Despite new governmental initiatives aiming to engage the general public in policymaking related to nuclear energy, little is known about how expert stakeholders involved in the decision-making process perceive such activity. This study examines how a series of social, cognitive and communication factors influences expert stakeholders’ attitudes toward public participation in policy decisions related to nuclear energy. Specifically, using data from a survey of 557 experts identified through content analyses of public meeting records, we find that among those perceiving public opinion as being
DATE:
TEAM MEMBERS:
Nan LiLeona Yi-Fan SuXuan LiangDominique BrossardDietram Scheufele
The L.C. Bates Museum will provide 1,700 rural fourth grade students and their families museum-based STEAM (Science, Technology, Engineering, Art, and Mathematics) educational programming including integrated naturalist, astronomy, and art activities that explore Maine's environment and its solar and lunar interactions. The project will include a series of eight classroom programs, family field trips, TV programs, family and classroom self-guided educational materials, and exhibitions of project activities including student work. By bringing programs to schools and offering family activities and field trips, the museum will be able to engage an underserved, mostly low-income population that would otherwise not be able to visit the museum. The museum's programming will address teachers' needs for museum objects and interactive explorations that enhance student learning and new Common Core science curriculum objectives, while offering students engaging learning experiences and the opportunity to develop 21st century leadership skills.
In Defense of Food (IDOF) is a media and outreach project based on Michael Pollan's best-selling book of the same title. Through the lens of food science, IDOF is designed to engage diverse audiences in learning about: (1) how science research is conducted, (2) how research findings are used in media, marketing, and public policy, and (3) how to apply food science research in everyday life. IDOF will be created by Kikim Media, an independent production company, broadcast and distributed by PBS and supported by an extensive outreach campaign and interactive website. The project's educational materials will be developed, in part, by the Teacher's College at Columbia University's Center for Food and Nutrition, with dissemination supported by the Coalition for Science After School and by Tufts University's Healthy Kids Out of School initiative, which involves nine of the leading out of school time (OST) organizations, such as Girl Scouts USA, and the National Urban League. The project advisory committee includes highly respected researchers in food, nutrition, and health. IDOF will use an integrated strategy of learning resources, combining a television documentary with online/social media, community outreach, and youth activities. Knight Williams Research Communications will conduct formative and summative evaluation of all major components of the project. The results will advance the informal science community's understanding of how the combination of a documentary with outreach, website/social media, and afterschool activities impacts motivation and learning. The evaluation study will pay special attention to the degree to which participation in the community events, social media/website, and afterschool activities motivates deeper or extended engagement with the subject. Project evaluation results and educational resources will be widely disseminated to the informal science community. IDOF includes a two-hour documentary film that will be produced in both English and Spanish; a community-level outreach campaign focused on reaching underserved audiences who may not watch public television; a set of activities for use in afterschool programs, youth programs and schools; and an interactive and content-rich website with tightly integrated social media tools. IDOF will be nationally broadcast by PBS; the Spanish-language version of IDOF will be broadcast by Vme Television. The ambitious IDOF educational materials and outreach campaign, combined with interactive web and social media, will reach large and diverse audiences. The intended impacts on audiences include increased knowledge and understanding of the scientific process by learning what food scientists do, what techniques they use, and how scientists arrive at their conclusions; the development of critical thinking skills audiences can use when evaluating messages about food and nutrition in media and advertising and when making decisions about what food to buy and eat; and becoming active learners and consumers regarding food. Evaluation results will be widely disseminated to science media producers and the informal science community via professional publications and presentations at conferences. The ultimate value of the In Defense of Food documentary and learning initiative will be to enhance public understanding of the crucial importance of science in people's everyday lives and in shaping dozens of daily decisions.
Rockman et al (REA), a San Francisco-based research and evaluation firm, conducted the external evaluation for Youth Radio's DO IT! program, which was funded by the National Science Foundation. Building upon Youth Radio's previous Science and Technology Program, the DO IT! initiative consisted of three primary components that promoted STEM (science, technology, engineering, and mathematics) learning by training underserved youth in cutting-edge digital technologies: (1) Brains and Beakers: Young people hosted a line-up of investigators and inventors for demo-dialogues at Youth Radio's studios
DATE:
TEAM MEMBERS:
Rockman et al | Youth RadioKristin BassJulia Hazer
This media and research project will develop and study the use of new media, broadcast television, and social networks to introduce Citizen Science to a national audience, and motivate their direct involvement and participation. Project deliverables will include: four nationally-distributed public TV programs hosted by Waleed Abdalati, Director of CIREs at the University of Boulder and former NASA Chief Scientist; online videos for training and outreach of citizen science partners; digital engagement via social media; and a custom-designed application ('2nd screen app') that enables users to obtain additional informational content, share information, and connect with other viewers. The evaluation and research study will build new knowledge on how these deliverables can motivate the public to become citizen science participants. The investigators estimate the four television programs will reach approximately 80% of U.S. television households. In addition, videos and other content will be distributed through channels such as iTunes, Hulu, Netflix, and social media. Target audiences will include the general public, citizen science activists, and professional scientists. Underrepresented groups will be reached through special Google Hangouts, and professional societies such as SACNAS and AGU. The research components of the project will provide evidence on how traditional researchers respond to citizen science, and explore the deliverables' use as recruitment tools for citizen science projects and impacts on viewers' attitudes, behaviors, and skills related to citizen science. Data will be collected from multiple sources, including online surveys, in-person focus groups, and analyses of users' online postings. Retrospective surveys will be administered to explore changes in behavior regarding whether respondents have increased their interaction with professional scientists, or participated in citizen science initiatives. A quasi-experimental study will be conducted to assess the value added by the 2nd screen app.
