Black girls display high interest, confidence and ability in STEM but face multiple barriers including racial, ethnic and gender stereotypes, low exposure to STEM role models, low awareness of diverse STEM fields and financial obstacles to STEM education. It is critical to infuse STEM education with specific and intentional culturally responsive and anti-racist strategies to attract and retain Black girls in STEM. Through this combination of media, role modeling and outreach, Black SciGirls will help increase access to STEM education for Black girls, preparing them for future workforce participation. This project will study the impacts on elementary/middle school Black girls’ exposure to early career Black female STEM professionals as role models. Deliverables include 1) professional development for STEM educators and Black STEM professional women to prepare them to lead STEM programs for girls 2) a PBS series of role model videos of early-career Black STEM professionals and 3) a research study that examines how/if in person and media-based STEM role models increase Black girls’ interest and confidence in STEM, motivation to pursue future STEM studies, and STEM identity. While women make up 47% of the U.S. workforce, they are underrepresented in STEM and only 1.6% are Black women.
The research study will examine how educators’ use of role models addresses a critical barrier for Black girls, seeing women in STEM who look like them. The research study questions are: How and in what ways do Black STEM women role models influence Black girls’ interest in STEM? How and to what extent do role models report changes in their confidence and ability to engage girls in STEM as a result of training in best practices in role modelling? and, How and to what extent are parents engaged in supporting girls’ involvement in STEM, as a result of the participation of role models? The research team will visit participating local SciGirls programs to collect qualitative data, including observations of program activities, interviews, and focus groups. To ensure reliable outcomes and utilize robust theoretical underpinnings, the research will combine pre/post survey data and an in-depth cross-case studies employing qualitative and quantitative data collection. This mixed-methods approach will enable gathering data that comprehensively offers insight into Black girls’ STEM experiences and those of the Black STEM professional women role models and parents who support them. Qualitative data that centers girls’, role models’, and parents’ perspectives will contribute to this identity-centered study. A culturally responsive evaluation will determine the extent to which the project builds educators’ ability to integrate equitable and anti-racist practices to build Black girls’ interest and confidence in STEM studies.
This Research in Service to Practice project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to (a) advance new approaches to and evidence-based understanding of the design and development of STEM learning in informal environments; (b) provide multiple pathways for broadening access to and engagement in STEM learning experiences; (c) advance innovative research on and assessment of STEM learning in informal environments; and (d) engage the public of all ages in learning STEM in informal environments.
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TEAM MEMBERS:
Rita KarlAngel Miles NashRonda BullockAdrienne StephensonLataisia Jones
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to (a) advance new approaches to and evidence-based understanding of the design and development of STEM learning in informal environments; (b) provide multiple pathways for broadening access to and engagement in STEM learning experiences; (c) advance innovative research on and assessment of STEM learning in informal environments; and (d) engage the public of all ages in learning STEM in informal environments.
Increasing greater diversity, equity, and inclusion in science not only presents a social justice goal, but is also vital to the financial and social success of the nation. The stereotype of the older white male scientist has obscured the contributions of women and people of color. This project seeks to remedy these perceptions which are barriers to entry into STEM fields. The project will create a large-scale hub for STEM themed video content on YouTube and other social media platforms, featuring 100+ original STEM videos produced by PBS partners. This hub and accompanying research seeks to identify the characteristics of online STEM content that attract (or fail to attract) underrepresented groups, specifically Black and Hispanic communities as well as women of all races. The objectives of this project are to 1) provide a unified online science-themed hub, PBS Terra, on YouTube and other platforms for hosting, sharing, and distributing digital STEM series from diverse producers from across the PBS system; 2) conduct surveys and focus groups to examine and understand the needs and expectations of women, Black and Hispanic communities and their consumption of STEM video content online and 3) test hypotheses about the communicative strategies of STEM videos that feature Black and Hispanic female scientists. Project collaborators include PBS, researchers at the University of Utah and the University of Georgia, and consultants and advisors with expertise in broadening participation and inclusion in STEM.
