This paper discusses objectives, methods, and findings from a 1992 comprehensive evaluation of the Children's Museum, part of the Canadian Museum of Civilization. This classical program evaluation aimed to inform the planning and designing of an expansion project.
The Discovery Center is a "hands-on" science museum with a mission to provide the public with a basic science literacy. The proposed HOFPP project is an outreach program that will take an informal science education activity to disadvantaged parents and children in the facilities of four (first year) collaborating "parents": The Urban League, the Spanish Action League, the North American Indian Club and Girls Inc. of Central NY. The purpose of the program is to encourage and enable parents of disadvantaged school children to play an active role in their child child's education. Phase I of the program is implemented as a series of ten weekly classes in which parents and children will work together on hands-on science activities; Phase 2 follows with a science club program. Graduates will be informally channeled into an inner-city magnet school for science and math. Past Discovery Center outreach programs have already demonstrated ability to attract disadvantaged parents. The proposed program will touch 1,000 disadvantaged persons during the initial three-year period. During the third year the HOFPP project will be transported and implemented at a Science museum in another New York State community. A three year cost-shared NSF project is proposed that will be later sustained by The Discovery Center operating budget with local donations. A professional outside evaluation will be performed to measure program success. Program reports, materials and consultation will be propagated to other interested organizations to gain maximum impact.
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TEAM MEMBERS:
Rachel NettletonMary StebbinsAnnette SalsberyElizabeth Kneale
The Franklin Institute Science Museum in Philadelphia, PA, in collaboration with the Girl Scouts of the United States of America, the largest voluntary organization for girls in the world, requests NSF support for the National Science Partnership for Girl Scout Councils and Science Museums. This three-year project establishes partnerships between seven Girl Scout councils and six science-technology museums in six regions across the nation to promote science interest and knowledge in young American women. The project provides hands-on science activity kits and training workshops for Girl Scout leaders that assist them in conducting science activities with their troops. The science activities are directly linked to the existing Girl Scout badge program and help Brownie and Junior Girl Scouts (ages 8-11) fulfill science-related badge requirements. Each council/museum partnership will develop a specific program that involves the local underserved populations in Girl Scout science activities. during the three years of federal support, the National Science Partnership will develop a specific program that involves the local underserved populations in Girl Scout science activities. During the three years of federal support, the National Science Partnership will directly serve 11,500 leaders and 138,000 Girl Scouts. Extensive project dissemination will encourage the involvement of new partnerships and the institutionalization of the National Science Partnership by GSUSA, councils, science museums, and other formal education organizations so that the project has the potential to reach the more than 2.3 million Girl Scouts and 780,000 leaders across the United States.
The National council of La Raza (NCLR), the nation's principal Hispanic constituency-based organization, seeks funding from the National Science Foundation's Informal Science Education Program for a four-year community-centered demonstration program. Project EXCEL-MAS, the Math and Science component of its EXCEL-MAS is designed to develop and encourage the adoption of supplemental math and science programs for at-risk Hispanic elementary and middle school students and their parents, using thematic, hands-on approaches; and ultimately help to increase the numbers of Hispanic student enrolling and succeeding in paths which lead to advanced study in math and science. Hispanics -- the youngest and fastest-growing major U.S. population, numbering 22.4 million or 9% of the U.S. population according to the 1990 Census -- continue to be most undereducated major U.S. population. Only about half of Hispanics are high school graduates, and fewer than one in ten have completed college; only about one-quarter of high school graduates have followed curricular tracks including the math, science and language arts needed for college attendance; national studies suggest that Hispanic 17-year-olds on average have math and science skills at the level of White 13-year- olds. Contributing to these problems are a lack of culturally appropriate, meaningful parent involvement or family-wide approaches to education, supplemental programs to motivate and support at-risk students, wrap-around social services for low- income students and their families, and efforts to promote more equitable Hispanic access to the full school curriculum.
