This front end evaluation report for the Dead Sea Scrolls Exhibition is composed of visitor interviews on the museum floor and surveys conducted with visitors to a previous exhibition. Most visitors interviewed had heard of the Dead Sea Scrolls and were interested in learning more about them and the scientific processes involved in interpreting and preserving them. About half the visitors knew approximately when the scrolls were created, but very few had any notion of the vast number of scrolls that have been found. Fortunately for The Science Museum of Minnesota, most visitors were not
This summative evaluation was commissioned by the American Museum of Natural History (AMNH) to explore visitors’ perceptions of the exhibition, “Climate Change: ” – which was installed from October 2008 through August 2009. This report provides systematic information about visitors’ perceptions of the intended messages and about the different types of exhibitry used to create the educational and experiential value of the exhibition. The information can be used to reflect on the exhibit development and design process, to consider whether to rent the traveling exhibition, and to inform future
CEG (formerly Veridian inSight, LLC) performed a formative study, including six focus groups, in October 2009 on behalf of WGBH. The focus groups took place in Boston, MA, Nashville, TN, and Phoenix, AZ. In each city, we conducted two focus groups. We divided the groups with respect to age (e.g., 6-7 year olds were recruited for one group in each city, 8-9 year olds were recruited for the second focus group in each city). A total of 41 children participated in the study. The goal of the formative study was to gather kids' feedback on the animated LOOP Six-Minute Sample. The focus group
The Natural History Museum of Los Angeles County (NHM) contracted Randi Korn & Associates, Inc. (RK&A) to study visitor engagement in the Museum. The intent of this research was to deepen the NHM's understanding of its audiences by examining visitors' programmatic and content-driven experiences in the NHM. In addition, RK&A explored the qualities and characteristics associated with different types of visitors and identified how such characteristics determine visitors' level of engagement with the NHM. How did we approach this study? RK&A used a combination of standardized questionnaires and in
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Natural History Museum of Los Angeles County
The purpose of this evaluation conducted at the Smithsonian Institution's National Museum of Natural History was to find out how visitors are behaving in, reacting to and learning from the newly reopened Sant Ocean Hall. To do this, three methods were employed: a) timing and tracking, b) exit interviews and c) focused studies for specific exhibits and experiences. A total of 553 unique visitors were included in the study, with data collection occurring in December 2008 and January 2009. Visitor groups spent an overall time of just under twenty minutes, and the five most enjoyed elements were
The Salmon Camp Research Team (SCRT) project was created to address the under-representation of Native Americans in information technology (IT) and IT-intensive professions in science, technology, engineering, and mathematics (STEM). The Oregon Museum of Science and Industry (OMSI) is partnering with the Native American Youth and Family Association (NAYA) under the renewed National Science Foundation (NSF) funding to strengthen community involvement and work directly with students year round. An SCRT program website is under development with program information and a social networking page
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Phyllis AultOregon Museum of Science and Industry
EDX Exhibits approached Randi Korn & Associates, Inc. (RK&A) to test prototypes for exhibits being developed for a new welcome center at the Big Cypress National Preserve. The formative evaluation, which took place during the summer, followed a front-end evaluation conducted during the spring. All data was collected at the Oasis Visitor Center at the Big Cypress National Preserve in south Florida. Having conducted a front-end evaluation that explored Big Cypress visitors' perceptions of and familiarity with ideas that would be explored in the exhibits, RK&A identified concepts that were most
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Randi Korn & Associates, Inc.EDX ExhibitsBig Cypress National Preserve Visitor Center
The purpose of this study was to assess visitors' use and perceptions of several dimensions of visitors' reactions to the Water' exhibition as an informal science experience. Visitors were asked about their overall opinions, the highlights, the messages learned and perceptions about recognizing presentations of scientific data, environmental issues and visually memorable exhibits. SMM staff conducted 399 interviews with visitors as they exited the Water exhibition. In addition, 50 visitors were intercepted at each of four specific exhibits (Rain Table, Science On a Sphere, Three tubes and Geo
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TEAM MEMBERS:
Jeff HaywardBrian WernerScience Museum of MinnesotaGary WoodardPaul Morin