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resource project Exhibitions
The Montana Natural History Center, in collaboration with the University of Montana, will develop an exhibit to showcase a selection of the university's extensive fossil collection. This new exhibit will help create inclusive, inquiry-based, educational opportunities for preschoolers through adults. University faculty will guide specimen interpretation and story development. The exhibit will explore modern research into evolution in a time of climate change, sharing ongoing university research and highlighting STEM careers and citizen science work. The project is based on interests identified through surveys, museum visitor recommendations, and a member focus group.
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TEAM MEMBERS: Drew Lefebvre
resource research Media and Technology
When it comes to complex topics in the field of health and risk communication, experts are of high importance for the credibility of a news media report. This paper examines the use of experts and their roles in the news media coverage of multi-resistant pathogens by means of a quantitative content analysis of German print and online news. A cluster analysis of the expert statements identifies three different statement frames describing different expert roles. The results show manifest patterns of selected expert sources, which points to professionalized mechanisms of selecting expert sources
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TEAM MEMBERS: Matthias Wagner Gwendolin Gurr Miriam Siemon
resource research Informal/Formal Connections
In this article, we follow up on food scientists' findings that people judge new food technologies and related products (un)favourably immediately after just hearing the name of the technology. From the reactions, it appears that people use their attitudes to technologies they know to evaluate new technologies. Using categorization theory, in this study we have found that, by triggering associations with a familiar technology, a name of the new technology can be enough to determine emerging attitudes. Comparison between the technology used for categorization and another familiar technology had
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TEAM MEMBERS: Reginald Boersma P. Marijn Poortvliet Bart Gremmen
resource research Media and Technology
Public confidence in research is important for scientific results to achieve societal impact. Swedish surveys suggest consistent but differing levels of confidence in different research areas. Thus, certain research-related factors can be assumed to have a decisive influence on confidence levels. This focus-group study explores the role of different narratives in shaping public confidence in research. Findings include four themes with potential to increase or decrease public confidence: Person, Process, Product and Presentation. The results offer insights as to how public confidence in
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TEAM MEMBERS: Fredrik Brounéus Maria Lindholm Gustav Bohlin
resource research Media and Technology
The last three decades have seen extensive reflection concerning how science communication should be modelled and understood. In this essay we propose the value of a cultural approach to science communication — one that frames it primarily as a process of meaning-making. We outline the conceptual basis for this view of culture, drawing on cultural theory to suggest that it is valuable to see science communication as one aspect of (popular) culture, as storytelling or narrative, as ritual, and as collective meaning-making. We then explore four possible ways that a cultural approach might
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TEAM MEMBERS: Sarah Davies Megan Halpern Maja Horst David Kirby Bruce Lewenstein
resource project Media and Technology
Development of an online interactive exhibition of patient and medical practitioner testimonials from six to eight Central Texas communities.

Communities of Care: Documenting Voices of Healing and Endurance is a community-based multimedia storytelling project focusing on illness and healthcare narratives. This project will generate and curate its own archive by asking participants to produce narratives through writing, photography, video, and oral histories.
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TEAM MEMBERS: Pauline Strong
resource project Exhibitions
BHS is requesting NEH funds to support its newest exhibition, Sick: Seven Diseases That Changed Brooklyn, which, along with complementary education programs, public programs, and a project website, aims to reveal to diverse audiences that conceptions of illness and health are a manifestation of not just biology, but beliefs, institutions, and identity. Sick will use Brooklyn’s rich history to show how concepts of illness and wellness have transformed over 400 years with a focus on seven different diseases. Topics range from smallpox and Native Americans in the seventeenth century; to devastating nineteenth-century outbreaks of cholera in the growing city of Brooklyn; to pharmaceutical innovations that would grow into global corporations; to local doctors and nurses, activists, and communities who fought disease and redefined caregiving; to the experiences of a diverse group of borough residents and their families during the earliest days of HIV/AIDS; and more.
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TEAM MEMBERS: Julie Golia
resource research Professional Development, Conferences, and Networks
Advances in 21st century genetic technologies offer new directions for addressing public health and environmental challenges, yet raise important social and ethical questions. Though the need for inclusive deliberation is widely recognized, institutionalized risk definitions, regulation standards, and imaginations of publics pose obstacles to democratic participation and engagement. This paper traces how the problematic precedents set by the 1975 Asilomar Conference emerge in contemporary discussions on CRISPR, and draws from a recent controversy surrounding field trial releases of genetically
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TEAM MEMBERS: Cynthia Taylor Bryan Dewsbury
resource research Media and Technology
Currently in Spain, there is a political and social debate over the use and sale of homeopathic products, which is promoted mainly by the skeptical movement. For the first time, this issue has become significant in political discourse. This study analyzes the role that homeopathy-related stories are playing in that political debate. We analyzed the viewpoints of headlines between 2015 and 2017 in eight digital dailies (n = 1,683), which published over 30 stories on homeopathy during the three-year study period. The results indicated that the stance on therapy's lack of scientific evidence
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TEAM MEMBERS: Lorena Cano-Orón Isabel Mendoza-Poudereux Carolina Moreno-Castro
resource research Public Programs
Meaningful science engagement beyond one-way outreach is needed to encourage science-based decision making. This pilot study aimed to instigate dialogue and deliberation concerning climate change and public health. Feedback from science café participants was used to design a panel-based museum exhibit that asked visitors to make action plans concerning such issues. Using intercept interviews and visitor comment card data, we found that visitors developed general or highly individualistic action plans to address these issues. Results suggest that employing participatory design methods when
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TEAM MEMBERS: Lisa Lundgren Katie Stofer Betty Dunckel Janice Krieger Makenna Lange Vaughn James
resource evaluation Media and Technology
Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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TEAM MEMBERS: Jean Hiebert Larson Chandra Lewis Corynn Del Core
resource project Public Programs
Exploratorium’s The Phenomenal Genome: Evolving Public Understanding of Genetics in the Post-Mendelian Era project addresses the increasing need to develop genomic literacy in the public at large. The explosion of genomics research over the past two decades has led to an increasingly complex picture of the determinants of human health and human phenotypes, and the applications of this research are now making their way into the clinic, the media, and the hands of consumers. The goal of this project is to create a model for increasing genomic literacy through Informal Science Education programming (ISE), creating a pathway for better decision making for the health of individuals and society at large. The Phenomenal Genome focuses on general science museum visitors and teachers of middle and high school students.

The core of the Exploratorium’s approach to science education is the creation of intriguing, provocative and investigable phenomena that are experienced directly and personally through exhibits, facilitated explorations, programs, and teacher professional development. Over two years, we will develop, test, and iterate inquiry-based professional development to help teachers develop understanding and integrate the principles of contemporary genomics and genetics into their classrooms. 120 middle and high school teachers will be served during this period, and many more beyond that, as the activities and workshops developed become a regular part of our teacher professional development programming. A learning scientist specializing in teacher learning will conduct research to determine which approaches and experiences are most effective for this context, and why.

In a parallel process, we will develop and test exhibits and experiences on the museum floor for museum visitors, using a similar iterative process of prototype testing with an embedded learning scientist to study visitor learning. We plan to define the approaches that work across audiences and contexts, as well as those that work best in particular contexts.

Through this work, we will develop new resources for teaching and learning contemporary genomics and genetics, and identify promising practices in communicating contemporary genomics and genetics in informal spaces across audiences. We will disseminate our findings via conferences, peer-reviewed articles, and workshops for the ISE community.
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TEAM MEMBERS: Hilleary Osheroff Kristina Yu