"3-2-1 Contact," the nationally broadcast award winning children's public television science series, has been reaching children aged 8-12 with daily half hour science programming since 1980 with support from both the National Science Foundation and the U. S. Department of Education. In seven seasons of production, CTW has produced 225 regular and two special shows, generating an estimated 633 million viewings by the target audience and more than 1.66 billion viewings by viewers of all ages. With completion of primary show production, the series will begin repeat broadcasts in the fall of 1989 drawn from the library of existing programs. This final award will support continued broadcast of the series and insure the widest possible distribution and utilization of "3-2-1 Contact." CTW will implement a Transition Plan to sustain series broadcast, establish series access as a VCR based science resource, and insure permanent access for teachers, schools, and out of school resources to the "3-2-1 Contact" program library. Broadcast activities will include supporting a portion of the costs of residuals for rebroadcast for a five year period, production of five "3-2-1 Contact EXTRAS" -- single topic half hour specials with high visibility -- and encouraging increased off air taping of the series by teachers. Support for school use of the series will be strengthened with the development and distribution of topic indexing software and teacher guides, the creation of short "3-2-1 Contact" segments specifically tailored to the classroom needs of teachers and a series blockfeed to schools to create a permanent archive of shows. Community outreach partnerships will be strengthened and home video opportunities explored as well. This five year award will allow millions of American children the continued opportunity to view science programming after school on a regular basis, and will assist their teachers in making effective use of "3-2-1 Contact" program materials in classroom settings.
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TEAM MEMBERS:
Emily Swenson
resourceprojectProfessional Development, Conferences, and Networks
To focus attention on early education during National Science and Technology Week, ASTC will hold an event on Capitol Hill featuring the Hands-on exhibit "What Makes Music?" on the physics of music and sound. The ASTC Honor Roll Teachers, selected by science Museums across the country for their exemplary use of science museum resources to improve science education in their schools, will be honored. Thirty teachers are expected to attend and take part in a one day workshop on inquiry based, hands-on science activities and experiments.
WQED/Pittsburgh plans to produce SPACE AGE, a major eight-hour prime time PBS television series on space sciences for airing in 1992, coinciding with the Columbus Quincentennial Celebration and the inauguration of the International Space Year (ISY). Produced in association with the National Academy of Sciences, the $7.2 million series will comprehensively document the extensive influence of space activity from scientific, technological, economic and social perspectives. International co-operation and co- production support from several nations will insure that topics are treated globally, rather than nationally. WQED will develop collateral educational materials and a trade book for popular audiences; eight years of off air taping rights for pre-college teachers will be provided. The series should be viewed by more than seven to twelve million viewers on 320 PBS stations. NSF support will amount to approximately 9% of the $7.2 million project total.
The California Academy of Sciences produces a science news radio feature "EARTHNEWS" which has aired daily on twelve radio stations in California for nine years. "EARTHNEWS" is a background to regular news and provides in-depth interpretation of science and environmental events to assist the public in understanding what they hear or read. In response to a very large volume of mail from listeners, a quarterly newsletter was created four years ago to announce program schedules, enhance the information presented on the radio, and offer scientists and teachers a written forum for sharing ideas. Positive response from the listening audience suggests that this feature has tremendous potential for reaching a broad national audience. The Columbia Broadcasting System has agreed to air three 60-second "EARTHNEWS" features each week and to distribute these features nationwide via satellite. A total of 156 features will be produced annually, each reaching an estimated national audience of twelve to fifteen million people. The California Academy of Sciences is requesting funding for program research and production to develop this national radio program and to continue production of the newsletter.
The ETV Endowment of South Carolina, in an international co-production with Channel Four, London, will produce, promote and distribute a PBS television series "Spaceship Earth", consisting of ten 30 minute programs and an accompanying book on world geography, presented from the perspective of a global understanding of planet Earth. Geography will be viewed as an integrating science, treating physical, biological, and cultural components as interrelated parts of a whole. The series will present a satellite's eye view of the earth, utilizing the best available imagery from satellite, photographic coverage, maps, animation, and computer generated imagery. Program topics will include global systems and remote sensing, patterns of settlement, geologic processes, local impacts of global markets, climatic zones and climatic changes, oceans of the world, rivers and lakes, forests of the world, feast or famine, and ethnicity and technology. The Producers, Nigel Calder and Nicholas Barton, are experienced writers and producers of science book and films. They will be supported by an internationally recognized team of senior consultants and advisors. SPACESHIP EARTH will be complemented by educational materials packages for wide use in formal and informal settings, and U.S. precollege teachers will have unlimited three year off air tape and reuse rights to the series. This series promises to be an engaging and fresh approach to science through global views of geography, with substantial appeal to educators and schools as well as at home viewers. NSF's contribution will be 13% of the total.
