The Cincinnati Zoo & Botanical Garden has placed a strategic focus on becoming more guest-focused, which includes tailoring interpretive exhibits to engage families, our primary audience. The Wings of the World exhibit building was reinterpreted to create meaningful experiences that connect families to nature through birds and inspire them to become better bird neighbors. As guests navigate the building, which reopened in April 2018, they observe more than 50 bird species from across the globe while making connections to local birds.
Over three years, Zoo guests participated in development and design through focus groups, prototyping, observations, interviews, and exit questionnaires to shape and assess the final interpretive design. Innovative opportunities to promote family interaction include an immersive, interpretive space where guests role play as a flock of migratory birds facing challenges along their journey, such as avoiding collisions with glass and finding suitable habitat. Each challenge teaches guests how they can make this journey easier for birds by addressing that particular issue in their own home. Guests can also practice their local bird identification skills by playing “Guess Who? Name that Cincinnati Bird.” And they are invited to pledge to take action on behalf of birds.
Results from evaluation conducted by Lifelong Learning Group suggest that Wings of the World successfully engages family groups. Guests took away a strong understanding of the general messages of the exhibit space, with enough specificity to articulate key conservation actions they could take to become better bird neighbors. The strongest successes in messaging were those that were cross-cutting and visible throughout the whole space: improving awareness related to bird diversity, encouraging visitors to pay closer attention to birds around them, and inspiring a connection to nature.
The evaluation study supports the project Distance Learning Education Programs at the Saint Louis Zoo. To better understand what teachers want and need, and the characteristics of the settings in which their students learn, the Zoo conducted an online survey of the teachers of students with special needs in May 2014. The purpose of this evaluation was to clarify and expand the survey findings to support the design, development, and implementation of the Zoo distance learning curriculum so that it works effectively across a variety of school settings for K12 students with special needs and
This report presents findings from a formative evaluation of Science Education for New Civic Engagements and Responsibilities-Informal Science Education (SENCER-ISE), a National Science Foundation and Noyce Foundation funded initiative to support partnerships between informal science and higher education institutions. This evaluation looked primarily at the collaborative infrastructure of SENCER-ISE, which included the web site, SENCER Summer Institute, and communications with project staff and/or the advisory board. This evaluation is the third evaluation that Randi Korn & Associates, Inc
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The National Center for Science and Civic Engagement (NCSCE) contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of its SENCER-ISE project partnerships. SENCER-ISE is an initiative that brings partners from higher education (HE) together with partners from informal science education (ISE) to create projects that engage audiences in science using the lens of civic engagement. SENCER funded 10 partnerships over three years—six through the National Science Foundation (DRL #1001795) and four through the Noyce Foundation. Previously, RK&A conducted a formative
This two-part evaluation consists of a baseline audience study as well as an outcome evaluation of the Full STEAM Ahead Teen Art-Science workshop sponsored jointly by ARTLAB+ of the Hirshhorn Museum and Sculpture Garden and the National Museum of Natural History Q?rius program. The first part of of the study establishes a baseline of art-science perceptions of 250 anonymous teens self-identified as art-oriented, science-oriented, or dually oriented. The second part compares workshop participant perceptions to the general population both before and after the workshop. Findings showed that