The Educational Film Center (EFC) is developing a science, engineering, and technology careers exhibit for distribution to science museums and technology centers. The core of the exhibit kiosk, with related career graphics surrounds, is SET/QUEST, an interactive multimedia program for both Macintosh and PC/Windows using CD-Rom as the full motion video source. Teens and preteens will enter an interactive exploration of thirty careers with first person video profiles of people in science and engineering; animated/reality video simulations of a work experience in these fields, decision screens, and a database of over 200 more science and math-based professions. The documentary profiles, database, and a personal interest career match component will also be developed in alternative media formats (video, audio, print) for broad distribution to community and youth education networks, schools, and libraries. Specific emphasis in this project is being placed on reaching and attracting female, minority, and disabled youth. A parent outreach component has been developed and will be implemented by the Directorate of Education & Human Resources Programs of AAAS. The concept of the parent effort is to work directly with and through the national offices of four major national organizations with different institutional community roots -- Science Museums, Public Libraries, Schools, and Community Based Organizations -- to involve parents and families with SET Project materials and to provide them with information with which they can foster their children's pursuit of science and math education and careers in these fields. Initial efforts will be conducted in 18 cities. The project is a collaborative endeavor among three organizations: The Educationa l Film Center which will be responsible for management and development/production of the software and documentary video profiles; The New York Hall of Science which will be responsible for the exhibit kiosk and graphics, will design and develop the student workbook and user installation print, will serve as the principal test site for the exhibit, and will advise on software, interactive multimedia design, and installation options; and COMAP which will be responsible for direct involvement of the Advisory Board, for selecting and hiring content consultants, for assuring the accuracy of the science and math content, for formative and summative evaluation, and for developing and preparing community leader and school users guides for publication. Stephen Rabin, President of EFC, will serve as PI for the project.
KCTS has received support for the production and outreach for the second season of 'Bill Nye the Science Guy.' Each program in the 39 program series will focus on a single science theme developed around two or three learning outcomes and is presented with a fast and colorful pace and style suited for today's generation of nine and ten year old viewers. The host, Bill Nye, joins viewers and guests as they explore science topics in his laboratories and in field locations. Children also will perform on-camera experiments in a home setting. In most shows, guest scientists and celebrities, selected to ensure a diverse representation, will be featured. Segments in the programs include: 'Check it Out' a small experiment performed in the lab or at home by child actors. 'Try This at Home' an experiment viewers may attempt at home after receiving instructions on the air. 'Way Cool Scientist' a scientist demonstrating his or her work as it relates to the topic of the program. 'Music Video Parody' video tailored to popular music genres such as rap or 'grunge' or pop music. 'Consider the Following' Bill presents a concept to the viewer in a one on one segment. 'Big Demonstration' Bill, in the laboratory, uses equipment to demonstrate an element of the theme. 'Celebrity Cameos' featuring both teen and adult celebrities with a high recognition factor. 'Fake commercials' like the music videos, humor ous parodies of advertising. Outreach for the second season will include a quarterly newsletter to be mailed to viewers homes. This eight page newsletter will include regular columns such as 'Ask Bill' and 'Try this at Home.' It will be designed to appeal to children ages 8 to 12 and will contain a column for parents. During the second season, at-home science kits will again be available to viewers. These free kits will enable children and their families to perform scientific experiments together at home. The video series will be produced by McKenna/Gottlieb Producers Inc. and KCTS Television and will be syndicated for broadcast by Buena Vista Television (the syndication division of Disney Productions). The second season also will be broadcast daily on PBS. This will give the series a presence on both public broadcasting and on commercial television in many markets. Buena Vista Television will provide $3,000,000 toward the production budget and PBS will provide $2,000,000 for production. KCTS is seeking a corporate underwriter to provide $1,000,000 for additional outreach and promotion. Elizabeth Brock of KCTS will be Executive in Charge of the project. Bill Nye is the principal science writer for the series as well as host of the series. The series producers will be Erren Gottlieb and James E. McKenna. These four people will serve as Co-PI's of the project. The advisory committee consists of scientists, science educators, evaluators, and curriculum developers. Members include: H. Prentice Baptiste, Arthur B. Ellis, Caroline Herzenberg, Gilbert S. Omenn, Senta A. Raizen, Matthew H. Schneps, Paul H. Williams, Carole Ann Kubota, and Sally Luttrell-Montes.
