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resource evaluation Media and Technology
Earth & Sky is a daily short-format science series for both commercial and public radio. Produced by EarthTalk, Inc. of Austin, TX, the series is hosted by Deborah Byrd and Joel Block and consists of 90-second programs on a wide variety of topics mostly drawn from environmental sciences, earth sciences and astronomy. With support from the National Science Foundation, Multimedia Research presents the first study of a two-part summative evaluation on the impact of Earth & Sky on public radio listeners, focusing on traditional formats as well as the new “Edge of Discovery” programming that
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TEAM MEMBERS: Barbara Flagg
resource project Media and Technology
The Science Museum of Minnesota (SMM) will develop Window on Catalhoyuk: An Archaeological Work in Progress. The project will include a 4,500 sq. ft. exhibit, a World Wide Web site, an exhibit cookbook for archaeology interactives developed for the exhibit, and a suite of related classroom activities. Catalhoyuk is currently the most important archaeological site in Turkey and among the most significant cultural heritage monuments in the world. It consists of two mounds located on either side of an ancient river channel. The larger mound has Early Neolithic age occupation levels (9000 and 7500 years ago) and represents one of the largest known Neolithic settlements, holding links to the beginnings of agriculture, animal domestication, and the rise of urban complexity. The smaller mound consists of more recent occupations (7500 to 5000 years ago). Together they may record nearly 10,000 years of human occupation. SMM has been a partner, along with the Turkish team, in the Catalhoyuk Research Project since its inception in 1993 and has the responsibility of developing public programs and for bringing the research findings before a worldwide audience. Unlike a traditional approach where the results of archaeological research appear years after the excavations, this project will focus on the process of archaeology giving visitors the opportunity of learning about the workings of contemporary archaeology and the nature of scientific inquiry, along with the important insight into the beginning of Mediterranean civilization. The exhibit will be updated annually for two years to reflect new results of ongoing fieldwork. The project addresses the National Science Education Standards, particularly those related to science as inquiry and to the history and nature of science.
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TEAM MEMBERS: Donald Pohlman Natalie Rusk Orrin Shane
resource project Media and Technology
This is a planning grant to Independent Broadcasting Associates, Inc. to enable them to obtain and evaluate scientific data about the ecological condition of the Ganges river in South Asia in preparation for a series of documentaries for National Public Radio. The series would combine both science and humanities to consider the meaning of the river in terms of the broad continuum of the Ganges ecosystem. During the planning stage, the PI will: review published literature and determine whether relevant unpublished information is obtainable; screen the obtainable information on the ecological condition of the Ganges/Padma river and identify major causes of the degradation of the river; contact relevant government related bodies within India in order to locate suitable experts and written reports; establish relationships with and conduct interviews amongst relevant non-governmental parties including scientists, industrialists and agriculturalists in order to facilitate future interactions for the purpose of producing the series ; and assess the suggestion that one of the problems with initiatives such as the Ganga Action Plan has been its reliance upon Western models -- both technological and conceptual -- which are often inappropriate to local conditions and realities.
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TEAM MEMBERS: Julian Crandall Hollick Emma Tomlin Triyugi Prasad Graham Chapman Roberta Farrell
resource project Media and Technology
This project will provide for a national tour of a 5,000 square-foot exhibit about the great Inca archaeological site of Machu Picchu, and will give a national public audience the opportunity to view one-of-a-kind and seldom exhibited Inca artifacts, while also learning about archaeological science through engaging interactive exhibits and displays. The exhibit demonstrates how understanding the past through science has made it possible to determine the purpose, activities and the nature of daily life on a royal Inca estate. Laboratory research is at the core of the visitor experience, which will include osteology, paleopathology, astronomy, stable carbon isotope analysis, faunal analysis of animal bones, compositional and structural analysis of metals and ecological analysis of the flora and fauna of the Machu Picchu National Researve in Peru. Project funding will also create a Website including a virtual exhibit tour, a self-guided tour of Machu Picchu and web-based archaeological science curriculum for classroom use. The larger project also includes an international scholarly symposium entitled "The Archaeology of Inca Cuzco." The exhibit will open at the Yale Peabody Museum in January, 2003, and after six months, will travel to Los Angeles, Pittsburgh, Denver, Washington, DC and Chicago, before it returns to New Haven for long-term installation at the Peabody. The project will reach an audience estimated at well over 2,000,000 visitors, school children, and Website users.
