RISES (Re-energize and Invigorate Student Engagement through Science) is a coordinated suite of resources including 42 interactive English and Spanish STEM videos produced by Children's Museum Houston in coordination with the science curriculum department at Houston ISD. The videos are aligned to the Texas Essential Knowledge and Skills standards, and each come with a bilingual Activity Guide and Parent Prompt sheet, which includes guiding questions and other extension activities.
Engineering is arguably one of the most critical skills in any society, from building bridges and homes, to designing cell phones and life-saving medical devices. Yet many Americans do not consider engineering to be essential or relevant to their everyday lives, and may even question its positive impact on society. While there have been gains in the number of women and underrepresented minorities in STEM professions over the past few decades, their numbers in the field remain disproportionately low. The Built World integrated multimedia and research project therefore aims to expand access to engineering content through the lens of “inclusive engineering,” which highlights how problem-solvers of all ages, genders, backgrounds, and perspectives approach and overcome challenges to innovate. The project applies this concept through the creation of Built World, a three-hour documentary series for broadcast on PBS stations nationwide, and a complementary interactive escape game streamed live on Twitch, where individuals of all ages and backgrounds can play and solve engineering challenges together. There is a need for effective remote and virtual interaction to support informal STEM learning, and live streaming game platforms present a promising approach to filling this need. Built World is poised to advance the field through: (1) content - creating high-quality inclusive engineering content across multiple platforms to reach a wide audience (Built World documentary, digital reporting and short form videos, community outreach campaign); (2) applied research - designing and studying how live-streaming, collaborative platforms can serve as safe and inclusive spaces for engineering learning; and (3) best practices - exploring how audiences engage with inclusive engineering on different platforms—a traditional documentary format (Built World) versus an interactive, collaborative space (Twitch game)—and identifying what learning outcomes might be expected on each.
A three-phase research design aims to understand what motivates users to engage with STEM content on Twitch; how to define and measure learning outcomes associated with the platform; and how to mitigate the risk of toxic environments in online communities by fostering safe spaces for a diversity of gamers. Phase 1 informs the initial design of the Twitch game and audience interaction strategies and seeks to answer: What is the best way to measure informal learning on Twitch? What is the best way to design a Twitch channel to create an inclusive space while optimizing learner engagement? Phase 2 is the core focus of the research and uses a semi-experimental design to answer questions such as: Is there evidence of learning on Twitch, and what type of learning is happening? What is the digital culture that emerges? Phase 3 assesses the pairing of the documentary series with the Twitch game to maximize informal STEM learning and is guided by questions such as: How does inclusive engineering content presented on two platforms (Twitch game and Built World series) mediate learning outcomes? How does inclusive engineering content presented on two platforms shape learners’ experiences of inclusivity and belonging? Knowledge generated through the Built World project will offer tools and best practices to other STEM media producers so that they may also leverage live streaming platforms for learning.
Through Project BUILD, a STAR Library Network (STAR Net) program funded by the National Science Foundation, the American Society of Civil Engineers (ASCE) and the Space Science Institute’s National Center for Interactive Learning (NCIL) offered the virtual Dream, Build, Create program which consisted of (1) the award-winning documentary Dream Big: Engineering Our World and (2) five live-streamed panels of diverse engineers (Dream Teams) who shared their stories of what it means to be an engineer.
The external evaluation, conducted by Education Development Center (EDC), aimed to examine how
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
This RAPID project was submitted in response to the NSF Dear Colleague letter (NSF 17-128) related to Hurricane Harvey along the Gulf Coast. The PBS NewsHour team will produce 9 stories for national distribution using multiple broadcast and online channels that will engage the public and increase their understanding of the science and engineering research being conducted to better predict and mitigate the impact of future storms. Hurricane Harvey was the first of several storms in 2017 that hit first Texas then Florida and the Caribbean creating unprecedented devastation. This project aims to help the public better understand the science behind storms, and how scientists and engineers are actively collecting data, developing new models, using new technologies, and studying the environmental recovery. The PBS NewsHour team has in place experienced science journalists, production facilities, and a distribution network that can quickly develop media stories based on the work of scientists and engineers in the field, many of whom are funded by NSF. The NewsHour has a strong track record of telling stories that are scientifically accurate yet highly engaging and understandable to a diverse audience. Researchers from several universities including Texas A&M, Rice University, and Norfolk State University are advising the NewsHour team and may also be featured in some of the media. The team will also use their existing collaboration with education researchers at New Knowledge, Inc. to seek audience feedback on proposed/produced media.
The potential audience reach of these stories is extensive. Stories that are broadcast on the nightly PBS NewsHour reach 1.6 million people. The NewsHour's website currently reaches 6 million while their YouTube channel has 40 million views. They have a growing audience of younger viewers who mainly get their news on social media channels such as ScienceScope and Apple News. EXTRA is another service offered just for teachers.
