During this session at the 2013 Visitor Studies Association Annual Conference the authors discussed our preliminary framework for addressing the question of how to evaluate an evaluation. The three-part framework—(1) Worth of the Intervention, (2) Appropriateness of the Evaluation Study, and (3) Usefulness for Stakeholders—comprises a set of criteria for evaluating summative evaluations. The authors shared early impressions from in-progress work on practical applications of the framework, solicited feedback on the framework, and brainstormed ideas for innovative evaluation tools and measures