This article examines wayfinding in museums: what is it, how do museums accomplish it, and how happy are museums with their wayfinding programs and handout maps. The article includes findings from a 1995-1996 study of 41 village museums across America based on a 38-part questionnaire.
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Dennis O'BrienVisitor Studies Association
This article discusses research conducted among families and museum visitors in the Midwest from 1996-1998. The study found that women, more often than men, initiate family museum visits and that a mother's parenting strategies are strongly related to her ideas about the nature of knowledge and how she comes to know and understand herself and the world.