The attached document describes the results of evaluation of affective and cognitive impact of the Fusion Science Theater show model. Affective gains were measured by post-show questionnaires and cognitive gains were measured by having audience members vote for their prediction to the investigation question before and after the "lesson" of the show. Appendix includes instruments.
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Madison Area Technical CollegeDr. Joanne Cantor
The data collection for this project involved three audiences: (1) a post-event survey completed by participants at the 'Eight-Legged Encounters' event, (2) a club experience survey completed by middle school students in an after-school club, and (3) focus groups, observations, and end-of-course evaluations conducted with students in the BIOS 497/897 'Communicating Science through Outreach' seminar class at the University of Lincoln, Nebraska. Year two data collection was completed from September 2013 - March 2014. Appendix includes survey.
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University of Nebraska-LincolnEileen Hebets
The data collection for this project involves three audiences: (1) a post-event survey completed by participants at the 'Eight-Legged Encounters' event, (2) a club experience survey completed by middle school students in an after school club, and (3) focus groups, observations, and end-of-course evaluations conducted with students in the BIOS 497/897 'Communicating Science through Outreach' seminar class at the University of Nebraska-Lincoln. Data was collected from February to April, 2013 and the evaluation was conducted by the Bureau of Sociological Research (BOSR). Appendix contains surveys
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University of Nebraska-LincolnEileen Hebets
This article presents findings from a study that employed visitor surveys and observations to assess the factors that significantly influence visitor behavior and viewing time in six zoo exhibits with underwater viewing. The authors' research revealed that visitor group type, size of underwater viewing windows, animal size, aquatic activity, and presence of infant animals had significant impacts on visitor behavior. They discuss implications for the planning and design of exhibits with underwater viewing. The appendix includes the survey used in the study.
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Stephanie Clark RidgwayMargaret LivingstonSteven E. Smith
This paper the development and success of an ambitious plan launched by the Philadelphia Zoo in late 1970's and early 1980s to streamline operating procedures, repair and replace buildings and exhibits, and evaluate and upgrade visitor services. A key part of this service strategy was a visitor survey, which aimed to identify weaknesses and provide regular feedback for operating staff and management. A copy of this questionnaire is included in this paper.
The Center for Children and Technology (CCT) at Education Development Center, Inc., a nonprofit international research and development organization (cct.edc.org), conducted the formative evaluation of the second year’s implementation of the Be A Scientist! (BAS) project, which is managed by Iridescent—a nonprofit afterschool STEM program (www.iridescentlearning.org). The goal of the BAS project is to provide high-quality afterschool science and engineering courses to underserved families in New York City and Los Angeles. The program specifically targets second graders and their families
This report details the findings from an exploratory research study conducted by the Research and Evaluation Department at the Museum of Science, Boston about this exhibition, which came to be known as Provocative Questions (PQ). This investigation was guided by the following questions: 1. Will visitors engage in socio-scientific argumentation in an un-facilitated exhibit space, and are they aware that they are doing so? 2. How do the un-facilitated exhibits impact visitors’ socio-scientific argumentation skills? For the exploratory research study, visitors were cued to use the exhibits and
This report presents the findings from a front-end evaluation prior to a renovation of the harbor seal habitat at the Seattle Aquarium. The study was undertaken to help Seattle Aquarium staff measure visitor knowledge of harbor seals, as well as illustrate visitor use of the current exhibit space. The intent was to inform the content of exhibit interpretive materials as well as provide a baseline for a summative study evaluating the success of changes made to the exhibit. Methodology Data was collected in February 2012 by a team of 10 first-year graduate student data collectors along with the
This mixed-methods evaluation, which was conducted at the request of the museum’s Communications department, answers two questions about a suite of special family events at the Burke Museum. First, this project sought to develop a profile of Family Day visitors – including any differences in audiences across individual events, and how visitors were receiving information about the events. Second, this evaluation sought to explore visitors’ expectations of and experiences at the events. Specific evaluation questions included the extent to which expectations and experiences aligned with one
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Emily CraigBetsy O'BrienRenae YoungsBurke Museum of Natural History and Culture
In May of 2006, Science on a Sphere (SOS) was set up in a permanent exhibit space at the Science Museum of Minnesota. With the new installation of the Sphere, came the addition of a variety of features that were not included in the initial front-end study. These new features included an expanded playlist, new audio for some of the visualizations, accompanying labels projected on the wall describing the visualization, indication on the labels of what image will be playing next, and seating for visitors so they can sit and view the sphere. The new master playlist was composed of three smaller
During January 2007, the Science Museum of Minnesota carried out a study to gather visitor feedback on a variety of potential interpretive features of Science on a Sphere. Visitor preferences related to the use of interpretive labels and graphics directly on the Sphere and the speed in which visualizations rotate were studied. A total of 51 visitors were interviewed. Key findings include: 1. Three quarters of visitors preferred descriptive labels to be directly on the Sphere. 2. If labels were projected on the Sphere, almost all the visitors wanted them to disappear after a period of time. 3
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
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Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science