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TEAM MEMBERS:
Elizabeth BrockWilliam NyeJames McKennaErren Gottlieb
NACME will produce a three year public service advertising campaign designed to shape the educational choices children make in junior high and high school with respect to mathematics and science. The ads, featuring actor/director Spike Lee, will aim to increase the number of children in grades three through eight who understand the relevance and value of mathematics and science to life in the adult world. The campaign also will be directed towards parents with the goal of helping them recognize the importance of learning mathematics and science to their children's future. The components of the project will be: For each of the three years of the project, development and distribution of one 60, one 30, and one 10 second television spot; For each of the three years of the project, development and distribution of three 60, three 30, and three 10 second radio spots; Annual development of print ads and marketing materials to be delivered to selected consumer magazines, educator's publications, in-school magazines, newspaper "kid pages," comic book companies, and bus shelter and transit card carriers; Annual development and distribution of 100,000 full-color student brochures to reinforce the concepts outlined in the campaign; Annual development and distribution of 100,000 brochures for parents to engage them in their children's science and mathematics education; Establishment of a toll-free 800 number for students to call to request information. Each caller will be sent both the student and the parent brochure; Development of promotional materials including buttons, games, science experiments, math puzzles, T-shirts, etc.; Annual public relations campaigns including press conferences, media tours, in-school demonstrations, and personal appearances; Annual evaluation of the project including monthly reports of fulfillment of requests received via the 800 number. Development, production, and distribution of the campaign will be the responsibility of a task force consisting of: Ronni Denes, NACME's vice president for communications and public affairs; George Campbell Jr., President of NACME; Lea E. Williams, executive vice President of NACME and formerly served as vice president, educational services, of the United Negro College Fund; Catherine Morrison, director of research; and Ismael Diaz, director of precollege programs. The ad agency for the NACME/Ad Council campaign is Tracy-Locke. Rob Britton, manager of Advertising and Direct Marketing for American Airlines will serve as campaign director.
The Numbers Alive project will model the use of number sense and provide opportunities for its practice through the production of ten half-hour television programs for students, one program for parents and care-givers, and print materials in support of both types of programs. The targeted student audience is fifth and sixth graders. The print materials supplement the televised programs. The series emphasizes number concepts and problem solving strategies in support of the NCTM Standards.
The Museums of the Rockies will develop a 2450 sq. ft. exhibit titled Landforms/Lifeforms and complementary educational materials including teacher enhancement activities, outreach trunks, and other programming. The exhibit will serve as the pivotal experience for visitors as they engage the museum's theme One Place Through All Of Time and it serve to introduce all other permanent exhibit galleries. Using the important and spectacular geological and paleontological resources of the region and the museum's collections, the exhibit will bring to life the concept of the evolution and diversification of life in response to changing geological conditions from the Precambrian to the end of the Mesozoic. Visitors will experience the Northern Rocky Mountain Region and the life supported by that region over time. Critical thinking skills of visitors will be stimulated with the purpose of enhancing their overall science literacy. The exhibit is designed to promote adult-child interaction. Special attention is being given to attracting a rural audience. Complementary programming aimed at K-12 students and teachers will be developed. The content of these activities will address the goals set forth in Montana's systemic initiative and the Systemic Teacher Excellence Preparation program. The educational materials will also be shared with member museums in the Mid-Continent University Natural History Museum Consortium.
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TEAM MEMBERS:
Arthur WolfShelly WhitmanBeth MerrickBonnie Sachatello-SawyerSharon Horrigan