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resource evaluation Public Programs
The Conservation Trust of Puerto Rico collaborated with RK&A to study the impact of its Citizen Science program, a NSF-funded project designed to involve local Spanish-speaking citizens in scientific research that contributes to growing knowledge about the Trust's biodiversity and land management efforts. The Citizen Science program underwent formative evaluation in 2009 and summative evaluation in 2010. Summative evaluation is discussed here. Summative evaluation was guided by four impacts developed using NSF's Framework for Evaluating Impacts of Informal Science Education Projects. These
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TEAM MEMBERS: Randi Korn & Associates, Inc. Conservation Trust of Puerto Rico
resource evaluation Public Programs
Throughout the year, El Museo del Barrio hosts various cultural programs that are open to the public and often free. To explore the effectiveness of the Museum's cultural programs, Randi Korn & Associates, Inc. (RK&A) conducted case studies for three programs Day of the Dead, Three Kings Day, and Super Sabado - Carnival. RK&A conducted naturalistic observations of visitors to the three programs. Trained data collectors unobtrusively observed program attendees and took notes on select behaviors using observation guides specific to each program. RK&A interviewed program participants 18 years and
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TEAM MEMBERS: Randi Korn & Associates, Inc. El Museo del Barrio
resource evaluation Public Programs
For more than 20 years, the Science Career Ladder Program at the New York Hall of Science has provided unique opportunities for middle school, high school, and college students to be trained and mentored as Explainers at the museum. The program is designed to encourage and support personal and professional development of these students, increasing their academic achievement, personal growth, and participation in science and teaching careers. Previous evaluations have documented the impact on participants and opportunities for program growth. This report documents the findings and conclusions
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TEAM MEMBERS: Jessica Sickler New York Hall of Science Erin Johnson
resource evaluation Media and Technology
ConCiencia News was the first Spanish-language news service in the United States focused exclusively on health, science and environmental news, providing free of cost news stories to a diverse array of Hispanic media including 100+ newspapers and magazines, top Hispanic web portals, and almost 150 Spanish-language radio stations. Each news story features original content developed by SRF journalists, and Hispanic researchers are often features to serve as role models for the public. The summative evaluation focused on two primary audiences for the Spanish-language stories: 1) the professional
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TEAM MEMBERS: Steven Yalowitz Self Reliance Foundation
resource evaluation Community Outreach Programs
The CASE program served communities that are underrepresented in current museum audiences. CASE served both females and males from underrepresented minority groups, primarily African American, Latino, and Asian. The most frequent participants were younger than 20 years-old and African American. CASE succeeded in making informal science learning accessible in participating communities. CASE served a total of 10,971 individuals between September 2004 and December 2008. Across the five years, families in the eight participating sites had a grand total of 358 opportunities to attend science
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TEAM MEMBERS: Colleen Manning The Franklin Institute Miriam Kochman Irene F Goodman
resource evaluation Exhibitions
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation to inform the reinstallation of the Ancient Latin America Hall. The study was conducted to examine visitors' experiences in the current exhibition, the nature of their connection with the objects on view, and their needs and preferences for interpretation. In-depth interviews were conducted with 20 English-speaking and 20 Spanish-speaking visitor groups, using a quota sampling method. Visitors were intercepted as they exited the current Ancient Latin America Hall
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TEAM MEMBERS: Randi Korn & Associates, Inc. Natural History Museum of Los Angeles County
resource project Media and Technology
The goal of this project is to extend the impact of the nationally broadcast weekly radio program, Science Friday to a new, young audience through the various new cyber-space platforms and interactive tools such as Facebook, Twitter, and Second Life as well as new emerging social networking tools. The STEM content over the course of the two year project will include a wide variety of topics in all disciplines. The relationship between art and science will also be a focus. The NPR radio broadcasts currently reach 1.3 million listeners every week, and that audience is expected to increase. In addition to that audience, this project will target a new audience of adults under the age of 35 using various cyber platforms and new social networking tools such as Second Life, Facebook, YouTube and Twitter. Audiences will also be reached through remote broadcasts from science centers and art centers around the country. Over 30 science centers will use this project's web content on their own web sites, reaching their audiences as well. The web content will be translated into Spanish and widely disseminated to Hispanic audiences. Each Friday afternoon, Ira Flatow, the PI will produce and host the nationally broadcast Science Friday radio program interviewing scientists and engineers in a lively engaging format. In addition, the Science Friday digital media team will be producing and inviting others to create and post digital content and commentary on the Science Friday web site for further dissemination through Second Life, Facebook, as well as other emerging networking platforms. The evaluation will use a quasi-experimental design to study the appeal of both the radio broadcasts and the cyber-platforms with both older and younger audiences. Proposed audience impacts include increased STEM knowledge, interest, and behaviors. Partner organizations include the Self Reliance Foundation, the New York Hall of Science, LA Theatreworks, and Tribeca Film Festival.
