The San Diego Natural History Museum (theNAT) contracted RK&A to conduct a summative evaluation of the exhibition Extraordinary Ideas from Ordinary People: A History of Citizen Science and to explore how well the exhibition communicates an inclusive view of science. The goals for the evaluation were to explore visitors’ behaviors in the exhibition as well as understand what meanings visitors made from the exhibition, particularly with regard to how the exhibition’s messages about citizen science are resonating in the context of visitors’ science identity.
RK&A conducted timing and tracking
The goal of the study was to inform an interpretive and master planning process at Eastern State Penitentiary Historic Site by documenting visitor motivations, interests, experience, and learning outcomes of four key audiences identified by Eastern State: walk-in visitors (adult only), walk-in visitors (groups with children), prearranged adult tour groups, and school groups. Specifically, the report focuses on the following evaluative questions: 1) Who are the visitors to Eastern State and why do they come? (e.g., entry conditions such as demographics, motivations for their visit, expectations
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TEAM MEMBERS:
Jill SteinEastern State Penitentiary Historic SiteJes A. Koepfler