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resource project Media and Technology
Independent Broadcasting Associates, Inc., is producing a series of twelve radio features for National Public newsmagazines about the Ganges river basin in South Asia. The purpose of this series is to examine the relationships between science and culture as they converge and diverge over issues concerning the Ganga: through (a) examination of the ecology of the river in two key areas; and (b) study of the relationships between scientific and religious attitudes applied to the environmental issues raised in both reaches of the river. The radio series is complemented by a Web site and extensive educational outreach through 11 state Geographic Alliances, an AP Environmental Science module and a pilot Virtual River program developed and tested in collaboration with the Museum of Science in Boston.
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TEAM MEMBERS: Julian Crandall Hollick Kelly Alley Vinod Tare RK Sinha Graham Chapman
resource project Media and Technology
Maine Public Broadcasting Corporation is producing three seasons of a regional television series that will enable audiences to explore, appreciate and learn about the relationship between science and everyday life in Northern New England. The project is being developed in collaboration with public television stations in Vermont and New Hampshire and will attract viewers by focusing on content and issues that are of unique interest to this area. It addresses the critical need to improve science literacy in this predominantly rural region of the country. Ancillary materials will be developed for use at home, in the community, and in classrooms and will consist of: Quest "Take-Home" Activity Pages, "In Your Community" Guides, Quest Community Events, and Classroom Lesson Plans and Suggested Activities.
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TEAM MEMBERS: Barbara Pulling Kimberley Lipp
resource project Media and Technology
The Lawrence Hall of Science (LHS) will collaborate with the Children's Museum of Houston, Miami Museum of Science and the New California Media (an association of over 500 ethnic media organizations) to provide youth ages 7-10 with standards-based science and math activities using newpapers as a vehicle. Mathematics and science challenges, already field-tested by the LHS, are presented as educational inserts using cartoons, on a weekly or monthly basis. The content to be addressed includes numbers and operations, algebra, geometry, science as inquiry and life science through engaging formats in Spanish-language newspapers. While building on the "Newspapers in Education" program, strategic impact will be realized by demonstrating the ability of a more intensive approach to reach families of underserved and underrepresented audiences through a collaboration of print media, museums, libraries, schools and community organizations. The ultimate goal is to increase exposure to informal science education activities at museums and in Spanish-language media. Deliverables include the newspaper activities (designed for families to use at home), family sessions at local libraries, science centers, after school programs and community organizations as well as a festival and website. Promotional sessions at New California Media Expos and workshops at the Asociation of Science and Technology Centers conferences will introduce the project to media and museum partners. This project will target underserved communities in California, Texas and Florida and is estimated to reach more than 450,000 families by year three.
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TEAM MEMBERS: Jose Franco
resource project Media and Technology
This project will create the infrastructure to provide Hispanic media with an ongoing source of high-quality science news tailored to meet the needs and interests of Hispanics. The proposed Hispanic Science News Service website will be a downloadable internet resource site for Hispanic print, radio and internet editors, journalists and producers to access science stories, radio capsules and science information resources. This service would be promoted through partnerships with the National Association of Hispanic Publishers, the National Association of Hispanic Journalists, and The Hispanic Radio. Specific media deliverables will include: Exploracion, a weekly, Spanish-language newspaper column; La Ciencia en Breve: El Universo a tu Alcance (Science News Briefs); Exploracion, a daily science radio news capsule; and uploads of science content to the Univision.com website.
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TEAM MEMBERS: Robert Russell Carlos Alcazer
resource project Media and Technology
Miami University - Ohio/Project Dragonfly is developing "Wild Research," a multi-faceted collaborative project with the Cincinnati Zoo & Botanical Garden and with a consortium of ten zoos and aquariums around the country, the American Zoo and Aquarium Association, the Society for Conservation Biology, and Conservation International. Project deliverables include a centrally-located 4,500 square-foot Wild Research Discovery Forest exhibit and six Wild Research Stations around the Cincinnati Zoo, a Wild Research Consortium and Wild Research Leadership Workshops for zoo professionals, conservation scientists and educators, a Wild Research Web site with visitor password access to exhibit data they collected, and 90-second radio pieces for the 90-Second Naturalist program. Institute for Learning Innovation is conducting the formative and summative evaluations. The Ohio Assessment and Evaluation Center is conducting a separate evaluation focused on this extensive institutional collaboration process. The primary public impact is to explore new ways zoos and aquariums can incorporate inquiry-based activities on site and to help visitors understand the work of conservation scientists. The project also aims to improve the practice of zoo and aquarium professionals nationwide in inquiry-based experiences and communicating about conservation science.