For lay people, mass media are the main source of scientific information; that is why science journalists’ selection and depiction of scientific issues is an important field to study. This paper investigates science journalists’ general issue selection and additionally focuses on science journalists’ depiction of nanoscale science and technology and its related scientific evidence (certainty/uncertainty of research findings). Face-to-face interviews with science journalists (n = 21) from different German media channels were conducted. The results show that the professional role conception
Over the last few years the media and especially television have focussed on presumed health emergencies such as mad-cow disease, genetically modified organisms (GMOs), the Di Bella cancer-cure case and the Lipobay case. Topics such as these have a strong emotional impact on public opinion and subscribe to the dictates of the ratings rather than following the more or less prescriptive rules of scientific communication. In a highly competitive environment, if the ratings prevail against information, it is obvious that news follows the rules of fiction, health reports become mere
Earth & Sky (E&S) is a short-format science radio series airing daily on more than 1,000 commercial and public radio stations and translators in the U.S. as well as on satellite and Internet radio outlets. The series is also widely heard beyond U.S. borders. Produced by a small non-profit, Earth & Sky, Inc. of Austin, TX, the series is hosted by Deborah Byrd and Joel Block and consists of 90-second programs on a wide variety of topics mostly drawn from environmental sciences, earth sciences and astronomy but also including emerging technologies like nanotechnology. Over the previous three
Quest, produced by KQED, is a multimedia initiative designed to raise the profile of STEM issues throughout the Northern California region and activate citizens to discuss and investigate them. Led by KQED, Quest is created and maintained by an active consortium of 16 participating informal science education organizations. Based on the successful Quest model, KQED will build on its prior collaborative work to develop regional partnerships with other public broadcasting stations and community-based organizations around the country, making possible a new and innovative partnership in science media production and informal science education. This grant will support a) a growing collaborative of science centers, museums, research institutes, and community-based organizations for editorial development, education outreach, and content creation; b) the production of at least 10 hours of television, weekly radio science news reports, and a dynamic online website that supports and extends the broadcast material; and c) educational resources and professional development workshops. STEM content will encompass research drawn from the physical sciences, life sciences, and earth sciences. Most of the stories will also incorporate content about the technology and engineering used to support scientific endeavors. The KQED Educational Network (EdNet) will administer the community and educational outreach initiatives, including creating viewer/listener guides, developing and delivering workshops, and providing information built around Quest media. Project collaborators include the Bay Institute, California Academy of Sciences, Chabot Space and Science Center, East Bay Regional Park District, Exploratorium, Girl Scouts, Lawrence Berkeley National Laboratory, Lawrence Hall of Science, Museum of Paleontology, Oakland Zoo, and The Tech Museum of Innovation. In expanding the model to regional hubs, Quest will also involve the Coalition for Public Understanding of Science (COPUS), the Encyclopedia of Life, and an array of peer public broadcasting organizations. This project offers a useful and exciting model for public television and radio stations nationally in building community collaborations that advance informal science education. The detailed and informed ways in which the team works with its community partners via multiple platforms are innovative. This proposal builds on prior work in Northern California to explore additional regional partnerships with other public broadcasting stations and community-based organizations, making possible a unique partnership in science media production and informal science education. This project extends reach by developing up to ten regional "hubs" across the country. Evaluation will be conducted by Rockman et al.
This Broad Implementation media project (building upon prior NSF award 0639001) will address science literacy among Latinos via mass media, increasing the amount of Spanish-language science content available in the U.S., increasing the representation of Latino scientists in mainstream media, and expanding the knowledge base about Latino's interest and engagement in science. The STEM content will be based on the research conducted by the Hispanic scientists being interviewed and therefore includes a wide range of topics including astronomy, biology, physics, earth sciences, and engineering. The criteria for selecting the Hispanic researchers and the content is based on the importance of the research, how it is immediately relevant to a Latino audience, and how it draws on the indigenous knowledge system or ethnic pride for U.S. Latinos. Project deliverables include 150 audio-video interviews with Hispanic scientists distributed on both commercial Hispanic radio and TV stations, as well as public broadcasting and online. In addition to the broadcasts, social media tools such as Facebook and Twitter will be used to reach out and engage Hispanics. It is estimated that 300 Spanish-language radio stations will air the programs, resulting in 3 million radio impressions for each daily 60-second broadcast. Television broadcasts are estimated to result in another 2 million impressions per program. Project partners include the Society for the Advancement of Chicanos and Native Americans in Science (SACNAS); V-Me, a national Hispanic educational channel; KLRN, the San Antonio, Texas public television station that will provide the national PBS distribution; and DaGama Web Studio that will develop and implement the social media marketing plan to attract and engage Latinos online. Comprehensive evaluations of project deliverables and impact will be conducted by Informal Learning Solutions (video-audio formative evaluations), and Knight-Williams Research (summative evaluation of project impact). The Summative Evaluation Plan will focus on the programs\' overall appeal, clarity, and effectiveness in meeting the two key audience objectives in the proposal: (1) increasing familiarity with and understanding of science concepts among U.S. Latinos, and (2) demonstrating engagement activities such as talking with friends/family about the presented topics, and/or seeking out additional information. It will furthermore assess the extent to which listeners and viewers find the Hispanic researchers featured in the programs to be effective communicators and the importance they assign to hearing from Hispanic researchers themselves. It will look at whether and how the programs are effective selecting topics with immediate relevance to listeners'/viewers' everyday lives. Finally, the evaluation will gather information about listeners'/viewers' demographic and background characteristics, including their country of origin, degree of fluency in Spanish, reasons for preferring Spanish media, number of generations in the U.S., reasons for tuning into the programming, efforts to recommend the programs to others, and the likelihood of continuing to listen to or view the programs in the future.
