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resource project Exhibitions
The Montana Natural History Center, in collaboration with the University of Montana, will develop an exhibit to showcase a selection of the university's extensive fossil collection. This new exhibit will help create inclusive, inquiry-based, educational opportunities for preschoolers through adults. University faculty will guide specimen interpretation and story development. The exhibit will explore modern research into evolution in a time of climate change, sharing ongoing university research and highlighting STEM careers and citizen science work. The project is based on interests identified through surveys, museum visitor recommendations, and a member focus group.
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TEAM MEMBERS: Drew Lefebvre
resource project Media and Technology
This RAPID was submitted in response to the NSF Dear Colleague letter related to the COVID-19 pandemic. This award is made by the AISL program in the Division of Research on Learning, using funds from the Coronavirus Aid, Relief, and Economic Security (CARES) Act. The major public policy of social distancing relies, in part, on the cooperation of younger and healthier people who may not experience symptoms and can spread the virus unknowingly to more vulnerable populations. Science journalists, who are on the front lines of covering the pandemic, can play an important role in educating millennial audiences about the science behind the virus, how it is transmitted and effective ways to prevent the virus from spreading. This award will help the STEM field better understand how to engage millennial audiences with effective COVID-19 media content and to urgently capture professional knowledge on crisis reporting. KQED and Texas Tech University are suited to rapidly implement a science media informal science learning project targeting millennials and younger audiences in light of their current NSF-funded "Cracking the Code: Influencing Millennial Science Engagement" collaborative research and evaluation project (DRL 1810990 and 1811091). The project team has built a functional research protocol for its media practitioner and academic researcher collaboration, and will apply these new RAPID funds to complement on-going efforts, mobilize the existing team, research protocol, and research tools to respond to the communication challenge of reaching younger adults posed by COVID-19. Content to be created includes: 1) Radio broadcasts - daily news coverage, live talks; 2) A real-time blog - live Coronavirus updates and 3) Social media content on Facebook, Instagram and Twitter.

The project team will explore the following research questions:


How could COVID-19 coverage be designed to best inform, engage and educate millennials and younger audiences about the science of virus transmission and prevention?
What are some best practices for crisis reporting, as journalists respond to both constantly updated information and changing audience needs, that can be used by media outlets (such as advisors PBS Digital Studios, PBS NewsHour, NOVA, NPR Science, and more)?


The research protocol centers around "media testing cycles," which are time-bounded studies (5 months long) exploring a subset of research questions about the effectiveness of KQED's science content (articles, videos, social media posts and radio reporting) at reaching younger audiences. Steps include identifying problems that are suited for empirical examination; formulating plausible competing hypotheses on the nature of those problems and their potential solutions; and crafting study designs calculated to support valid, realistic inferences on the relative strength of those hypotheses. Data will be gathered from COVID-19 audience "chatter" from Twitter and Facebook through Crimson Hexagon, a social media listening platform. In addition to the social media listening, researchers will conduct a thematic analysis of the questions currently being collected through the audience engagement platform Hearken, where KQED has gathered nearly 2,000 questions to date about the virus and lifestyle changes. This data will also help the project team understand knowledge gaps about prevention and transmission of the virus. These two qualitative studies will be conducted concurrently and reported to KQED journalists quickly to inform reporting.

Texas Tech researchers will create a virus transmission and prevention knowledge assessment. This assessment will be validated using a national online survey. The project will examine knowledge differences based on, for example, generation and gender. TTU will examine relationships between performance on this assessment and two relevant measures: science curiosity and ordinary science intelligence. The national survey will help identify what knowledge gaps are present in which audiences. Using this information, KQED journalists will develop "explainers" and other news content, to meet audience needs and to fill knowledge gaps.

