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resource project Media and Technology
Over the seven years prior to this award, the principal investigator from George Mason University and a national team of scientists, professional societies, science communication researchers, and broadcast meteorologists have been engaged in an effort to include in TV and other weather broadcasts information about current research on the interactions of climate and weather. A Climate Matters network has been established that involves 350 weathercasters at 218 stations, in 119 media markets, nationwide. A particular focus of the initiative has been to help the public become more familiar with the science behind how their local weather and its trends are related to the dynamics of the climate. Many communities nationwide are engaged in deliberations about how to understand, plan for, and adapt to the potential impacts of changes in their weather on important factors pertaining to their economy and well-being, such as natural resources, natural disasters, agriculture, industry, and health. The goal of this continuing project is to expand the quantity and nature of the coverage of such information into the news segments of local news media. By stimulating local reporting on climate impacts and their relationships to personal and community-wide decision-making, this project will potentially help millions of Americans better understand and respond to critical factors that are affecting their lives. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.

The project involves five inter-related, complementary activities: (1) Knowledge building through formative research and process evaluation, specifically in-depth interviews and random sample surveys of journalists in each of the participating journalism professional societies; (2) Recruiting 400 news directors, producers, reporters and additional weathercasters into the Climate Matters network; (3) Providing climate reporting training and professional development to members of the network; (4) Producing and distributing Climate Matters reporting packages to all members of the network on a near-weekly basis; and (5) Evaluating the impacts of the climate reporting on public understanding of science.
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TEAM MEMBERS: Edward Maibach Susan Hassol Bernadette Placky Richard Craig Teresa Myers
resource project Media and Technology
The Worldviews Network - a collaboration of institutions that have pioneered Earth systems research, education and evaluation methods - is creating innovative approaches for engaging the American public in dialogues about human-induced global changes. Leveraging the power of immersive scientific visualization environments at informal science centers across the US, we are developing transformative educational processes that integrate the benefits of visual thinking, systems thinking, and design thinking. This "seeing, knowing, doing" approach empowers educators with tools and techniques that help audiences to visualize, comprehend, and address complex issues from a whole-systems perspective. The Worldviews Network will make explicit the interconnections of Earth's life support systems across time and space as well as inspire community participation in design processes by providing real-world examples of successful projects that are increasing the healthy functioning of regional and global ecosystems.
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TEAM MEMBERS: Ka Chun Yu Ryan Wyatt
resource project Media and Technology
This informal education project utilizes the Science on a Sphere (SOS) Network to enable meaningful interpretation of real-time weather and climate data by museum docents and visitors viewing SOS exhibits nationwide. The project will generate and provide real-time NOAA weather, climate and ocean data to the SOS Network along with appropriate training for docents. It will also provide data interpretation summaries, data discussions and concise talking points on a regularly updated blog. This project is being implemented by a collaborative team of two weather and climate centers of NOAA/NESDIS: the Cooperative Institute for Meteorological Satellite Studies (CIMSS) and Cooperative Institute for Climate and Satellites (CICS), in association with the NOAA Environmental Visualization Laboratory, the I.M. Systems Group, and the Maryland Science Center.
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TEAM MEMBERS: Steven Ackerman Phillip Arkin
resource project Media and Technology
CoCoRaHS (The Community Collaborative Rain, Hail and Snow Network) is a citizen science program where thousands of volunteers across the entire country measure and report the amount of precipitation that falls each day in their own neighborhood (see http:www.cocorahs.org). In the next three years CoCoRaHS will use strategies from the "Citizen Science Toolkit" and align activities to the "Essential Principles to Climate Science" to engage thousands more participants in collecting, reporting and exploring precipitation. Evapotranspiration measurements will be added to better teach and demonstrate the hydrologic cycle in action. Through strong NOAA partnerships with the National Weather Service, the National Climatic Data Center, the Earth Systems Research Lab and the National Operational Hydrologic Remote Sensing Center, precipitation data quality and accessibility for professional users will be enhanced. The CoCoRaHS network will be constructing training, data entry and visualization tools utilizing Web 2.0 concepts, cyberlearning tools and hand-held device applications with a goal of increasing participation and expanding the current volunteer network into broader, younger, more diverse and more interactive audiences.
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TEAM MEMBERS: Chris Kummerow
resource project Media and Technology
This project supports environmental education and outreach activities that promote the ocean and coastal stewardship and climate literacy goals of NOAA and the National Marine Sanctuary Foundation. Specifically, the partnership supports: (1) development of education and outreach materials; (2) professional development to educators and science communicators, (3) competitions that promote the goals of the partnership; (4)the activities of the Science on a Sphere Users' Collaborative Network; and (4) evaluation of partners' programs.
