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resource project Media and Technology
In Defense of Food (IDOF) is a media and outreach project based on Michael Pollan's best-selling book of the same title. Through the lens of food science, IDOF is designed to engage diverse audiences in learning about: (1) how science research is conducted, (2) how research findings are used in media, marketing, and public policy, and (3) how to apply food science research in everyday life. IDOF will be created by Kikim Media, an independent production company, broadcast and distributed by PBS and supported by an extensive outreach campaign and interactive website. The project's educational materials will be developed, in part, by the Teacher's College at Columbia University's Center for Food and Nutrition, with dissemination supported by the Coalition for Science After School and by Tufts University's Healthy Kids Out of School initiative, which involves nine of the leading out of school time (OST) organizations, such as Girl Scouts USA, and the National Urban League. The project advisory committee includes highly respected researchers in food, nutrition, and health. IDOF will use an integrated strategy of learning resources, combining a television documentary with online/social media, community outreach, and youth activities. Knight Williams Research Communications will conduct formative and summative evaluation of all major components of the project. The results will advance the informal science community's understanding of how the combination of a documentary with outreach, website/social media, and afterschool activities impacts motivation and learning. The evaluation study will pay special attention to the degree to which participation in the community events, social media/website, and afterschool activities motivates deeper or extended engagement with the subject. Project evaluation results and educational resources will be widely disseminated to the informal science community. IDOF includes a two-hour documentary film that will be produced in both English and Spanish; a community-level outreach campaign focused on reaching underserved audiences who may not watch public television; a set of activities for use in afterschool programs, youth programs and schools; and an interactive and content-rich website with tightly integrated social media tools. IDOF will be nationally broadcast by PBS; the Spanish-language version of IDOF will be broadcast by Vme Television. The ambitious IDOF educational materials and outreach campaign, combined with interactive web and social media, will reach large and diverse audiences. The intended impacts on audiences include increased knowledge and understanding of the scientific process by learning what food scientists do, what techniques they use, and how scientists arrive at their conclusions; the development of critical thinking skills audiences can use when evaluating messages about food and nutrition in media and advertising and when making decisions about what food to buy and eat; and becoming active learners and consumers regarding food. Evaluation results will be widely disseminated to science media producers and the informal science community via professional publications and presentations at conferences. The ultimate value of the In Defense of Food documentary and learning initiative will be to enhance public understanding of the crucial importance of science in people's everyday lives and in shaping dozens of daily decisions.
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TEAM MEMBERS: Michael Schwarz
resource research Media and Technology
This poster was produced for the 2014 AISL PI Meeting held in Washington, DC. The Time Team America project's goal is to engage public audiences with the scientific process, STEM concepts, and STEM careers through the excitement of and active participation in archaeology.
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TEAM MEMBERS: Noel Broadbent
resource evaluation Media and Technology
Rockman et al evaluated BURN: An Energy Journal, an NSF-funded radio series about the energy issues that impact our communities. Evaluation activities consisted of formative and summative focus groups, web usability studies, interviews with listeners, and surveys.
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TEAM MEMBERS: SoundVision Productions Molly Reisman
resource project Public Programs
This award continues funding of a Center to conduct research and education on the interactions of nanomaterials with living systems and with the abiotic environment. The goals of this Center are to develop a predictive understanding of biological and ecological toxicology for nanomaterials, and of their transport and transformation in the environment. This Center engages a highly interdisciplinary, multi-institutional team in an integrated research program to determine how the physical and chemical properties of nanomaterials determine their environmental impacts from the cellular scale to that of entire ecosystems. The research approach promises to be transformative to the science of ecotoxicology by combining high throughput screening assays with computational and physiological modeling to predict impacts at higher levels of biological organization. The Center will unite the fields of engineering, chemistry, physics, materials science, cell biology, ecology, toxicology, computer modeling, and risk assessment to establish the foundations of a new scientific discipline: environmental nanotoxicology. Research on nanomaterials and development of nanotechnology is expanding rapidly and producing discoveries that promise to benefit the nation?s economy, and improve our ability to live sustainably on earth. There is now a critical need to reduce uncertainty about the possible negative consequences of nanomaterials in the environment, while at the same time providing guidelines for their safe design to prevent environmental and toxicological hazards. This Center addresses this societal need by developing a scientific framework of risk prediction that is paradigm-shifting in its potential to keep pace with the commercial expansion of nanotechnology. Another impact of the Center will be development of human resources for the academic community, industry and government by training the next generation of nano-scale scientists, engineers, and regulators to anticipate and mitigate potential future environmental hazards of nanotechnology. Partnerships with other centers will act as powerful portals for the dissemination and integration of research findings to the scientific, educational, and industrial communities, both nationally and internationally. This Center will contribute to a network of nanotechnology centers that serve the national needs and expand representation and access to this research and knowledge network through programs directed at California colleges serving underrepresented groups. Outreach activities, including a journalist-scientist communication program, will serve to inform both experts and the public at large about the safety issues surrounding nanotechnology and how to safely produce, use, and dispose of nanomaterials.