This award reflects NSF's statutory mission and has been deemed worthy of support through evaluation using the Foundation's intellectual merit and broader impacts review criteria.
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TEAM MEMBERS: Sue Ellen McCann Sevda Eris Asheley Landrum
resource research Informal/Formal Connections
This exploratory study aims to better understand how adults engage with science in the context of reallife socio-scientific issues (SSIs). Specifically, we examined how parents engage with the issue of radiation from Wi-Fi routers in schools, an issue encountered by parents across the world. Radiation from wireless internet connection (Wi-Fi) routers is a type of radio frequency electromagnetic radiation. Nowadays, exposure to RF radiation is widespread; from Wi-Fi routers in workplaces, homes, restaurants, and even buses and trains to cell phones and microwave ovens. The proliferation of
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TEAM MEMBERS: Keren Dalyot Ayelet Baram-Tsabari
resource project Exhibitions
The Oregon Museum of Science and Industry (OMSI), in collaboration with neuroscientists at the Oregon Health & Science University (OHSU), museum professionals, and community partners, proposes to create a 1,000 to 1,500-square-foot traveling exhibition, accompanying website, and complementary programming to promote public understanding of neuroscience research and its relevance to healthy brain development in early childhood. The exhibition and programs will focus on current research on the developing brain, up to age 5, and will reach a national audience of adult caregivers of young children and their families, with a special emphasis on Latino families. The project will be developed bi-culturally and bilingually (English/Spanish) in order to better engage underrepresented Latino audiences. The exhibition and programs will be designed and tested with family audiences.

The exhibition project, Interactive Family Learning in Support of Early Brain Development, has four goals that primarily target adult caregivers of children up to age 5:


Foster engagement with and interest in neurodevelopment during early childhood
Enhance awareness of how neuroscience research leads to knowledge about healthy development in early childhood
Inform and empower adult caregivers to enrich their children’s early learning experiences
Reach diverse family audiences, especially Latino caregivers and their families


A collaborative, multidisciplinary team of neuroscience researchers, experts in early childhood education, museum educators, and OMSI personnel with expertise in informal science education and bilingual exhibit development will work together to ensure that current science is accurately interpreted and effectively presented to reach the target audiences. The project will foster better public understanding of early brain development and awareness and confidence in caregivers in using play to enrich their children’s experiences and support healthy brain development. Visitors will explore neuroscience and early childhood development through a variety of forms—multi-sensory, hands-on interactive exhibits, graphic panels, real objects, facilitated experiences, and an accompanying website.

Following the five-year development process, the exhibition will begin an eight-year national tour, during which it will reach more than one million people.
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TEAM MEMBERS: Victoria Coats
resource project Public Programs
Citizen science is a form of Public Participation in Scientific Research (PPSR) in which the participants are engaged in the scientific process to support research that results in scientifically valid data. Opportunities for participation in real and authentic scientific research have never been larger or broader than they are today. The growing popularity and refinement of PPSR efforts (such as birding and species counting studies orchestrated by the Cornell Lab of Ornithology) have created both an opportunity for science engagement and a need for more research to better implement such projects in order to maximize both benefits to and contributions from the public.

Towards this end, Shirk et al. have posted a design framework for PPSR projects that delineates distinct levels of citizen scientist participation; from the least to the highest level of participation, these categories are contract, contribute, collaborate, co-create, and colleagues. The distinctions among these levels are important to practitioners seeking to design effective citizen science programs as each increase in citizen science participation in the scientific process is hypothesized to have both benefits and obstacles. The literature on citizen science models of PPSR calls for more research on the role that this degree of participation plays in the quality of that participation and related learning outcomes (e.g., Shirk et al., 2012; Bonney et al., 2009). With an unprecedented interest in thoughtfully incorporating citizen science into health-based studies, citizen science practitioners and health researchers first need a better understanding of the role of culture in how different communities approach and perceive participation in health-related studies, the true impact of intended educational efforts from participation, and the role participation in general has on the scientific process and the science outcome.

Project goal to address critical barrier in the field: Establish best practices for use of citizen science in the content area of human health-based research, and better inform the design of future projects in PPSR, both in the Denver Museum of Nature & Science’s Genetics of Taste Lab (Lab), and importantly, in various research and educational settings across the field.

Aims


Understand who currently engages in citizen science projects in order to design strategies to overcome the barriers to participation that occur at each level of the PPSR framework, particularly among audiences underrepresented in STEM.
Significantly advance the current knowledge regarding how citizen scientists engage in, and learn from, and participate in the different levels of the PPSR framework.
Determine the impact that each stage of citizen science participation has on the scientific process.
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TEAM MEMBERS: Nichole Garneau Tiffany Nuessle