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TEAM MEMBERS: Ira Flatow
resource project Public Programs
A three-year project, Science Experiences and Resources for Informal Education Settings (SERIES), involves collaboration between the 4-H Youth Development Program, practicing scientists, science education centers, and community service agencies to provide community-based science experiences for youth. Goals for national dissemination of the SERIES project are: 1) Increase the quality and quantity of science experiences for youth as leaders and as learners; 2) For youth to actively experience how science concepts and processes relate to their everyday lives; 3) Provide opportunities for youth to take positive leadership roles in their homes and communities; and 4) Provide opportunities for youth to investigate educational and career possibilities in science and technology through a scientist mentor relationship. SERIES builds upon the materials, and instructional/coaching model successfully developed and tested during the Califronia SERIES Project. National dissemination by 4-H assures SERIES availability to the 5,100,000 youth currently enrolled in 4-H. Expected outcomes of SERIES are: 1) Refine and produce final versions in English and Spanish of four SERIES community service science units; 2) Develop two new units; 3) Development of an "inquiry coaching" module for adult volunteers; 4) Develop and asses apprentice-like mentoring experiences for SERIES teens to work directly with scientists; and 5) Establish four SERIES regional dissemination centers, working collaboratively with 4-H, science centers and other youth serving agencies to provide national dissemination of the SERIES program model to 28 states.
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TEAM MEMBERS: Richard Ponzio Laurel Dean Herbert Thier
resource project Public Programs
The Lost Ladybug Project (LLP) is a Cornell University citizen science project that connects science to education by using ladybugs to teach non-scientists concepts of biodiversity, invasive species, and conservation. The project has successfully engaged thousands of children (ages 5-11) in collecting field data on ladybugs and building a ladybug biology database that is useful to scientists. It has also reached 80,000 people over the Internet. The goal of the project is to promote lifelong appreciation of biodiversity and science, and provide scientists with data on the changing distribution and abundance of ladybug species across the country. The current project is broadening the Lost Ladybug Project's reach geographically, culturally, demographically, and contextually by creating new tools and materials for the website, and forging new connections with (1) youth groups, (2) science centers, community centers, botanical gardens, nature centers, and organic farms, (3) adults, (4) Native Americans, and (5) Spanish-speakers. The expanded project could potentially involve tens of thousands of new individuals in ladybug monitoring research. An evaluation study is measuring the impacts of the expansion on new participants' knowledge, skills, attitudes, interests, and behavior. The Lost Ladybug Project has been important in advancing scientific discovery and building scientific knowledge. Data collected by the project's volunteers have improved scientists' understanding of (1) ladybug species presence/absence, (2) shifts in ladybug species composition, (3) shifts in ladybug species ranges, and (4) change in ladybug body size and spot number. Evaluation data show that the project has a broad audience reach and is achieving its learning goals for adults and children. Broadening the project's reach will further increase the project's importance to ecology, conservation biology and biodiversity research, as well as education research.