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TEAM MEMBERS: Christopher Myers Samuel Jenike
resource project Media and Technology
To address a lack of informal science education opportunities and to increase community capacity to support STEM education for their children, Washington State University's Yakima Valley/Tri Cities MESA program, the Pacific Science Center, and KDNA Educational Radio have developed a set of informal science initiatives that offer complementary learning opportunities for rural Latino families. The goal of this four-year program is to create a sustainable informal science infrastructure in southeastern Washington State to serve families, increase parental awareness, support and involvement in science education and ultimately increase the numbers of rural Latino youth pursuing STEM-related under graduate studies. This program is presented in English and Spanish languages in all of its interconnected deliverables: Two mobile exhibits, beginning with one focused on agricultural and environmental science developed by The Pacific Science (PCS) Center; Curriculum and training in agriculture, life sciences and facilitating learning; Curriculum and training for community members to provide support to parents in encouraging the academic aspirations of their children developed by PSC and MESA; 420 Youth and parents from the MESA program trained to interpret exhibits and run workshops, community festivals, family science workshops and Saturday programs throughout the community; Four annual community festivals, quarterly Family Saturday events, and Family Science Workshops reaching 20,000 people over the four-year project; Take home activities, science assemblies, a website and CDs with music and science programming for community events; A large media initiative including monthly one hour call-in radio programs featuring science experts, teachers, professionals, students and parents, 60-second messages promoting science concepts and resources and a publicity campaign in print, radio and TV to promote community festivals. These venues reach 12,500-25,000 people each; A program manual that includes training, curriculum and collaborative strategies used by the project team. Overall Accesso la Ciencia connects parents and children through fun community activities to Pasco School District's current LASER science education reform effort. This project complements the school districts effort by providing a strong community support initiative in informal science education. Each activity done in the community combines topics of interest to rural Latinos (agriculture for instance) to concepts being taught in the schools, while also providing tools and support to parents that increases their awareness of opportunities for their children in STEM education.
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TEAM MEMBERS: James Pratt D. Janae' Landis Donald Lynch Michael Trevisan
resource project Media and Technology
"IPY: Engaging Antarctica" is an informal science education project designed to increase public awareness of Antarctic geological research and discovery during the International Polar Year. Submitted through NET Television, the project will produced a PBS one-hour television documentary for air on NOVA in fall 2008 (w.t. "Antarctica's Icy Secrets") complemented by a multi-faceted outreach effort. The intended impacts of "Engaging Antarctica" are to: 1) enhance the general public's awareness and understanding of scientific research conducted in Antarctica; 2) create innovative collaborations for developing and disseminating Antarctic educational materials; and 3) enhance our knowledge of how youth and adults understand Antarctic research. The documentary will illuminate geoscience research as it being accomplished throughout IPY and specifically focus on the ANDRILL project, a major focal point during the global campaign of polar education and analyses. The program will document how scientists search for evidence to resolve conflicting hypotheses regarding ice sheet history and dynamics. NOVA Online will create a companion site for the program. In addition, the outreach materials include the Flexhibit, a digital package of high resolution images and files (visual and audio) accessible via the web, at no cost to the user. These will include scientist's stories in their own words, and inquiry-based activities developed by LuAnn Dahlman, the TERC geoscience curriculum specialist. Dahlman will work with the ARISE educators who have been selected to go to Antarctica to work with the ANDRILL science team. Mini-grants will be given to youth organizations in low income communities to participate in the trial test of the Flexhibit activities and enable participation in the project. Multimedia Research will conduct front-end and formative evaluation. Summative evaluation will be conducted by Multimedia Research and Amy Spiegel, from the University of Nebraska Center for Instructional Innovation.
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TEAM MEMBERS: J Michael Farrell LuAnn Dahlman Judy Diamond Barbara Flagg
resource evaluation Media and Technology
To effectively guide future museum-based segments in Twin Cities Public Television's DragonflyTV: Going Places in Science series, Multimedia Research implemented a formative evaluation with 19 museum educators, exhibit directors and public relations staff. After viewing segments, museum staff responded to an online questionnaire focusing on the value and credibility of the segments, how the segments represent the museum community, and interest in participating in the series.