Oceanus (working title) is a multi-platform media project designed to increase ocean literacy and communicate the latest oceanographic research and exploration. Produced by National Geographic Television, the project will focus on the complex science behind the global ocean systems and the many challenges involved in deep-ocean exploration. Oceanus is designed to reach a broad public audience across both genders and all demographics. The project also includes links to formal education, with special outreach efforts to Spanish-speaking students. The project goals are to increase viewer literacy about 1) the essential principles and fundamental concepts underlying ocean systems and functions, and 2) the impact of the ocean on humanity and our influence on it. The deliverables include a 5-part "landmark" television series featuring Dr. Robert Ballard and a host of international scientists, which will premiere on the National Geographic Channel in 2012. The series will employ a new generation of underwater exploration technology which allows for an unprecedented view of the ocean floor. The project also includes digital and online content, a companion book, coverage in National Geographic magazine and National Geographic Kids magazine, formal and informal materials for teachers and students and an outreach program for underserved youth. Multimedia Research will conduct formative evaluation in two phases, and Knight Williams Inc. will conduct summative evaluation in three separate studies to assess the project\'s learning impacts with respect to the television series, web and outreach activities. Oceanus will showcase technical innovations which advance deep-sea film making. The project aims to engage a broad audience with compelling stories about a critical area of science and related cutting-edge engineering. The television series is expected to reach 25 million viewers in the U.S., and the outreach material millions more. The summative evaluation will add to the body of research on the impact of science educational television on adults, and the impact of outreach to underserved audiences with respect to ocean-related topics.
MacNeil Lehrer Productions, producer of the PBS NewsHour, is awarded a RAPID grant to cover the research that is ongoing as a result of the unanticipated and disastrous earthquake, tsunami and nuclear crisis in Japan. The team of experienced producers and correspondents will produce at least 8 segments for broadcast, along with extensive material for online. All the stories will revolve around scientists (geophysicists, oceanographers) and engineers (structural, seismic, civic, nuclear) as well as social scientists and the work they are doing in wake of the disaster. The online material will include blogs and web-only video reports that will deliver content to augment broadcast coverage. The coverage will include not only what is being learned in Japan but how that knowledge will impact earthquake, tsunami and nuclear engineering and science, as well as social impact studies, in the United States. The NewsHour will encourage user engagement through regular posting of stories on social media outlets, including Facebook, Twitter, YouTube, UStream and Discus. The online/on-air correspondent Hari Sreenivasan will conduct web-exclusive interviews with scientists on the forefront of the related research. The NewsHour Extra, the website that reaches 170,000 educators per month, will use the science coverage on its Daily Video Clip Tool to provide educators resources and lesson plans to help initiate discussions with students about the science, environmental and engineering issues raised by the on-going story. The reach of the PBS NewsHour is significant. PBS NewsHour is seen five nights a week on more than 315 PBS stations across the country and is also available online, via public radio in select markets and via podcast. The national daily broadcast delivers an audience of approximately 1.1 million viewers and the Online NewsHour visitors reached 5.4+ million monthly page views in January 2011. The NewsHour public radio broadcasts reach an average of 63 thousand listeners daily across the U.S. Outside the U.S., the PBS NewsHour television broadcast is available on the American Forces Television to more than 800,000 U.S. military and State Department personnel around the world. In addition, audiences across Canada, Australia, Japan and Europe, Asia, Africa and Latin America tune into the service via various channels and satellite services. The deliverables produced under this award will be consolidated on the NewsHour website where they will create a permanent record of these resources.