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TEAM MEMBERS: Richard Burger Lucy Salazer
resource project Media and Technology
The James Agee Film Project is conducting planning to facilitate the integration of insights from a wide range of scientific disciplines into a filmscript for a four-part television series on the environmental and social history of the Appalachian region. "Appalachia: A Story of Mountains and People" will be the first film to weave the findings of the natural and social sciences into a story that examines the impact of landscape on culture and of human culture upon landscape. The planning phase will include the following activities: The film producers/writers will work with a science content director to develop an outline of the themes and general organization of the film. The project staff will meet with scientists in small groups to brainstorm ways to integrate ideas and content into the script. The science content director and the producer/writers will draft a script using input from the small groups. A large group meeting of the science advisors will review the script focusing on the overarching themes and to refine ideas. The script will be revised based on the recommendations from the meeting. The project director will review the scripts with rural school districts and get reactions and suggestions to guide the development of outreach projects and materials to support use of the film in formal educational settings. Review of the script and outreach plans will be conducted with two general audience focus groups, one in Appalachia and one outside the region. The principals for the project bring a background of filmmaking and science. Ross Spears, the producer/director/writer, has produced a number of award-winning films. The co-producer/writer is Jamie Ross. She is a free-lance writer and consultant with expertise in ecology, history, literature and culture of Appalachia and the American South. George Constantz, the content director, is a biologist, naturalist, ecologist, educator, watershed administrator and science writer/editor. The 15-person advisory committee includes members whose expertise includes: archaeology, anthropology, economics, geology, geography, sociology, ecology and evolutionary biology. A professional science writer also is a member of the committee.
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TEAM MEMBERS: Ross Spears
resource project Media and Technology
The University of California, Berkeley is developing "Windows on Research," a two-year experimental exhibit project at the Lawrence Hall of Science focused on engaging and informing the public about current scientific research. The project will develop and evaluate different media to translate the leading edge of nanotechnology research for the science center audience by featuring live demonstrations and presentations, physical- and technology-based exhibits, and Internet-based exhibits. Formative evaluation of all products, including ongoing public focus groups and surveys, will be used to establish which of the several media, alone or combined, work best to communicate research content. The project team also is developing new assessment tools to test usability and effectiveness of the artificial intelligence and technology-based components in conveying content. The results of this prototype effort to present ongoing research in a museum setting will be disseminated to the informal science education field. The PI, Marco Molinaro, and the team from the Lawrence Hall of Science will work closely with scientists representing research in a number of nanotechnology fields. These scientists bring expertise in the areas of materials science, chemistry, education, bioengineering, mechanical engineering, molecular and cell biology, geochronology and isotope geochemistry, and psychology.
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TEAM MEMBERS: Marco Molinaro University of California-Berkeley Darrell Porcello
resource project Media and Technology
The Informal Science Education Program has been supporting the radio series "Living on Earth" for several years. The World Media Foundation is now adding environmental science and technology features to "Living on Earth" and is developing and testing an outreach component that will involve youth as researchers and radio producers. The science and technology features, ranging in length from four to twenty-four minutes, will depart from the usual news-driven reports on the programs. Many of the segments will illustrate basic building blocks of environmental science, technology and related mathematics. Others will profile diverse pioneers in these disciplines. The radio programs will be the framework for an interdisciplinary exploration program for youth. Working with a team of educators from the Antioch University Graduate Program in Environmental Education, the project staff will develop a program in which secondary school aged youth cooperate with peers to produce professional, concise reporting on local environmental issues. Living on Earth will feature the best of the student work on National Public Radio and highlight these pieces as an expanded feature on its website.
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TEAM MEMBERS: Stephen Curwood
resource project Media and Technology
MacGillivray Freeman Films is producing and distributing "Greek Odyssey," a large-format film presenting archaeology as a sophisticated, precise science that utilizes highly advanced technologies to reconstruct the past. The film will examine research in Athens, the Greek islands and beneath the Aegean Sea where archaeologists, geophysicists and conservationists collaborate to solve and record the mysteries of ancient civilizations. Audiences will discover the process and importance of scientific research to our understanding of Greece's past and its extraordinary influence on our world today. Outreach will include a Museum Resource Guide, Family Fun Sheet, Teacher's Guide, Website and a Scientist Speaker Series. Greg MacGillivray will serve as Co-Producer/Director/Director of Photography, Alec Lorimore will be Co-Producer, and Stephen Judson will be the film editor. The Lead Science Advisor is Mark Rose, a member of the Archaeological Institute of America and Managing Editor of Archaeology magazine. Science advisors include: George Bass, Institute of Nautical Archaeology, Texas A & M University; Sandy MacGillivray, Co-Director of Palaikastro excavations on Crete; and Floyd McCoy, Department of Geology and Geophysics, University of Hawaii.
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TEAM MEMBERS: Greg MacGillivray Barbara Flagg
resource project Media and Technology
The New Mexico Museum of Natural History is developing a large format film on the Pantanal in Brazil, the world's largest wetland. The film will focus on the Hyacinth Macaw, an indicator species whose health reflects the health of the entire ecosystem, and will explore the relationship between the climate, geology, hydrology and ecology of the region. It also will examine three threats to the region: a large scale river channeling project which would drain 50% of the marsh, gold mining activities that dump millions of tons of sediment into streams, and large-scale corporate farming which pollutes the region with pesticide and fertilizer run-off. Science content for the series will be under the direction of Dr. Richard Smartt, former Director of the New Mexico Museum of Natural History and Science. The series will be co-produced by Timothy Aydelott, from the museum, and Constance Bennecke, an independent producer in Brazil. Barrie Howells will be executive producer and Rodney Taylor will be director of photography. Both Mr. Howells and Mr. Taylor have extensive large format film experience. Ralph Adler of RMC Research will conduct audience research during the planning phase The major activities during the planning stage include: Conducting audience research to determine the familiarity of the public with the ecosystem and with the concepts to be presented in the film. In addition to topic testing, the research will assess the audience's current knowledge or misconceptions about wetland ecosystems and the Pantanal; Convening the project advisors to develop the science content, finalize content goals, and to suggest ideas and strategies for presenting the science; Attending a regional planning conference in the Pantanal to establish working relationships with scientists in the field; Developing a script treatment for the film.