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TEAM MEMBERS: Allison Alexander
resource research Media and Technology
Produced by the Climate Change Education Partnership (CCEP) Alliance, the "Climate Change Education: Effective Practices for Working with Educators, Scientists, Decision Makers and the Public" guide provides recommendations for effective education and communication practices when working with different types of audiences. While effective education has been traditionally defined as the acquisition of knowledge, Alliance programs maintain a broader definition of “effective” to include the acquisition and use of climate change knowledge to inform decision-making. The CCEP Alliance is supported
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TEAM MEMBERS: Raluca Ellis
resource research Media and Technology
As recognized by United Nations Secretary General Kofi Annan, the human community has reached a point in which it is faced with an array of choices that will determine the quality of our lives and the state of the global environment for present and future generations. One possibility is that at long last we will pave a path toward environmental stewardship and sustainable development. But it is also quite possible that we will travel a less enlightened course, running down the earth's natural capital and severely limiting the choices our descendants will face.
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TEAM MEMBERS: Topiltzin Contreras-MacBeath
resource project Media and Technology
The overarching purpose of the Climate Literacy Zoo Education Network is to develop and evaluate a new approach to climate change education that connects zoo visitors to polar animals currently endangered by climate change, leveraging the associative and affective pathways known to dominate decision-making. Utilizing a polar theme, the partnership brings together a strong multidisciplinary team that includes the Chicago Zoological Society of Brookfield, IL, leading a geographically distributed consortium of nine partners: Columbus Zoo & Aquarium, OH; Como Zoo & Conservatory, St. Paul, MN; Indianapolis Zoo, IN; Louisville Zoological Garden, KY; Oregon Zoo, Portland, OR; Pittsburgh Zoo & PPG Aquarium, PA; Roger Williams Park Zoo, Providence, RI; Toledo Zoological Gardens, OH, and the organization Polar Bears International. The partnership leadership includes the Learning Sciences Research Institute at the University of Illinois at Chicago, and the Earth System Science Center at Pennsylvania State University. The partnership is joined by experts in conservation psychology and an external advisory board. The primary stakeholders are the diverse 13 million annual visitors to the nine partner zoos. Additional stakeholders include zoo docents, interpreters and educators, as well as the partnership technical team in the fields of learning innovations, technological tools, research review and education practice. The core goals of the planning phase are to a) develop and extend the strong multidisciplinary partnership, b) conduct research needed to understand the preconceptions, attitudes, beliefs, and learning modes of zoo visitors regarding climate change; and c) identify and prototype innovative learning environments and tools. Internal and external evaluations will be conducted by Facet Innovations of Seattle, WA. Activities to achieve these goals include assessments and stakeholder workshops to inventory potential resources at zoos; surveys of zoo visitors to examine demographic, socioeconomic, and technology access parameters of zoo visitors and their existing opinions; and initial development and testing of participatory, experiential activities and technological tools to facilitate learning about the complex system principles underlying the climate system. The long-term vision centers on the development of a network of U.S. zoos, in partnership with climate change domain scientists, learning scientists, conservation psychologists, and other stakeholders, serving as a sustainable infrastructure to investigate strategies designed to foster changes in public attitudes, understandings, and behavior surrounding climate change.
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TEAM MEMBERS: Chicago Zoological Society Lisa-Anne DeGregoria Kelly Alejandro Grajal Michael E. Mann Susan R. Goldman
resource project Media and Technology
I-CLEEN, a project led by the Museum of Science of Trento (Italy), has developed and currently manages an information gateway of Earth system science educational resources. The aim of the project is to support Italian science teachers in setting up Earth science student-centred lessons. To do so effectively, the gateway exhibits the following key features: it adopts a bottom – up approach to resource development that relies on strong cooperation between science teachers and professional researchers (who also act as resource referees); it is subject–oriented and enhances the multi- and interdisciplinary traits that characterize geosciences; it embraces the concept of open source, through the technological tools (LifeRay) used and copyright policies adopted. A service usability study was performed after the first launch of the gateway and the results were used to develop the second release, which is currently online. During the preliminary phase of the project, as well as the development and set-up of the gateway, valuable insight was gained in various different fields: On the current situation in geoscience education in Italy – where teachers are encouraged to take up a student-centred approach, experiential education and learning initiatives, but currently opt for academic teaching methods because they lack the support and the tools needed. On the educational resource gateways currently available online, on the materials they provide and on the role of ICT in Earth science education. On the results achieved and the tools developed during previous science communication activities that involved teachers and students in research projects.
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TEAM MEMBERS: Matteo Cattadori
resource project Media and Technology
Over three years, Science Central is producing 624 television segments that will present current, ongoing research through local newscasts on ABC and NBC stations nationwide. In addition to the regular research segments, ScienCentral will produce six "sweeps" series per year focusing on important new fields of research including: nanotechnology, genetics/genomics, ocean science, global climate change and brain sciences. An advisory board of scientists, teachers, science journalists and public information officers help inform the producers about individual stories and evolving fields of research, and they provide access to scientists and field research. They also provide scientific input and check the stories for accuracy. To facilitate production and to assure that research is covered on an international basis, ScienCentral will establish a footage consortium to exchange science news video with major Canadian and European newscasters. They also will provide the news stories to science centers for use in their interactive exhibits and web sites.
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TEAM MEMBERS: Eliene Augenbraun