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resource project Media and Technology
To address a lack of informal science education opportunities and to increase community capacity to support STEM education for their children, Washington State University's Yakima Valley/Tri Cities MESA program, the Pacific Science Center, and KDNA Educational Radio have developed a set of informal science initiatives that offer complementary learning opportunities for rural Latino families. The goal of this four-year program is to create a sustainable informal science infrastructure in southeastern Washington State to serve families, increase parental awareness, support and involvement in science education and ultimately increase the numbers of rural Latino youth pursuing STEM-related under graduate studies. This program is presented in English and Spanish languages in all of its interconnected deliverables: Two mobile exhibits, beginning with one focused on agricultural and environmental science developed by The Pacific Science (PCS) Center; Curriculum and training in agriculture, life sciences and facilitating learning; Curriculum and training for community members to provide support to parents in encouraging the academic aspirations of their children developed by PSC and MESA; 420 Youth and parents from the MESA program trained to interpret exhibits and run workshops, community festivals, family science workshops and Saturday programs throughout the community; Four annual community festivals, quarterly Family Saturday events, and Family Science Workshops reaching 20,000 people over the four-year project; Take home activities, science assemblies, a website and CDs with music and science programming for community events; A large media initiative including monthly one hour call-in radio programs featuring science experts, teachers, professionals, students and parents, 60-second messages promoting science concepts and resources and a publicity campaign in print, radio and TV to promote community festivals. These venues reach 12,500-25,000 people each; A program manual that includes training, curriculum and collaborative strategies used by the project team. Overall Accesso la Ciencia connects parents and children through fun community activities to Pasco School District's current LASER science education reform effort. This project complements the school districts effort by providing a strong community support initiative in informal science education. Each activity done in the community combines topics of interest to rural Latinos (agriculture for instance) to concepts being taught in the schools, while also providing tools and support to parents that increases their awareness of opportunities for their children in STEM education.
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TEAM MEMBERS: James Pratt D. Janae' Landis Donald Lynch Michael Trevisan
resource project Media and Technology
"IPY: Engaging Antarctica" is an informal science education project designed to increase public awareness of Antarctic geological research and discovery during the International Polar Year. Submitted through NET Television, the project will produced a PBS one-hour television documentary for air on NOVA in fall 2008 (w.t. "Antarctica's Icy Secrets") complemented by a multi-faceted outreach effort. The intended impacts of "Engaging Antarctica" are to: 1) enhance the general public's awareness and understanding of scientific research conducted in Antarctica; 2) create innovative collaborations for developing and disseminating Antarctic educational materials; and 3) enhance our knowledge of how youth and adults understand Antarctic research. The documentary will illuminate geoscience research as it being accomplished throughout IPY and specifically focus on the ANDRILL project, a major focal point during the global campaign of polar education and analyses. The program will document how scientists search for evidence to resolve conflicting hypotheses regarding ice sheet history and dynamics. NOVA Online will create a companion site for the program. In addition, the outreach materials include the Flexhibit, a digital package of high resolution images and files (visual and audio) accessible via the web, at no cost to the user. These will include scientist's stories in their own words, and inquiry-based activities developed by LuAnn Dahlman, the TERC geoscience curriculum specialist. Dahlman will work with the ARISE educators who have been selected to go to Antarctica to work with the ANDRILL science team. Mini-grants will be given to youth organizations in low income communities to participate in the trial test of the Flexhibit activities and enable participation in the project. Multimedia Research will conduct front-end and formative evaluation. Summative evaluation will be conducted by Multimedia Research and Amy Spiegel, from the University of Nebraska Center for Instructional Innovation.
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TEAM MEMBERS: J Michael Farrell LuAnn Dahlman Judy Diamond Barbara Flagg
resource evaluation Media and Technology
This 2009 summative evaluation of nanotechnology news segments produced by the Museum of Science utilized a post-only, double-blind, randomly-assigned treatment and control group experiment methodology.