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TEAM MEMBERS: Timothy Aydelott
resource project Media and Technology
Maine Public Broadcasting Corporation is producing three seasons of a regional television series that will enable audiences to explore, appreciate and learn about the relationship between science and everyday life in Northern New England. The project is being developed in collaboration with public television stations in Vermont and New Hampshire and will attract viewers by focusing on content and issues that are of unique interest to this area. It addresses the critical need to improve science literacy in this predominantly rural region of the country. Ancillary materials will be developed for use at home, in the community, and in classrooms and will consist of: Quest "Take-Home" Activity Pages, "In Your Community" Guides, Quest Community Events, and Classroom Lesson Plans and Suggested Activities.
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TEAM MEMBERS: Barbara Pulling Kimberley Lipp
resource project Media and Technology
The large format film unit at NOVA/WGBH Boston, in association with the Liberty Science Center, is producing a 40-minute large format film about the science of volcanology. Volcano: Lost City of Pompeii will tell the story of a diverse group of scientists working together, each in his or her specific field, to understand better how Vesuvius can reasonably be expected to behave - today and in the years to come. Following the scientific teams, the film will impart a basic understanding of magma flow and plate tectonics, the geological building blocks out of which volcanoes emerge. The film will blend geology with archaeology to tell an ongoing detective story - a present-day scientific investigation that integrates state of the art techniques and technology with ancient evidence derived from buildings, victims' remains, and vivid eyewitness accounts that go back nearly 2,000 years to the eruption of Vesuvius in 79 A.D. The range of scientific disciplines involved in the film includes: geochemistry, geology, geophysics, remote sensing, plate tectonics, seismology, archaeology, and volcanology. The film will be available with both captioning for the hearing impaired and visual description for visually impaired members of the audience. The film will be supported by an extensive educational outreach plan that includes: Pompeii Earth Science Exploration, a program targeting underserved and disadvantaged youth at 100 Boys & Girls Clubs nationwide; Pompeii Museum Toolkit, a blueprint enabling museums to integrate existing exhibitry with use of the film and including models for outreach initiatives built around the film; Pompeii Activity Guide, an activity guide for us with upper elementary and middle school youth in both informal and form science education settings, and; Pompeii Idea Handbook, a booklet for museums that shares successful outreach programs implemented by museums showing the film during the first year. Paula Apsell, Executive Producer of N OVA and Director of the WGBH Science Unit, will be the PI. The Co-Executive Producer will be Susanne Simpson who previously produced such large format films as Storm Chasers and To the Limit. The Key Scientific Advisor will be Richard Fisher of the University of California, Santa Barbara. Others on the advisory committee include Lucia Civetta, Director of Osservatorio Vesuvio; Diane Favro, Assoc. Prof. in the School of Arts and Architecture at UCLA; Grant Heiken, President of the Earth and Environmental Science Division of Los Alamos National Laboratory and President of the International Society of volcanology; Dan Miller, Chief of the U.S. Geological Survey's Disaster Assistance Program; Haraldur Sigurdsson, Professor in the Graduate School of Oceanography at the University of Rhode Island; and Barbara Tewksbury, Professor of Geology at Hamilton College and past president of the National Association of Geoscience Teachers. Emyln Koster, President and CEO of the Liberty Science Center, will act as key education advisor.
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TEAM MEMBERS: Paula Apsell Susanne Simpson
resource project Media and Technology
Rutgers University is developing a large-format, scientific, documentary film about the evolving scientific investigation of deep-sea hydrothermal vents. Volcanoes of the Abyss (working title) will be produced in conjunction with Volcanic Ocean Films and produced/directed by Stephen Low. It will examine the communities these vents support and their relationship to the surrounding environment. It also will consider the implications vent discoveries have for our understanding of the evolution of life and our search for life elsewhere in the Cosmos. Much of the filming will be done from on board the Alvin deep ocean research vessel. The companion Educational Outreach Program will reach students in middle and secondary schools and at the college level. Print-based and web-based material also will be designed for use by families. The film and the outreach materials together will be the basis of a substantive educational effort to inform the public about the intricacies and significance of the fascinating, but largely unknown, ecosystem.
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TEAM MEMBERS: Richard Lutz Alexander Low Stephen Low Barbara Flagg