This Full-Scale Informal Science Education award focuses on the physical and social science surrounding the extraction of natural gas from the Marcellus shale formation beneath the surface in north central and western Pennsylvania. The project targets the adult residents of the impacted or soon-to-be-impacted areas of Pennsylvania. This is a complex project involving the disciplines of geology, engineering, chemistry, social science, performance, and land management. Further, the project team includes a mix of physical scientists, educators, theater arts faculty, social scientists and engineers from Pennsylvania State University, the Pennsylvania State Cooperative Extension Service, and Juniata College. The project addresses several potential barriers to communication of science to the public. The proposal team provides four entry points for citizens of rural Pennsylvania to engage in learning about energy, its needs in the Nation, the economics behind these needs, the geology of the shale deposit and how to have productive discussions and make decisions using science-based evidence. The project will engage a multitude of communication mechanisms such as forums, community meetings, theater performances, data centers, blogs and workshops. The Pennsylvania State Extension will play a central role in working at the local level. The project is a complex effort wherein the residents of north central and western Pennsylvania will learn about the science and policies of natural gas extraction and how to derive and use scientific information for decision making. The proposal team will learn how to work and communicate with rural citizens. Further, the team will derive a variety of models from these activities that are likely to be adaptable for use in other areas of the Nation that have natural gas deposits.
DATE:
-
TEAM MEMBERS:
Michael ArthurDouglas MillerJo BrasierRenae Youngs
WGBH and the Materials Research Society (MRS) collaborated to create Making Stuff, a multi-faceted project about the all-encompassing role that materials play in shaping our lives. The project included a four-episode NOVA mini-series originally broadcast in January, 2011 that was hosted by NY Times columnist David Pogue, a large-scale national outreach campaign with collaborating partnerships funded in 20 locations, web pages on the NOVA website, and an online contest promoted and hosted on Facebook. Across all project components, the overarching goals were to enhance the general public's
This multimedia project tells the human story of the long, continuing quest to identify, understand, and organize the basic building blocks of matter leading to the Periodic Table of Elements. Project deliverables include a two hour PBS documentary; a website on the Periodic Table and discovery of the elements; a Teacher\'s Guide; and an Outreach Plan led by the St. Louis Science Center and nine other science centers. The target audiences are adults with an interest in science, inner-city youth, and high school chemistry teachers and their students. Partners include Moreno/Lyons Productions, the American Chemical Society (ACS), the Chemical Heritage Foundation; the St. Louis Science Center; and Oregon Public Broadcasting. The national broadcast and outreach activities are intended to complement the International Year of Chemistry (IYC) 2011, furthering the opportunity to enhance the public understanding of chemistry. The goal of the project is to reveal science as an intensely human process of discovery through stories of some of the greatest scientists. The two-hour PBS special will tell a "detective story" of chemistry, stretching from the ancient alchemists to today's efforts to find stable new forms of matter. Among key characters will be Joseph Priestley, Antoine Lavoisier, Humphry Davy, Dmitrii Mendeleev, Marie Curie, Harry Moseley, and Glenn Seaborg. The program will show both their discoveries and the creative process, using reenactments shot with working replicas of their original lab equipment. Interwoven with history will be segments on modern chemical research and the real-world consequences of the discoveries. A two-part Outreach Plan is aimed at engaging inner-city youths through a network of ten science centers led by the St. Louis Science Center and at reaching a broader audience through events, activities, and publications offered by ACS during National Chemistry Week and IYC 2011. The television program is projected to reach three million viewers during its multiple broadcasts over premiere week, increasing to five million or more with subsequent repeat broadcasts and DVD distribution. It is estimated that 6,500 underrepresented urban teens will participate in the hands-on activities in the ten science centers during IYC 2011. The website is intended to become a resource extending the reach and impact of the project for a decade or more. The summative evaluation will assess the extent to which the project accomplishes the goals of enhancing public understanding of chemistry, affecting public attitudes toward chemistry and chemists, and improving the understanding of the nature of science. Three studies will be conducted. The first will be an in-depth evaluation of the program and Web site with a sample of 150 adult PBS viewers using a two-group post-test randomized study design. The second study will evaluate the outreach effort with diverse audiences at the local level prior to and during National Chemistry Week using on site observations, surveys, and interviews to capture participant feedback at local events. The third study will evaluate high school educators' use of the Teacher's Edition & Guide.