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TEAM MEMBERS: Barbara Flagg
resource project Media and Technology
This Proposal is a Small Grant for Exploratory Research (SGER) to fund a new science radio show targeted specifically for commercial talk radio. The proposed 10 one hour programs will be co-hosted by Neil de Grasse Tyson, astrophysicist, popular best selling book aurthor, writer, host of PBS scienceNow, and the frequent contributor on cable television networks including The Daily Show. The programs would be broadcast on CBS Talk Radio Statiion, KLSX. The program will feature a variety of celebrity guests as well as scientists who share an interest in space and science. Listeners will be encouraged to interact with the guests calling in to pose questions and voice opinions. The programs will present traditionally dry or technical topics in a humorous format. The recent pilot program on KLSX generated the most call-ins ever during a weekend talk show on that station. The goal is to reach an audience that is not otherwise served by current programming on public radio and to eventually become self-supporting on commercial radio.
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TEAM MEMBERS: Neil Tyson helen matsos Barbara Flagg
resource project Media and Technology
KQED is requesting funds to produce weekly radio science news reports, a weekly television magazine program, a dynamic online website that supports and extends the broadcast material and to create and maintain an active consortium of 13 participating STEM organizations. The project's working title is "Quest: Exploring Our Natural World." Quest's goals are to raise the profile of STEM issues that affect or occur throughout the Northern California region and activate citizens to discuss and investigate STEM issues. STEM content will include research fields that include Physical Sciences, Life Sciences and Earth Sciences. Most of the stories will include content about the technology and engineering used to support scientific endeavors. The KQED Educational Network EdNet will administer the community and educational outreach initiatives, including creating viewer/listener guides, developing and delivering workshops, and providing information built around Quest media. The project design involves innovative use of multiple platforms and collaborative partnerships with local informal educational institutions. The project's collaborators include the Bay Institute, California Academy of Sciences, Chabot Space and Science Center, East Bay Regional Park District, Exploratorium, Girl Scouts, Lawrence Berkeley National Laboratory, Lawrence Hall of Science, Oakland Zoo and The Tech Museum of Innovation. Rockman Et Al will conduct the evaluation of the Quest initiative.
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TEAM MEMBERS: Sue Ellen McCann
resource project Media and Technology
This project reached the underserved Hispanic audience with 200 ninety-second Earth and Sky programs in Spanish for broadcast on commercial and public radio stations, and longer programs (8-15 min.) with interviews with Hispanic scientists, teachers and writers who serve as role models for Hispanic young people. Programs were on the cieloytierra.org web site ith Spanish language science blogs, daily sky charts and links to other relevant Spanish and scientific web sites. Project partners included The Society of Mexican American Engineers and Scientists and the Society for the Advancement of Chicanos and Native Americans in Science.
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TEAM MEMBERS: William Britton Erika Montero
resource project Media and Technology
WGBH plans to produce a special NOVA series, The Fabric of the Cosmos, based on the best selling book of the same name by physicist Brian Greene. The four 60-minute television programs will be the center piece of a multimedia project that employs multiple platforms including national primetime PBS broadcast, the PBS Web site, podcasts, and an educational outreach campaign that features "Cosmic Cafes." Project goals are to: 1) enhance the public's appreciation of physics by exploring the unfinished story of space and time; 2) find innovative ways of using animation and graphics for television, the Web and on the new media platforms to explain these concepts; 3) bring challenging and exciting ideas in science to people unlikely to encounter them elsewhere by holding public events in communities across the country; and 4) forge effective collaborative partnerships with the American Institute of Physics (AIP), American Physical Society (APS), National Society of Black Physicists (NSBP), American Library Association (ALA) and others to maximize impact of the project. Multimedia Research will conduct formative evaluation and Inverness Research Associates will conduct summative evaluation.
