive website and innovative outreach to underserved youth. The film will present the current scientific understanding of Mesozoic marine ecosystems and the biology and behavior of prehistoric marine reptiles. The storyline of the films sets paleontological discovery into historical context, and reveals much about the scientific method and process of inquiry. Innovative intercutting between live-action paleontology sequences and photo realistic 3D animation of the reptiles will bring the fossils to life and allow audiences to make connections between the remains that are uncovered and the reptiles' activities, all of which are driven by concrete evidence in the fossil record. Sea Monsters will have a strategic impact on the field of informal science education by using groundbreaking computer-generated imagery technologies, and by demonstrating that a strong, dramatic storyline is a powerful and effective method for communicating scientific concepts. Standards-based lesson plans for the classroom and informal activity guides for families will augment the impact of the film. National Geographic has teamed with leading scientific experts and formal and informal education specialists to inform and advise the project. Multimedia Research and Knight-Williams Research Communication, respectively, will conduct formative and summative research.
The Delta Research & Education Foundation (DREF) is following up on a successful planning grant with the Science and Everyday Experiences (SEE) Initiative. The SEE Initiative will be implemented by the Delta Sigma Theta Sorority, a non-profit organization composed of 190,000 predominantly African-American professionals, that provides programs and services to promote human welfare. The program offers a five-year, comprehensive approach to the delivery of resources designed to help parents and caregivers of African-American children in grades K-8 effectively support informal science and math learning. By partnering with the AAAS, SEE provides members of the 800+ Delta chapters with leadership and professional development training in informal science education. The first phase of training is a three-day professional development workshop for Delta regional officers and members. Regional leaders are prepared to conduct State Chapter Leadership Professional Development Workshops. State Chapter workshops are 12-hour sessions that train 4,200 sorority members per year to sponsor ongoing family science events. Finally, Delta members that are K-12 or community educators will be designated as Parent Educators. SEE Parent Educators will receive 40-hour training sessions from AAAS, which enables participants to provide parents with 24 hours of informal science education. It is anticipated that 2,800 SEE Parent Educators will be trained during the life of the grant. Delta chapters are located in seven geographical regions, which encompass 40 states and will serve as the primary mode of dissemination. Promotion of the SEE Initiative will occur in conjunction with media partners. A 30-minute science radio talk show for families will broadcast nationally on Radio One and inquiry-based science inserts will be placed in the Afro-American Newspaper, which has a circulation of 6.5 million. Other outcomes include an informational website, as well as science activity cards for families and training materials. This project will impact 17,500 families per year.
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TEAM MEMBERS:
Barbara DavisSue WhiteLouise TaylorShirley Malcom
Educational Broadcasting Corporation (WNET New York) is producing twelve new programs for the third season of Cyberchase, the first national math series for children in over a decade. The daily, half-hour programs currently are viewed by over 1.5 million viewers for each broadcast. The associated website has had over 140 million page views. Summative evaluation of previous seasons has determined that Cyberchase increases children's positive attitudes about mathematics as well as their content comprehension and confidence in their problem-solving skills. In the third season the content of Cyberchase will be enriched by the addition of more complex mathematics concepts. Grouped by their related NCTM standard, these include: Number & Operations: Percent, Zero, Mixed Number Fractions, Factoring Geometry: Circles, Perspective, Tessellations, Navigation: Angles and Distance Algebra: Body Math (Ratio & Proportion); Mathematical Modeling Data Analysis and Probability: Experimental Probability, Stem & Leaf Plots Reasoning & Proof: Reasoning Representation: Drawing to Scale During the third season WNET also will upgrade the web site to offer more math challenges to frequent visitors and will create math games with varying levels of complexity and challenge to provide more learning opportunities and to bring children back online more often. In addition, WNET will intensify the project outreach to key constituencies through an integrated campaign of community outreach, materials and promotion.
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TEAM MEMBERS:
Sandra SheppardCarey BolsterMichael TempletonBarbara Flagg
Oregon Public Broadcasting is requesting funds to produce three one-hour nationally broadcast television programs, a project website, community-centered outreach coordinated by AAAS in 7 U.S. cities, a seminar discussion guide and a series of 90-second programs as part of the "Earth &Sky" radio series. The subject and purpose of the project is to attract public interest in nanotechnology by examining the social, ethical, legal and environmental issuers surrounding its application. The television programs will be produced by Fred Friendly Seminars (FFS) and broadcast on PBS. Two science museums, Boston Museum of Science and the South Carolina State Museum, and the University of California, Berkeley, will host the FFS panels. The format of the Seminars is designed to produce thought provoking and nuanced discussions of contemporary issues. Collaborative partners in the project include AAAS, Lawrence Hall of Science and ICAN Productions. The outreach initiative includes outreach to "targeted stakeholders" in 7 US cities, four 90-second radio spots as part of Earth & Sky, a project web site and a Seminar discussion guide. Inverness Research Associates and Edu, Inc. will conduct both formative and summative evaluation of the project components.