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TEAM MEMBERS: John Losey Louis Hesler Kelley Tilmon Jessica Sickler Leslie Allee
resource project Media and Technology
TERC is partnering with the Toxics Action Center to enhance the capacity of environmental organizations to teach mathematical literacy skills to low-income citizens, mostly women of color. Secondary collaborators include four environmental organizations around the country. The project is (1) developing math- and statistics-rich educational materials that help non-scientists interpret environmental test results, (2) developing training materials that help environmental organization personnel provide quantitative literacy training to citizens, (3) helping environmental organizations institutionalize project resources, and (4) evaluating the impact of project activities on environmental organizers, community members, and the general public. Project deliverables include bilingual, print- and web-based instructional materials (including videos) for environmental organizations to use with staff and community members; training sessions to create a cadre of environmental organization leaders who can conduct environment-focused, math training workshops; a communications toolkit for dissemination to journalists who cover environmental issues; and a resource-rich project web site.
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TEAM MEMBERS: Martha Merson Mary Jane Schmitt
resource project Media and Technology
'TV411 What's Cooking?' provides adults with low levels of literacy and numeracy with access to a free multi-media resource which delivers mathematics and science content in the form of an online cooking show. This series builds on a prior NSF planning grant (DRL 07-75623) and the research-based design of the TV411 educational materials while addressing biochemical, physical, and mathematical processes that occur in cooking and daily life. The project will be managed by the Education Development Center's Adult Literacy Media Alliance (ALMA) project, in partnership with the Public Internet Channel, a New York-based Head Start Program, and formal education partners. The project's goals are to raise awareness of math and science content in daily life, overcome negative attitudes and behaviors related to science learning, and increase knowledge, vocabulary, and skills related to science and math while building capacity to use informal science education resources. Additional goals are to increase the capacity level of adult educators and informal workshop facilitators to teach basic math and science concepts. Finally, the project is designed to research strategies in which low-literacy adult learners utilize informal math and science resources in a Web 2.0 environment. Deliverables include six video segments that embed basic literacy and numeracy concepts in a cooking show format, 12 interactive web activities including games and simulations, and a reconstructed TV411 Online website with Web 2.0 features. In year 2, Spanish language videos and web lessons, customized toolkits for The Public Internet Channel, workshop materials for parents, and articles and reports for dissemination to education and informal learning networks nationwide are produced. The videos will be distributed on TV411 Online and the Public Internet Channel (pic.tv). The mixed-methods evaluation addresses four impact categories (awareness, engagement, attitudes, and behavior). An embedded evaluation approach will be used to determine knowledge gains, while behavioral and attitudinal questions will be asked separately in two web surveys given to random sample of 500 website visitors. Interviews are used to determine teacher perceptions of usability and effectiveness of materials. 'TV411 What's Cooking?' is projected to attract 1.5 million website visitors in the first year and an additional 500,000 each subsequent year. This well-researched project advances adult literacy and numeracy, while providing students participating in GED, adult basic education, and informal community-based programs with engaging STEM content.
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resource project Media and Technology
The Self Reliance Foundation is requesting a $50,000 grant to plan a nationally broadcast Spanish language outreach program for science and environmental education in cooperation with the Hispanic Radio Network (HRN). HRN currently produce and distribute two Spanish language radio programs. Their plan is to incorporate into these programs information about ways parents and other adults can help children improve their math and science skills; about educational resources, scholarships, and career opportunities in the sciences; about the importance of science in everyday lives; and other information on current topics in science and the environment. Special attention will be paid to information relevant to Hispanic migrant workers. The PI for the planning grant will be Jeff Kline, General Manager of HRN. Key HRN staff to be involved in the planning include Consuelo Luz, producer of "Buscando la Belleze," and Enrique Gil, co-producer of "Salvemos Nuestro Planeta. Vincente Llamas, Principal Investigator for the Comprehensive Regional Center for Minorities in Las Vegas will be a principal consultant.
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TEAM MEMBERS: Jeff Kline