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TEAM MEMBERS: Barbara Flagg Twin Cities Public Television
resource project Media and Technology
Geoff Haines-Stiles Productions is producing and distributing a project that will follow the upcoming NASA 2003 Mars Exploration Rover project. To Mars with MER consists of three prime-time PBS programs scheduled to be broadcast to coincide with key events in the MER project: the day before the launch, the day before landing and after the 90 day surface mission. These programs will examine such mission milestones as key engineering tests and selecting where to land based on the scientific questions we have about Mars. The prime time specials will be edited and, along with additional live and taped video, distributed to science centers, planetariums, educational cable networks and schools with satellite or high-bandwidth Internet connections. Passport to Knowledge, a partner in the project, will adapt NASA's public domain materials and its own Live from Mars resources (teacher's guide, websites, etc.) to provide customized resources for teachers and students and for the parents and families who will be watching coverage of the mission on broadcast and cable. All materials will be made available online.
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TEAM MEMBERS: Geoffrey Haines-Stiles Erna Akuginow
resource project Media and Technology
WGBH is producing four, two-hour programs on the lives of scientists. These programs will be the initial programs in a continuing series of television portraits of distinguished scientists to be broadcast as regular features in the prime-time science series NOVA. The scientists to be covered in the first four programs are Galileo Galilei, Charles Darwin, Marie Curie, and Percy Julian. By illuminating the lives and scientific careers of these important figures, the programs will enhance public understanding of such basic scientific concepts as evolution, the solar system, the chemical bond and the structure of the atom. Ultimately, the programs will give viewers a new perspective on the process of scientific discovery. Ancillary educational support for the programs will include enhanced content on the web site at NOVA Online and classroom support material in the NOVA Teacher's Guide that is mailed to 60,000 teachers nationwide. WGBH also has formed an outreach partnership with the American Library Association to create informal educational resources for use by families, youths, and adults. The core of this special outreach plan is a set of Library Resource Kits that will be available to all 16,000 public libraries. Paula Apsell, Executive Producer for NOVA, will serve as PI for the project. Members of the advisory committee include: Evelyn Fox Keller, Professor of History and Philosophy of Science, MIT; Kenneth R. Manning, Thomas Meloy Professor of Rhetoric and of the History of Science, MIT; Noami Oreskes, Associate Professor of History, University of California, San Diego; Daniel I. Rubenstein, Chair of the Department of Ecology and Evolutionary Biology, Princeton University; and Neil D. Tyson, Frederick P. Rose Director of the Hayden Planetarium.
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TEAM MEMBERS: Paula Apsell Barbara Flagg
resource project Media and Technology
KQED is requesting funds to produce weekly radio science news reports, a weekly television magazine program, a dynamic online website that supports and extends the broadcast material and to create and maintain an active consortium of 13 participating STEM organizations. The project's working title is "Quest: Exploring Our Natural World." Quest's goals are to raise the profile of STEM issues that affect or occur throughout the Northern California region and activate citizens to discuss and investigate STEM issues. STEM content will include research fields that include Physical Sciences, Life Sciences and Earth Sciences. Most of the stories will include content about the technology and engineering used to support scientific endeavors. The KQED Educational Network EdNet will administer the community and educational outreach initiatives, including creating viewer/listener guides, developing and delivering workshops, and providing information built around Quest media. The project design involves innovative use of multiple platforms and collaborative partnerships with local informal educational institutions. The project's collaborators include the Bay Institute, California Academy of Sciences, Chabot Space and Science Center, East Bay Regional Park District, Exploratorium, Girl Scouts, Lawrence Berkeley National Laboratory, Lawrence Hall of Science, Oakland Zoo and The Tech Museum of Innovation. Rockman Et Al will conduct the evaluation of the Quest initiative.
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TEAM MEMBERS: Sue Ellen McCann
resource project Media and Technology
Over three years, Science Central is producing 624 television segments that will present current, ongoing research through local newscasts on ABC and NBC stations nationwide. In addition to the regular research segments, ScienCentral will produce six "sweeps" series per year focusing on important new fields of research including: nanotechnology, genetics/genomics, ocean science, global climate change and brain sciences. An advisory board of scientists, teachers, science journalists and public information officers help inform the producers about individual stories and evolving fields of research, and they provide access to scientists and field research. They also provide scientific input and check the stories for accuracy. To facilitate production and to assure that research is covered on an international basis, ScienCentral will establish a footage consortium to exchange science news video with major Canadian and European newscasters. They also will provide the news stories to science centers for use in their interactive exhibits and web sites.
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TEAM MEMBERS: Eliene Augenbraun