WGBH Educational Foundation is requesting $1,261,934, or 33% of a total project budget of $3,835,236, to produce 20 new shows and new outreach and Web activities for" ZOOM." Targeted to kids ages 8 to 11, "ZOOM" is a daily, half-hour PBS series featuring an assortment of games, riddles, investigations, recipes and poems -- all based on materials sent in by its young viewers. Uniquely by and for kids," ZOOM" gives its viewers a chance to explore, experiment and share their creativity. "ZOOM's" science and math segments (30% of each half-hour show) give kids opportunities to explore scientific and mathematical ideas, concepts and phenomena. The goals for Season VI are to: (1) expand "ZOOM's" engineering curriculum; (2) develop two new content areas--Sports Science, and Perception and Sensation; (3) create new partnerships with FIRST LEGO League and Girl Scouts of USA; and, (4) conduct summative evaluation to continue to gauge "ZOOM's" effectiveness at teaching math and science to targeted audiences. Outreach for the project will include print materials for kids, families and educators. "ZOOM"-related activities at community-based organization include 590 ClubZOOM science afterschool programs and 21 ZOOMzone science museum exhibits. The 2,400-page interactive web site is updated weekly. "ZOOM" currently is carried by 170 public broadcasting stations and is viewed by close to 6 million children per week. The program receives 24,000 letters and e-mails per week; the web site attracts an average of 14,000 visitors per month.
Independent Broadcasting Associates, Inc., is producing a series of twelve radio features for National Public newsmagazines about the Ganges river basin in South Asia. The purpose of this series is to examine the relationships between science and culture as they converge and diverge over issues concerning the Ganga: through (a) examination of the ecology of the river in two key areas; and (b) study of the relationships between scientific and religious attitudes applied to the environmental issues raised in both reaches of the river. The radio series is complemented by a Web site and extensive educational outreach through 11 state Geographic Alliances, an AP Environmental Science module and a pilot Virtual River program developed and tested in collaboration with the Museum of Science in Boston.
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TEAM MEMBERS:
Julian Crandall HollickKelly AlleyVinod TareRK SinhaGraham Chapman
This Planning Grant will enable the Ohio State University to address the shortage of professional engineers in the United States by designing an engineering curriculum for dissemination through the 4-H system. Planning activities include the establishment of a nationwide advisory committee, solicitation of input from the target audience via focus groups and the development of a plan for the curriculum and its content, designed to address the needs of young women and underserved groups. Pilot testing of sample units will occur in Ohio, Louisiana and Indiana. A recruitment plan will also be developed to aide with national dissemination.
The large format film unit at NOVA/WGBH Boston, in association with the Liberty Science Center, is producing a 40-minute large format film about the science of volcanology. Volcano: Lost City of Pompeii will tell the story of a diverse group of scientists working together, each in his or her specific field, to understand better how Vesuvius can reasonably be expected to behave - today and in the years to come. Following the scientific teams, the film will impart a basic understanding of magma flow and plate tectonics, the geological building blocks out of which volcanoes emerge. The film will blend geology with archaeology to tell an ongoing detective story - a present-day scientific investigation that integrates state of the art techniques and technology with ancient evidence derived from buildings, victims' remains, and vivid eyewitness accounts that go back nearly 2,000 years to the eruption of Vesuvius in 79 A.D. The range of scientific disciplines involved in the film includes: geochemistry, geology, geophysics, remote sensing, plate tectonics, seismology, archaeology, and volcanology. The film will be available with both captioning for the hearing impaired and visual description for visually impaired members of the audience. The film will be supported by an extensive educational outreach plan that includes: Pompeii Earth Science Exploration, a program targeting underserved and disadvantaged youth at 100 Boys & Girls Clubs nationwide; Pompeii Museum Toolkit, a blueprint enabling museums to integrate existing exhibitry with use of the film and including models for outreach initiatives built around the film; Pompeii Activity Guide, an activity guide for us with upper elementary and middle school youth in both informal and form science education settings, and; Pompeii Idea Handbook, a booklet for museums that shares successful outreach programs implemented by museums showing the film during the first year. Paula Apsell, Executive Producer of N OVA and Director of the WGBH Science Unit, will be the PI. The Co-Executive Producer will be Susanne Simpson who previously produced such large format films as Storm Chasers and To the Limit. The Key Scientific Advisor will be Richard Fisher of the University of California, Santa Barbara. Others on the advisory committee include Lucia Civetta, Director of Osservatorio Vesuvio; Diane Favro, Assoc. Prof. in the School of Arts and Architecture at UCLA; Grant Heiken, President of the Earth and Environmental Science Division of Los Alamos National Laboratory and President of the International Society of volcanology; Dan Miller, Chief of the U.S. Geological Survey's Disaster Assistance Program; Haraldur Sigurdsson, Professor in the Graduate School of Oceanography at the University of Rhode Island; and Barbara Tewksbury, Professor of Geology at Hamilton College and past president of the National Association of Geoscience Teachers. Emyln Koster, President and CEO of the Liberty Science Center, will act as key education advisor.
Seeing in the Dark will be a prime-time PBS special about stargazing -- described in the proposal as "the interaction between starlight and human beings who have a look for the love of it, whether just learning the constellations or doing amateur astronomy so advanced that it sometimes rivals professional research." The project teaches "hands-on" astronomy drawing heavily on new technology (large, inexpensive "Dobsonian" telescopes; charged-coupled light-sensing devices [CCDs}; and the Internet) that make astronomical observing practical for millions to whom it has previously been at best a remote possibility. The video will be supported by an extensive outreach effort that includes informal, family projects and formal, in-class exercises. The Astronomical Society of the Pacific will be a major outreach partner. There also is a companion book, "Seeing in the Dark," published by Simon & Schuster.