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TEAM MEMBERS:
Ruth SproatNigel CalderNicholas Barton
The Museum of Northern Arizona proposes to initiate a two-part project in natural-science education on the Colorado Plateau, with a strong focus on the Native Americans of the region, and especially their children. The project involves, one, the installation of modern geology and biology exhibits that are highly relevant for understanding the natural history of an important area and, two, the development of two closely associated new educational outreach programs, one based on well designed kits for school use and the other involving the training of teachers in the use of those kits.
The Thames Science Center collaborative with the resources of the Smithsonian Astrophysical Observatory, Wesleyan University and the National Air and Space Museum will design and develop the project, "Shoot For the Moon." This science education project will capitalize on the attraction, familiarity and proximity of the moon using it as a basis to enrich and supplement the eight and ninth grade physical science curriculum. Ten classroom units, complimentary experiments and demonstrations will be developed. "Moonwatch" software and audio visual materials, including an instructional videotape and a multi.image presentation will accompany the units. Sixteen teachers and museum educators will participate in the training, evaluation and testing as the project is integratedinto the curriculum of twelve schools and four museums. The project is designed to be replicated in schools and science centers in different geographical locations nationally. The site for development and testing will be the Thames Science Center, a regional science museum in eastern Connecticut. The science center offers formal science enrichment programs and tours for students and teacher professional development programs throughout the region.
Public Television station WQED/Pittsburgh, in partnership with five medical research and clinical centers, proposes to develop, test and distribute a national biomedical video education program based on "The Universe Within," a planned PBS series. The project is intended to bring scientists and clinicians into closer contact with pre-college students to study human body systems and increase career interest in the life sciences. Designed to improve science education and literacy, the project will also enhance overall appreciation of achievements in biomedicine. Using advanced television, photographic and animation techniques, the project will create a collection of educational tools for use by science and health teachers as well as by scientific investigators and clinicians. These modules will demonstrate how most of the body's primary systems function and how they can be kept healthy. The approach will combine visual and print curriculum materials with the personal presence of medical scientists, thus providing an opportunity for students to develop interest, critical thinking and problem-solving skills. This flexible educational package can be updated as important new changes occur in medical science, thus extending the life of costly materials. In addition, through multiple narration tracks, the video elements can be customized for various levels of age and grade instruction.
The New York Hall of Science, working with the Association of Science-Technology Centers Traveling Exhibition Service proposes to develop, test and nationally tour a 500 square foot hands-on exhibition and associated education materials for use by students, teachers, and families on AIDS and the human immune system. The program will be targeted at grades 6 - 12 and their families. It will be developed in year one and then toured in years two and three. One copy of the exhibition will be presented at the New York Hall of Science for the highly AIDS impacted metropolitan area. The other copy of the exhibition will tour to 10 museums nationally. Annual training for the touring sites will ensure that the exhibition and materials can be effectively utilized in conjunction with existing education and science career programs in each city. It is stated that the exhibition and education materials will improve the public understanding of contemporary science and medicine by communicating one essential component of twentieth century biology seldom presented to the public: the fundamentals of microbiology underlying the much-discussed AIDS epidemic. Learning objectives designed for age appropriateness include: (1) to understand the nature of HIV and the difference between testing positive for HIV antibodies and having AIDS; (2) to understand the operation of healthy and infected immune systems; (3) to understand what behaviors result in the spread of HIV and (4) to understand how people can prevent infection. In order to ensure effectiveness in meeting these goals, an independent evaluator will be employed in year one to evaluate each stage of the exhibition in formation and, then, in year two to produce summative evaluation for dissemination to the health and museum education fields.