This project will help address the urgent need for a new engineering workforce. Middle school students will be entering a workforce that is increasingly global. They will need not only technical skills but also global competencies including: the ability to investigate the world, recognize perspectives, communicate ideas, and take action. This model integrates engineering with global competencies and will provide new knowledge about how this type of learning experience impacts students and educators. This project builds on the success of the previous Design Squad project funded by NSF and developed by WGBH, which has implemented a national model for engineering education for middle school youth. This project expands the model internationally, connecting U.S. based youth with those in Southern Africa (including South Africa, Botswana, and Swaziland). The project partners are FHI 360, a non-profit organization in 60 countries around the world that helps build capacity for improving lives. They will facilitate the implementation of the afterschool programs in Southern Africa . The US dissemination partners include Promise Neighborhoods Institute, Middle Start, Every Hour Counts, and the National Girls Collaborative Project. Project deliverables include a global engineering curriculum; a web platform with videos, games, activities; an afterschool Club Guide; and a Community of Practice for informal engineering educators. A knowledge building component will provide new evidence on how high quality accessible resources and strategies can impact students' development of global competencies and engineering skills to solve real world problems. An iterative approach will be used to develop the resources including the global engineering afterschool curriculum, Club guide, and other components. The methodology uses a continuous cycle of improvement including: assess/design, test/ implement, synthesize/reflect, and utilize/disseminate. The Summative Evaluation will generate evidence about whether and how this kind of collaborative work builds children's understanding of engineering, motivation to participate, and confidence in taking informed action on behalf of pressing global problems. This will contribute to a larger body of work about whether and how engaging with global, collaborative engineering problems leads to greater self-efficacy for children with very different backgrounds, experiences, and opportunities. This project will add new knowledge about how the well-honed Design Squad model in the U.S. can be expanded with a global context and global partners. This proposal was co-funded by EHR/DRL, Engineering/EEC, and International Science and Engineering. During the project period approximately 125,000 children in the US and 5000 children in southern Africa will be reached. In the long term, with the continued global access to the resources, the reach will potentially be in the millions.
This Michigan State University and University of Texas-Austin project will focus on making science communication more scientific. It will primarily use interview and survey research to improve societal understanding of how those involved in science communication, particularly scientists, think about science communication. The goal is to use this knowledge to help improve science communication training and recruiting with a focus on increasing the likelihood that scientists will adopt evidence-based communication strategies to increase public interest, engagement, and identification with science, technology, engineering, and math (STEM). A central underlying reason for the study is a mismatch between scientists' motivations and goals when interacting with public audiences and what research suggests would be the most positive and productive with public audiences. This study is funded by the Advancing Informal STEM Learning program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants. The project will be conducted in three phases. The first is interviews with a wide range of science communication experts to assess priority research questions. These interviews will be followed by surveys with U.S.-based members of up to 10 different scientific societies representing a broad range of academic fields as well as a survey of science communication researchers. The survey will focus on three different public engagement modes, including face-to-face engagement, online engagement, and engagement via the news media. Consistent with the Theory of Planned Behavior, the surveys will assess scientists' attitudes about public engagement and specific public engagement goals, as well as perceptions of social norms (both descriptive and injunctive) and efficacy beliefs (both internal and external). These will be used as predictors of general and goal-specific engagement willingness, as well as reported past behavior, using multigroup modeling. Potential communication goals of interest include transferring knowledge, developing interest and excitement, building trust in scientists, demonstrating openness and a willingness to listen, shaping how people think about subjects (i.e. framing), and/or defending science. The final phase of the project will explore the potential to design experiments aimed at testing the impact that mention of specific goals has on communication training recruitment as well as the degree to which online content about various goals is attractive to scientists interested in developing their communication skills. The research is the most targeted and largest attempt to date to understand how scientists' views about the public and communication processes may shape science communication behavior.
Brewer and Ley surveyed 851 participants in a U.S. city and revealed relationships among demographic characteristics, religious beliefs, political views, and trust in multiple forms of science communication sources.
NOVA Labs (www.pbs.org/nova/labs) is a web-based platform designed for use by educators, students, and teens to engage learners with authentic data, processes, and tools of working scientists. The present evaluation study sought to investigate the outcomes achieved by users of the third NOVA Labs platform developed: Cloud Lab. The intended outcomes identified for student users were that they would: • Be able to successfully work with the real data provided in the Cloud Lab; • Demonstrate ability to interpret and use scientific data and tools; • Engage with real scientific data through the
This poster was presented at the 2014 AISL PI Meeting in Washington, DC. This project seeks to improve public engagement in climate communication by broadcast meteorologists, using scientific methods to identify probable causes for their skepticism and/or reticence, and to test the efficacy of proposed solutions.
This poster was presented at the 2014 AISL PI Meeting in Washington, DC. It describes a media project that created a documentary film about the Pulsar Search Collaboratory, as well as developing programming to be used both in the classroom and in diverse settings throughout the community.
This poster was presented at the 2014 AISL PI Meeting held in Washington, DC. It discusses the second season of SciGirls, a multimedia project designed to encourage and empower more girls to pursue careers in STEM.
DATE:
TEAM MEMBERS:
Twin Cities Public TelevisionRita Karl