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resource evaluation Exhibitions
The Northwest Passage Project explored the changing Arctic through an innovative expedition aboard the Swedish Icebreaker Oden to conduct groundbreaking ocean science research, while it actively engaged 22 undergraduate and graduate students from the project’s five Minority Serving Institution (MSI) partners and 2 early career Inuit researchers in the research at sea. Over 35 hours of training in Arctic research techniques, polar science, and science communication was provided to these participants, who were engaged in the Northwest Passage expedition and worked with the onboard science team
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TEAM MEMBERS: Gail Scowcroft Jeff Hayward
resource research Media and Technology
This is the fourth and final installment of a multi-part series describing experiences, lessons, and reflections of the San Francisco public-media based KQED Science news team during a year of reporting on and living through an unprecedented series of disasters.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Scott Burg
resource research Media and Technology
This is the second installment of a multi-part series describing experiences, lessons, and reflections of the San Francisco public-media based KQED Science news team during a year of reporting on and living through an unprecedented series of disasters.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Lundrum Sarah Mohamad Scott Burg
resource research Media and Technology
This is the first installment of a multi-part series describing experiences, lessons, and reflections of the San Francisco public-media based KQED Science news team during a year of reporting on and living through an unprecedented series of disasters.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum Sarah Mohamad Scott Burg
resource research Media and Technology
The research explores the differential impact of exposure to one-sided vs. two-sided satire about climate change on message processing. Analyzing experimental data (N =141) we find that one-sided satire offered by ‘The Onion’ ironically claiming that global warming is a hoax encourages viewers to engage in greater message elaboration and counterarguing. In contrast, two-sided satire offered by ‘The Weather Channel’ that makes jokes about those who believe in vs. reject human involvement in climate change is quickly discounted. We conclude by discussing the strategic value of incorporating one
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TEAM MEMBERS: Amy Becker Ashley Anderson
resource research Media and Technology
This NOVA multiplatform media initiative consisted of a 2-hour nationally broadcast PBS documentary, Polar Extremes; a 10-part original digital series, Antarctic Extremes; an interactive game, Polar Lab; accompanying polar-themed digital shorts, radio stories, text reporting, and social media content; a collection of educational resources on PBS LearningMedia; and community screening events and virtual field trips for science classrooms. Across multiple media platforms the project’s video content had nearly 13 million views. The research explored the potential for informal STEM learning
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TEAM MEMBERS: Lisa Leombruni Heather Hodges
resource research Media and Technology
In this study, we suggest to amending the cognitive mediation model of learning from the news to explain the impact of news coverage on climate change on the recipients' acquisition of knowledge about the consequences of climate change. To test our theoretical assumptions, we combine a content analysis of 29 news media channels with a two-wave panel survey before and after the release of the 5th IPCC report. Results show that the amount of information on the consequences of climate change used in print media and prior knowledge are the strongest predictors of the knowledge in the second panel
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TEAM MEMBERS: Corinna Oschatz Marcus Maurer Jörg Haßler
resource research Media and Technology
The measurement and analysis of people's knowledge on scientific topics, such as climate change, is challenging for researchers. One reason is that objectives are multi-dimensional and that probability is inherent. Moreover, uncertainties can exist on the individual's level among the public, but are rarely grasped by existing scales. Therefore, researchers must thoroughly consider what to measure and how. This paper theorizes five different dimensions of climate change knowledge. Three response scales including different degrees of confidence are applied on data from a German online survey (n
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TEAM MEMBERS: Monika Taddicken Anne Reif Imke Hoppe
resource research Media and Technology
This book examines the media discourses about environmental pollution in Australia, China and Japan. The book’s authors focus on the actors involved in discussions of risk versus those involved in responsibility for environmental pollution. The authors use novel and traditional means of analysis that combine techniques from a variety of disciplines to examine case studies of media discourse. The book provides an interesting, if at times simplistic, overview of the pollution issues facing each country. The conclusions made from the media analysis are relevant to those researching and practicing
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TEAM MEMBERS: Jennifer Metcalfe
resource evaluation Media and Technology
This document contains a description and summaritve evaluation information for the TV Weathercasters and Climate Education award, including impacts of the program on television weathercasters and on their public audiences. The project team documented substantial increases in both the science-based views and climate reporting practices of TV weathercasters. They also found that viewers appreciated climate reporting by local TV weathercasters, feeling that it provided them with a helpful local perspective on a global problem.
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TEAM MEMBERS: Ed Maibach
resource research Media and Technology
We investigate the impact of a science documentary on individuals' intention to engage in information-related behaviors by experimentally testing the effects of source type (scientist, politician, or anonymous source) and communication setting (interview or lecture) using a manipulated clip from the documentary, ‘An Inconvenient Truth’. Our results indicate that, compared to anonymous sources, use of authoritative ones result in greater intention to engage in some information-related behaviors. Additionally, our results suggest that increased intentions to engage in exchanging information can
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TEAM MEMBERS: Sara Yeo Andrew Binder Michael Dahlstrom Dominique Brossard
resource research Media and Technology
Climate change is a global risk as its causes and effects are not limited to national borders, but the risks and the responsibility are not evenly spread [Beck, 2009]. Pakistan is facing especially severe impacts in the form of disasters, floods, droughts, rising temperatures, cyclones and rising sea levels due to global emissions, despite its national emissions being nominal and accounting for only 0.46% of worldwide emissions [World Bank, 2018]. Ironically, the level of public awareness of climate change is low in Pakistan compared to not only advanced countries, but also to other countries
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TEAM MEMBERS: Asim Sharif Fabien Medvecky