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resource project Media and Technology
Kikim Media requests $743,316 to produce four half-hour television documentaries and associated outreach programs based on Michael Pollan's best-selling book, The Botany of Desire. The project explores the reciprocal nature of people's relationship with plants. The programs focus on the connections between apples and the human desire for sweetness; tulips and the desire for beauty; marijuana and the desire for intoxication; and corn and our desire for control over nature. The project will increase public understanding of diverse subjects including genetics, evolution, cognition and biochemistry as well as biodiversity, genetic diversity and the consequences of their loss. The project will have a broad impact through a national primetime PBS broadcast, an outreach program targeting adult audiences, and an educational module delivering appropriate content (excluding intoxication) to middle and high school audiences. Knight-Williams Research Communications will conduct the evaluation for The Botany of Desire television broadcast and outreach efforts.
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TEAM MEMBERS: Michael Schwarz
resource project Public Programs
Native Waters is a comprehensive four-year tribal science education program focused on water. Working closely with leaders from 28 Missouri River Basin Tribes, the project will explore the Missouri River Flood Basin from a scientific and cultural standpoint. Partners are The Watercourse and International Project WET (Water Education for Teachers). Activities include Leadership Institutes for community educators and Native Waters Future Leaders Camps for secondary school and college students. Products to be developed include an interactive traveling exhibit, which will focus on the Missouri River watershed and the physical properties of water, as well as its uses from a cultural and scientific standpoint. The exhibit will travel to cultural centers, tribal colleges and school libraries throughout the ten Missouri River Basin states. A 250-page Native Water's Educators Guide will be disseminated nationally and impact over 500,000 individuals, both youth and adults. Finally, a 16-page student activity book and a Native Waters film will be produced to introduce youth and community members to water resource issues. The training materials will be used in cultural centers, museums, area water councils and schools.
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TEAM MEMBERS: Bonnie Sachatello-Sawyer Dennis Nelson
resource project Media and Technology
Independent Communications Associates will develop a five-part television public television series on light, optics, and perception, entitled "Light and Mind." The series explores both the outer, physical world of light and optics and the inner world of the mind that processes visual information. The programs examine the history of the subject as well as the frontiers of current research. The project is designed to be accessible to a wide range of audiences: the series is planned as a PBS primetime special aimed at adults while the ancillary educational materials are targeted to high-school students. During the first phase of planning the producers will work with their advisors, research and write a fuller treatment of the five episodes and a full script for the first program, create a budget, and develop an educational strategy and outline of the educational materials.
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TEAM MEMBERS: David Stork David Kennard
resource project Exhibitions
The planning project will design pilot educational exhibits for an informal education center, the "World Learning Center," located in the Presidio National Park at San Francisco. The exhibits will be designed to engage children and adults in activities which will highlight the integrated nature and scientific basis of agriculture, the environment and human societies. The design process will use site visits to observe interactive exhibitry, an iterative process by the team of conceptual formation to final design, and a review and evaluation by a national advisory group.
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TEAM MEMBERS: Mark Linder
resource project Media and Technology
WGBH is producing four, two-hour programs on the lives of scientists. These programs will be the initial programs in a continuing series of television portraits of distinguished scientists to be broadcast as regular features in the prime-time science series NOVA. The scientists to be covered in the first four programs are Galileo Galilei, Charles Darwin, Marie Curie, and Percy Julian. By illuminating the lives and scientific careers of these important figures, the programs will enhance public understanding of such basic scientific concepts as evolution, the solar system, the chemical bond and the structure of the atom. Ultimately, the programs will give viewers a new perspective on the process of scientific discovery. Ancillary educational support for the programs will include enhanced content on the web site at NOVA Online and classroom support material in the NOVA Teacher's Guide that is mailed to 60,000 teachers nationwide. WGBH also has formed an outreach partnership with the American Library Association to create informal educational resources for use by families, youths, and adults. The core of this special outreach plan is a set of Library Resource Kits that will be available to all 16,000 public libraries. Paula Apsell, Executive Producer for NOVA, will serve as PI for the project. Members of the advisory committee include: Evelyn Fox Keller, Professor of History and Philosophy of Science, MIT; Kenneth R. Manning, Thomas Meloy Professor of Rhetoric and of the History of Science, MIT; Noami Oreskes, Associate Professor of History, University of California, San Diego; Daniel I. Rubenstein, Chair of the Department of Ecology and Evolutionary Biology, Princeton University; and Neil D. Tyson, Frederick P. Rose Director of the Hayden Planetarium.
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TEAM MEMBERS: Paula Apsell Barbara Flagg