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TEAM MEMBERS: Paula Apsell
resource project Media and Technology
This project will create a series of half hour radio programs that will educate audiences about the environment and traditions of the northern Polar Region. Each radio program will be recorded in the wilds of Alaska and northern Canada during close contact with nature providing a direct authentic experience. Cultural anthropologist and author, Dr. Richard Nelson will host the programs on topics such as wildlife, ecosystems, weather and climate, glaciology, communities and land, and indigenous traditions. Distributors of the programs include the Alaska Public Radio Network, the Australian Broadcasting Corporation, and inserts in NPR's Living on Earth.
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TEAM MEMBERS: Richard Nelson
resource project Media and Technology
Cyberchase is public television's daily, animated "math adventure series" targeted to children aged 8-11. Thirteen/WNET New York will develop and produce seven new episodes, a multi-media initiative on Math and Weather, plus an innovative series of ten video "math moments" called Do the Math! to be released on air, online, and on broadband. Cyberchase's content spans the 3rd-5th grade standards of the National Council of Mathematics. The series goals include: 1) reinforce mathematical knowledge; 2) model mathematics reasoning and help children improve their problem-solving skills; 3) demonstrate the usefulness of math in everyday life; and 4) inspire all children to approach math with enthusiasm and confidence. Ancillary materials, outreach, and a highly popular Web site extend the learning and help make Cyberchase the sole mathematics media project available for the target age group. Cyberchase is now in its sixth production season and fifth year of daily PBS broadcast. The new season will build on the successful format to model effective problem-solving processes, expand the math-rich Web site and bring Cyberchase to today's new-media platforms to prompt children to do math. Multimedia Research will conduct formative evaluation of the 3D Builder's Math game using an operational prototype working with a sample of students and do a naturalistic summative evaluation to assess impact of the video shorts.
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TEAM MEMBERS: Sandra Sheppard Michael Templeton Frances Nankin Barbara Flagg
resource project Media and Technology
400 Years of the Telescope was an interactive, multimedia project enabling the public to participate in real and virtual telescope experiences, understand the far reaching advances that the telescope has made possible, and discover how technology, science, and society are interconnected. Partners included PBS (Southern Oregon Public Television - SOPTV), Interstellar Studios, Leading astronomers and science writers, the Astronomical Society of the Pacific (ASP), Carnegie Science Center (Buhl Planetarium) and 'Imiloa Astronomy Center of Hawai'i. A two-hour, high-definition documentary, aired twice on PBS in 2009, kicking off the International Year of Astronomy.
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TEAM MEMBERS: Kris Koenig James Manning Rose Tseng Mark Stanislawski Shawn Laatsch
resource project Media and Technology
This project is designed to develop a 3D planetarium show and a TV documentary to describe our Universe, Galaxy and Solar system. This is a significant project for public and youth as they do not comprehend this aspect of their world with clarity. New technology using a 3D film is anticipated to be attractive and capture the audience's attention better than previous exhibits methodology. The Detroit region has been selected for testing various aspects of the planning project. The partners include the Detroit Science Center, the Detroit Public School system, Dr. Mark Morris (Astronomer) at UCLA, the Cranbrook Institute of Science, Detroit Public Television, and the Carnegie Science Center. Subsequent dissemination of the results and techniques increases the potential for Nation-wide impact.
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TEAM MEMBERS: Todd Slisher
resource project Media and Technology
This Communicating Research to Public Audiences (CRPA) proposal is based upon Dr. Donald DePaolo's research utilizing deep drilling technology to create a continuous rock record of the lavas ejected from Hawaii's Mauna Kea volcano (#9528544 "Collaborative Research: Scientific Drilling in Hawaii: Physics and Chemistry of Mantle Plumes" and # 0408521 "Structure of the Hawaiian Mantle Plume: Geochemical-isotopic mapping using post-shield lavas"). The CRPA request will support the production of a half-hour documentary film and podcast-based tour of the geology of Hawaii's famous volcano for both actual and virtual visitors to Hawaii, as well as a supporting web site. The film will be produced by Earth Images Foundation, distributed by Bullfrog Films, and evaluated by Diana Curiel.
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TEAM MEMBERS: Donald DePaolo