Focus groups with parents of third and fourth graders were implemented to help support the revision and expansion of the current Cyberchase website for parents. This study focused on the following research questions: (1) How do parents understand their role in helping their children with learning in math? (a) Do parents see their role as motivational? (b) Do parents see their role as helping their child with math difficulties? (c) Do parents see their role as collaborating with their child in learning math? (2) What are parents' concerns or anxieties about their role in supporting math
To gain insight into the Cyberchase audience, a Web survey was conducted with parents through the PBS Web site during June and July, 2005. Participants were 94 parents of children who were current or past users of at least one Cyberchase media component (e.g., TV, Web site, outreach materials, etc.). Roughly equal numbers of boys and girls were represented, and one-third of the children were identified as minorities. Parents were recruited through the Cyberchase Web site and online mailings, and were asked to complete the online survey. Rather than being representative of U.S. parents as a
As part of a National Science Foundation grant, Thirteen/WNET produced and posted online ten short-form motivational animated videos. To evaluate the impact of Cyberchase Do the Math videos, Multimedia Research implemented a pre-post same-sample evaluation with the following goals: (1) to determine the extent to which viewing ten short math videos online motivates further online and offline math-related activities; (2) to evaluate whether viewing ten videos changes interest and confidence in figuring out math-related problem activities; (3) to assess change in math knowledge related to viewing
As part of a National Science Foundation grant for Season 8 of Cyberchase, Thirteen/WNET produced Summer Challenge broadcasts with accompanying online and offline activities to be posted weekly for eight weeks in the Summer of 2010. Summer Challenge learning opportunities included viewing broadcast and online half-hour episodes; viewing short video excerpts; earning points and rewards online by answering trivia questions about episodes; making one's own games; and doing at-home activities. To learn how children engaged in the opportunities and to explore strengths and weaknesses of the online
Research Questions: (1) To what extent do children's and parent's interest in math and science increase as a result of exposure to one or more of the project's components? (2) To what extent do children and parents want to engage further with Mateo y Cientina after initial exposure to the cartoon through one or more of the project's components? (3) To what extent do parents and children think they've learned new concepts about math and science as a result of completing a Mateo y Cientina activity? (4) To what extent do parents and children gain confidence in their understanding of math and
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TEAM MEMBERS:
Sarah MushlinUniversity of CaliforniaColleen Kuusinen
The NSF-funded 400 Years of the Telescope project was a unique partnership among a public television station, a production studio, two planetariums and a leading astronomical society in the United States. Its five main components included a one-hour PBS documentary, a 22-minute planetarium program, a website with astronomical infromation, "star parties"(nighttime astronomical viewing events) and promotional events hosted by PBS affiliate stations. The summative evaluation focused on three main evaluation questions: 1) What are the individual and cumulative impacts of the menu of deliverables
This report reviews the findings from The Botany of Desire summative evaluation as supported by the responses of the adult audience that viewed and gave feedback on the PBS version of the program when viewed at home. The evaluation examined the appeal, clarity, and educational impact of the program, focusing on the goals identified in the project's grant proposal to the Informal Science Education (ISE) division of the National Science Foundation (NSF), which provided funding for both The Botany of Desire project and the independent evaluation. These goals focused on educating Viewers about
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TEAM MEMBERS:
Valerie Knight-WilliamsKikim MediaDivan Williams Jr.Eveen ChanOra GrinbergTal SraboyantsDavid Tower
Cracking the Maya Code is a one-hour PBS/NOVA adaptation of the two-hour feature documentary Breaking the Maya Code, based on the book of the same title by Michael D. Coe. Major funding for the project - which included website, eduational and outreach components - was provided by the National Science Foundation and the National Endowment for the Humanities. Knight Williams Research conducted a summative evaluation of Cracking the Maya Code. The evaluation examined the appeal, clarity, and educational impact of the program, focusing on educating Viewers about: The basic principles that underlie
During fall 1998, KCTS produced 50,000 “Bill Nye Family Fun Science Packets"" that included a family calendar and a ten-minute video. This outreach packet was meant for distribution to families with school-age children and designed to encourage family science activities at home. KCTS distributed these Packets in sets of 25-1,000 to community organizations, PBS stations, and member agencies of the Association of Science-Technology Centers (ASTC). This study focused on capturing information about family and child involvement in science activities before and after they receive the BILL NYE
