There are many lenses through which we can measure the value of a museum experience.
There is the satisfaction factor: Did visitors have a good time? Were they engaged? Do they want to return?
There are learning outcomes: Did visitors learn something new? How much did they learn? How did their experience compare to other types of learning experiences?
And there is also meaning-making: Did respondents have a meaningful experience? A memorable one? A connective experience that made them want more?
While all three of these lenses (and many others) are important, meaning-making is
People love stuff. It speaks to them; it reminds them of special moments or people in their lives. They collect it and they love to tell stories about it and show it off. Museums’ deepest roots are in the stuff of collections. But over the last 200 years, the value and importance of collections to effective science interpretation (including exhibits, education, and outreach) has waxed and waned. It is clear from recent studies that using collections in concert with media and interactivity in exhibits and programs yields an extremely effective visitor experience. The recent work of Reach
A collective mass of youthful exuberance pulses through our science centers and museums on any given day. As I visit our ASTC-member institutions around the world, I find it extremely rewarding to watch all that energy being transformed into focused, intense contemplation of specific topics or experiences.
I have always been fascinated by the concept of “dwell time” in our science centers and museums. Dwell time usually refers simply to the period of time visitors spend in an exhibition or at a specific exhibit or activity. This time period can be extended in ways that are not entirely
On the first day of the Science and Society course at the Cooperstown Graduate Program in Cooperstown, New York, I present the students with an incandescent lightbulb, with clear glass so one can easily see the filament inside. I ask the students how it works and they are able to tell me that the electricity comes in there, runs through the filament here, heats up, and produces light. Then I take out my iPhone and slide it across the table and ask, “How does this work?” Blank stares abound.
Today’s science centers are becoming more aware of changes in their local contexts and are concerned about playing a role in building and contributing to society. The Mechelen Declaration, resulting from the Science Centre World Summit 2014 held in Mechelen, Belgium, clearly expresses this commitment with two of its goals (SCWS, 2014):
1. “We will investigate how to engage even more effectively with local communities and increasingly diverse audiences.”
2. “We will take the lead in developing the best methods for engaging learners and optimizing their education in both formal and
If you follow at least one culturally minded Washington, D.C., resident on social media, you’ve likely seen images of WONDER. Launched with the reopening of the Smithsonian Institution’s newly renovated Renwick Gallery last November, the exhibition comprised nine contemporary works. (Two remain on view.) Each took over an entire gallery, filling the museum with rainbows of thread, a model of the Chesapeake Bay made from fiberglass marbles, and geometric designs fashioned from insect specimens.
Irresistibly Instagrammable—the museum even posted “Photography Encouraged” signs—the
This is a supplement to an article on place-based learning that appeared in the May/June 2016 issue of Dimensions magazine.
In a green park just beyond historic Old Town Fort Collins and bordered by the local public library, Fort Collins Museum of Discovery’s Heritage Courtyard welcomes visitors back to the early years of this Northern Colorado city. Founded as a military outpost in 1864, Fort Collins evolved into a desirable place for pioneers to settle with access to agriculture (fertile soil for sugar beets), goods (along a major train route), and education (home to Colorado’s land-grant
On a May morning in 2007, fourth grader Joshua White hopped on a city bus with his grandmother and rode across Washington, D.C., for his first visit to the nature center at Rock Creek Park. He came to participate in the first annual national park BioBlitz organized by the U.S. National Park Service (NPS) and National Geographic.
The majority of countries in the world have seen a rise in immigration since the beginning of this century. Between 2000 and 2013, the number of international migrants increased in 165 countries or areas, according to the Organization for Economic Cooperation and Development and the UN Department of Economic and Social Affairs. In 2015, there were 244 million international migrants around the world, the largest proportion of which lived in the United States, followed by Germany, the Russian Federation, Saudi Arabia, the United Kingdom, and the United Arab Emirates, according to the UN.
As
In this article, Paul Tatter and Kristin Leigh of Explora (Albuquerque, NM), describe museum membership as "a sense of belonging." Tatter and Leigh argue that museum membership should be conceived as a nurtured relationship not as a commodity. Four commitments--participation, trust, acceptance, and respect--guide museum practices including membership and serve to enhance museum visitation and engagement.
In this article, Emily O'Hara, education associate and marking assistant, and Beth Krusi, director of marketing and communications, both at the Montshire Museum of Science (Norwich, Vermont), share their perspective on the importance of repeat visitation. O'Hara and Krusi describe how they use evaluation to refine new and existing exhibits to encourage repeat visitation.
In this article, twelve museum and exhibit directors of leading institutions in the world share their exhibition philosophy. These individuals describe how they develop exhibits to meet content and learning objectives, how they design exhibits thoughtfully to meet these goals and how they evaluate the success of the exhibits. Museums featured include the Finnish Science Centre (Vantaa), The Wild Center (Tupper Lake, NY), Sciencenter (Ithaca, NY), INSPIRIA Science Center (Norway), Explora (Albuquerque, NM), Montshire Museum of Science (Norwich, Vermont), Phaeno (Germany), CuriOdyssey (San Mateo