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resource evaluation Media and Technology
The Science Museum of Minnesota (SMM) contracted Randi Korn & Associates, Inc. (RK&A) to simultaneously conduct a remedial evaluation of the exhibition Tissues of Life and its associated elements: the Web site with the same name, presentations at the Demonstration Station, and the What is Life?, play. The National Institutes of Health funded all elements. Data collection took place between July and October 2003. Three data collection strategies were employed: timing and tracking observations, uncued exit interviews, and telephone interviews. Additionally, to understand presenters' experiences
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TEAM MEMBERS: Randi Korn & Associates, Inc. Science Museum of Minnesota
resource evaluation Exhibitions
Evaluation of the Space Command Exhibit began in October 2002 with a tracking and timing study. A random sample of 100 visitors to the exhibit was tracked and timed. A member of a visiting group was selected at random as the subject. Subjects were tracked from station to station and the time spent at each exhibit or panel was recorded. This gives a measure of the relative attracting and holding power of each exhibit station. After a subject completed a visit, a "sweep" count was made, which involved counting the number of people at each exhibit station. Sweeps give another measure of the
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TEAM MEMBERS: Minda Borun Franklin Institute Science Museum
resource evaluation Exhibitions
The San Francisco Zoo's new Lemur Forest Exhibit is successful on almost every measure of visitor experience, education and inspiration. A summative evaluation, consisting of pre- and post-visit testing, and a tracking and timing study confirms that cued visitors gain knowledge about lemur types, lemur behavior, lemurs' endangerment status, and lemurs' land of origin. Visitors also demonstrate enhanced appreciation for lemurs and emotional connection to them post-visit. While many pre-visit respondents are inclined to value protecting lemurs and their environment, post-visit responses that
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TEAM MEMBERS: Wendy Meluch San Francisco Zoo
resource evaluation Exhibitions
This report presents and analyzes the findings from a front-end evaluation of Vicious Fishes and Other Riches, a National Science Foundation-funded traveling exhibition being developed by the Miami Museum of Science in Miami, Florida (MMS) in collaboration with the Science Museum of Minnesota in Saint Paul, Minnesota (SMM). Front-end evaluation helps planners understand how visitors comprehend and think about themes, ideas, concepts, and objects that will be displayed in an exhibition. It seeks common ground between visitors and the exhibition. Findings from the study demonstrate visitors'
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TEAM MEMBERS: Randi Korn & Associates, Inc. Miami Museum of Science
resource evaluation Exhibitions
The purpose of this summative evaluation was to document visitors' use and impressions of Vanishing Wildlife immediately upon viewing the exhibit and, again, several months after their visit. In addition, staff members wanted to determine if the exhibit motivates visitors to perform specific conservation actions once they leave the aquarium. By collecting data three different ways (through timing and tracking observations, on-site exit questionnaires, and telephone questionnaires), and then comparing the results with data from Monterey Bay Aquarium (MBA) exit surveys, the evaluators were able
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TEAM MEMBERS: Randi Korn & Associates, Inc. Monterey Bay Aquarium
resource evaluation Exhibitions
This is a report from the supplemental summative evaluation of the exhibition, Genetics: Decoding Life at the Museum of Science and Industry, Chicago. The evaluation was designed to measure visitors' attention to the main messages of the exhibition, visitors' thinking and attitudes about genetics, and whether visitors made connection among their genes, themselves, and their families. The evaluation was designed to establish findings that complemented and built upon a previous summative evaluation. Two types of exit interviews were used to gather qualitative and quantitative data. A total of
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TEAM MEMBERS: Kirsten Ellenbogen Museum of Science and Industry
resource evaluation Public Programs
Evidence from the data collected on the Midwest Wild Weather Project indicates that the teachers are very excited about its potential for increasing their students' science literacy and understanding of the scientific process, as well as increasing their knowledge of the weather and exciting them about science in general. Students are very focused, enthusiastic and excited when interacting with the exhibits and universally pleased with their exploration and explainer experiences. MWW is also effectively reaching the intended underserved and underrepresented students across the nine sites are
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TEAM MEMBERS: Gregory Aloia SciTech Hands On Museum
resource evaluation Public Programs
RK&A conducted 56 timing and tracking observations of visitors, 20 exit interviews with visitors, an interview with the Cell Lab Program Manager, and interviews with 13 Lab Crew in the summer and fall of 2003. The Cell Lab succeeded in engaging visitors in enjoyable and educational activities. It also excelled in providing Lab Crew teens with valuable employment and life experiences. The concept and design of the Cell Lab - its level of interactivity, staffing, and resource allocation - offers visitors a unique experience. In some ways, the SMM was taking a risk by offering in-depth
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TEAM MEMBERS: Randi Korn & Associates, Inc. Science Museum of Minnesota
resource evaluation Media and Technology
In the Spring of 2003, Rockman et al conducted an evaluation that was designed to explore children's viewing behavior, outcomes of viewing, the impact of the program's structural features, viewers' content preferences, and factors that motivate greater participation by viewers. Nearly six hundred children and twenty-five adults in three major U.S. cities participated in this study. Evaluation activities included: Five sets of student surveys: one administered prior to viewing episodes of DragonflyTV, one following each of the three programs viewed as part of the evaluation, and one
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TEAM MEMBERS: Rockman, et. al. Twin Cities Public Television Jennifer Borland
resource evaluation Media and Technology
In the Fall/Winter of 2002/3, RMC Research Corporation (RMC) conducted a summative evaluation of The Human Body film and outreach materials, including lobby exhibit, Teacher's Resource Guide, and Web site. These were the culminating activities in a series of studies conducted over the past three years related to The Human Body project, including formative evaluations of the film and each of the outreach components. These summative evaluations were designed to determine the overall effect on audiences of the finished products. This report contains sections relating to the major elements of The
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TEAM MEMBERS: Alice Apley Maryland Science Center Ralph Adler Wendy Graham Laura Winn
resource evaluation Exhibitions
This report presents the findings of a summative evaluation of Dynamic Earth, conducted by Randi Korn & Associates, Inc. (RK&A), for the Newark Museum in Newark, New Jersey. Data collection took place in April and May 2003. The evaluation documents the scope of the exhibition's impact and effectiveness via timing and tracking observations and exit interviews.
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TEAM MEMBERS: Randi Korn & Associates, Inc. Newark Museum
resource evaluation
The tool was developed to measure: (a) change of science-related attitudes over time among students; and (b) the effect of similar curricula on the attitudes of different classes.
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TEAM MEMBERS: Marcelle A. Siegel Michael Ranney