LOOP is the working title for a multiplatform project to promote environmental and scientific literacy about sustainability for children ages 6-9 and their families. Unlike most educational materials for this age group, the LOOP approach requires the audience to learn about the interconnectedness of environmental and human systems in a cross-disciplinary manner. Produced by WGBH, the center piece of the project will be a television series designed for PBS with accompanying digital media on the web and an extensive "Get to Know Your World" outreach initiative. The U.S. Forest Service is one of the project's partners. At this development stage, the project will: -Conduct front-end research to obtain a baseline understanding about what kids know about environmental sustainability. -Further develop and test LOOP's proposed creative style. -Produce an animatic (a simple mock-up) of a full episode and accompanying live-action video, with input from Content Directors. -Perform formative evaluation to assess the learning impact of the animatic and live-action video to inform series production. Concord Evaluation Group will conduct the front-end research to assess children\'s knowledge of environmental sustainability and formative evaluation of the animatic pilot. Global Mechanic is the animation producer. The project has the potential to (1) inform the field on how to enhance young children\'s understanding of complex ecological concepts; and (2) "push the envelope" by exploring how mass media can support local environmental investigation and promote outdoor family explorations. Introducing children to systems thinking, especially around environmental subjects, could make a significant contribution to their understanding of and approach to STEM.
This two-year project is communicating the results of scientific discoveries produced by an on-going LTER (Long-term Ecological Research) project devoted to understanding the Everglades ecosystem. Specifically, Dr. Heithaus is capitalizing on the discoveries funded through 0620409 (Coastal Oligotrophic Ecosystems Research) about the role of large-bodied, top predators in the Everglades, including bull sharks (Carcharhinus leucas) and American alligators (Alligator mississippiensis). The STEM content of this project is biology, in particular ecology, the environment, and conservation. These results are being communicated via: (1) multimedia exhibit presentations at multiple museums and nature centers in southern Florida, primarily the Museum of Discovery and Science (MODS), located in Ft. Lauderdale near the Everglades and (2) online dissemination of mini-documentaries and other educational components at social media websites and the LTER web site. The target audience for the museum exhibit components includes learners from diverse cultural backgrounds, such as urban family groups reflecting the demographics of southern Florida. This project will also develop a documentary about Everglades ecology that is planned for dissemination on a cable TV channel devoted to natural history. In order to link with formal education, related educational deliverables are being produced for use in science classroom settings (grades 4 through 12) that are aligned with the state science standards and benchmarks. Formative assessment conducted by museum staff and university students will evaluate learning outcomes as they relate to STEM content learning goals. After the two-year funding period, the science learning opportunities produced from the current Communicating Research to Public Audiences (CRPA) project will be sustained as the exhibit travels to other venues and as web deliverables are accessed on-line.
LOOP is a new multiplatform, environmental project designed to help young children, ages 6-8, explore ecosystems and understand the science and systems of the natural world. Built upon a curriculum that moves beyond the 3Rs (reduce, reuse, recycle), the goal is to help lay the foundation for a lifelong interest in the science of sustainability. Deliverables include: a 20-episode television series with animated stories and live-action segments which feature families and children; an online game to immerse players in the same ecosystems seen on television; Loop Live Missions (outdoor science activities); and an afterschool/camp curriculum designed to get children and families outside to explore natural systems. Promotion of LOOP's educational resources will be undertaken through a partner network including the U.S. Forest Service, Children & Nature Network, National Recreation and Park Association, American Camp Association, National Summer Learning Association, Girl Scouts of the USA, and the Boys & Girls Clubs of America. LOOP is produced by WGBH in Boston and intended for national distribution on PBS. The project design creates an "interactive learning loop" which cycles between the television series, the Website, and outdoor science activities. The intended impacts are to: (1) deliver educational media to the target audience that increases their understanding of science and sustainability issues; (2) model and teach science concepts and scientific habits of mind; and (3) connect children and their families to the natural world. Concord Evaluation Group will be responsible for conducting formative and summative evaluation of the project. The summative evaluation is designed to measure project impacts with respect to change in behavior and attitudes, as well as science learning. The results of the evaluation will inform the curriculum for the current and future seasons of LOOP and contribute to the growing knowledge base of how media can effectively promote and teach substantive science to the young.