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TEAM MEMBERS: Andre Nel Yoram Cohen Hilary Godwin Arturo Keller Patricia Holden
resource project Media and Technology
This research project will analyze and communicate important societal issues having to do with the disposal of nuclear waste. Unlike the vast majority of scholarly inquiries, which culminate in journal articles or a book, this inquiry will result in a feature length documentary about the scientific, political, and ethical issues adjacent to the problem of the socially responsible disposal of nuclear waste. Though the reach of the film will extend beyond any particular site, the focal point of the study is the only fully-licensed, operating geological repository for nuclear waste in the world: the Waste Isolation Pilot Plant twenty-six miles east of Carlsbad, New Mexico. The project will track the contentious history of current and planned clean-up operations involving the Pilot Plant. It will depict a disputed, sometimes successful and sometimes failed, trading zone for very different (often antagonistic) stakeholders from experts, to townspeople, politicians, miners, activists, industrial engineers, and futurists. Trading-zone studies, a methodological approach within the research area known as Science and Technology Studies (STS), interrogate subcultures confronting one another and developing coordinated local action where global agreement is often absent. In this trading-zone study, the investigator is ethically, visually, and methodologically committed to depicting that collision as all sides struggle to shape an contested nuclear future. The use of film as a medium for presenting the results of the trading-zone study is innovative and potentially transformative; it could open a way for STS to investigate in a visual way the making of science and technology policy. This project will reach a broad audience by partnering with outreach organizations, Film Sprout and Working Films, to bring the film to its core audience: policy makers, environmentalists, along with groups and citizens traditionally not positioned to participate in science policy. Target locales and groups include science museums such as the Bradbury Science Museum (Los Alamos), the Atomic Testing Museum (Las Vegas), The Museum of Science and Industry (Albuquerque), nuclear facilities, towns surrounding them, and environmental groups.
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TEAM MEMBERS: Peter Galison
resource project Media and Technology
This is a Communicating Research to Public Audiences (CRPA) award that addresses the issues around the Chacoan people and their impact on the Middle San Juan region of New Mexico during the era of 1050-1150 AD. This area and its people have been the subject of interest to the Archaeological field with studies and a PBS documentary suggesting solar system awareness and use. This prooject goes beyond the past data providing modern interpretation of the site and the Chacoan people's impact via migration. The primary collaborators on this project are the Center for Desert Archaeology, Aztec Ruins National Monument, Salmon Ruins Museum, and the Mesa Verde National Park (National Park system). The project design includes exhibits at two museums (Aztec Ruins National Monument and Salmon Ruins) with interactive touch-screen computer systems which enable the visitors to digitally tour the Aztec and Salmon pueblos viewing architecture, artifacts, and the landscape of the Middle San Juan area. Visitors will also be able to manipulate 3-D animations, deriving their own experiences and choices. Finally, there will be fixed interactive displays. In this way, the visitor will be able to go back and recreate the past. Using the methods and artifacts participants will be able to derive the migration of the Chaco peoples and their impacts on the pueblos. It is anticipated that the digital media will be shared on the internet for extended impact. Evaluation by outside consultants consists of front-end and summative analyses. The intended outcomes include increasing the knowledge of local citizens using the interactive exhibit with two languages and cultural correctness. Youth will be served in a similar manner. In addition, the participants will be acquainted with the techniques used by the scientists thereby imparting logic, methodologies, and interpretation skills.
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TEAM MEMBERS: Paul Reed Douglas Gann
resource project Professional Development, Conferences, and Networks
"Saving Species" will engage large and diverse public audiences in inquiry-based learning and environmental stewardship through a system of exhibits at zoos and other informal science education institutions throughout the U.S. The exhibit system will include more than 70 touch screen interactives and related technological infrastructure being created by Project Dragonfly at Miami University (Ohio). Project partners include the Cincinnati Zoo & Botanical Garden, Brookfield Zoo, Cleveland Metroparks Zoo, Columbus Zoo & Aquarium, Denver Zoo, Liberty Science Center, Louisville Zoological Garden, New York State Zoo, Oregon Zoo, Pittsburgh Zoo, Riverbanks Zoo, Santa Barbara Zoo, Shedd Aquarium, Toledo Zoo, The Wilds, Woodland Park Zoo, and Zoo Atlanta. Touch screen exhibit components will be designed for specific programs at partner zoos. The partner institutions in this consortium are establishing exhibits nationwide linked to one of three Saving Species campaigns: 1) the Great Ape Campaign allows families to conduct research on captive ape populations and to help save wild apes by joining the work of experienced field researchers; 2) the Wild Cat Campaign focuses on endangered cat species and allows families to join in conservation efforts along with professionals; 3) the Sustaining Life Campaign builds on widespread interest and growing exhibitry in environmental stewardship, renewable energy, and climate change. The consortium includes a shared library of public inquiry and public-action tools (e.g., cell phone recycling), as well as remote monitoring capabilities that provide real-time measures of station success, facilitating the development of variations of exhibit interactives across the country. More than 500 staff from informal science institutions are participating in "Saving Species" professional development through workshops and graduate courses in major cities and conservation sites worldwide. The formal educational opportunities include two new Master\'s degree programs co-delivered by Miami University and informal science institutions: (1) the Advanced Inquiry Program, and (2) the Global Field Program. Strategic partners include the Association of Zoos & Aquariums, public television, Conservation International, and the Society of Conservation Biology. Project evaluation by the Institute for Learning Innovation includes specific assessment protocols that are identifying patterns of engagement by gender, ethnicity, and socio-economic class so that disparities can be addressed across these demographics. A planning study and front-end evaluation will inform the future development of personalized, post-visit engagement opportunities on social networking platforms. "Saving Species" will achieve broad impact nationally, reaching millions of visitors to the participating institutions annually during the funding period and beyond, fostering the relationship between science inquiry and public action, and building multi-institutional partnerships committed to sustaining life on our planet.
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TEAM MEMBERS: Christopher Myers Samuel Jenike