Little is known about how or why adult Americans seek science content on YouTube, especially the motivations of adults from underrepresented minorities and females. The key research questions in this project are: 1) Why do Black and Hispanic audiences and women of all races seek science video content online? 2) How does showing Black and Hispanic female scientists in science video content on YouTube impact viewers’ identification with and sense of belonging in STEM? 3) How does the use of humor by Black and Hispanic scientists in YouTube science content affect viewers’ perceptions of the communicator and their engagement with STEM content? 4) How does the appearance and manner of dress of Black and Hispanic scientists in YouTube science content affect viewers’ perceptions in the aforementioned areas? A nationally representative baseline survey will be conducted. A probability sample of 2000 respondents will be obtained including oversampling of Black and Hispanic audiences. To complement findings from the survey, focus groups will be conducted in eight different regions of the country to learn why these targeted audiences do or do not seek science content on YouTube and what motivates them to share the content with their social media network. In addition, an experiment embedded in an online survey will test the hypothesis that greater on-screen representation of women and scientists of color will broaden existing perceptions about scientists. The experiment will consist of a 3 (scientist’s race: Black/Hispanic/White) × 2 (science issue: controversial/non-controversial) × 2 (style: casual/professional) between-subjects design. Survey participants will be randomly assigned to the experimental conditions. These factors (science issue and host appearance) can be altered by content producers to better reach and engage the targeted audiences. The project not only investigates theoretical questions at the intersection of STEM stereotypes and race, but findings related to these experimental conditions will offer practical insight into strategies that can be used by science communication practitioners.
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TEAM MEMBERS:
Adam DylewskiSara YeoMichael Cacciatore
From a strategic communication perspective, for any communication to be effective, it must be audience-centered, with content and delivery channels that are relevant to its intended target. When trying to reach culturally specific communities or other groups that are not otherwise connected with science research, it is crucial to partner with community members to co-create content through media that is appealing and culturally competent. This commentary considers some examples including storytelling through ‘fotonovelas’ and radio stories, community drama and serious games.
This project will produce a four-part mini-series on African American Language (AAL) designed for television broadcast as well as for formal and informal public educational distribution. This mini-series addresses the social, cultural, and educational issues related to the most prominent, the most controversial, and the most misunderstood dialect in the history of American English--African American Language. Dialect prejudice, linguistic profiling, and language-based discrimination continue to be "so commonly accepted, so widely perceived as appropriate, that it must be seen as the last back door to discrimination. And the door is still wide open" (Lippi-Green 2012:73). By presenting the history, development, diversity, and symbolic role of language in the lives of African Americans, this documentary series helps to counteract the persistent misinformation and misinterpretation circulated about the language of African Americans. The series builds on the popular public reception to the one-hour documentary, Talking Black in America: The Story of African American Language, and includes the following episodes: 1) the historical and contemporary development of African American Language; 2) the diversity of language use among African Americans based on region, age, status, education, and style; 3) the use of language in expressive performance, including preaching, comedy, music, hip hop, spoken word, and other expressive genres; and 4) the role of language differences in educational achievement. A website accompanying the series will include a variety of educational resources, including streaming, discursive chapters with integrated vignettes from the episodes, additional commentary and background, activities, and discussion questions for each episode, with further online materials for education. The documentary and accompanying activities constitute an important milestone in the effort to educate the public about language diversity in American society.
No dialect in the history of American English has been more prominent, more controversial, and more misunderstood than African American Language, and dialect prejudice, linguistic profiling, and language discrimination still intensely affect speakers of this variety. By presenting the history, development, diversity, and symbolic role of language in the lives of African Americans, this documentary series will help to counteract the persistent misinformation circulated about African American Language. This series and the accompanying online materials offer an important milestone in the effort to educate the public about language diversity that can help to reduce linguistic discrimination in American society.
This project is funded by the National Science Foundation's (NSF's) Advancing Informal STEM Learning (AISL) program, which supports innovative research, approaches, and resources for use in a variety of learning settings.
The Antarctic Dinosaurs project aims to leverage the popularity and charisma of dinosaurs to inspire a new generation of polar scientists and a more STEM (Science, Technology, Engineering, Mathematics)-literate citizenry. The project, centered on a giant screen film that will reach millions of theatrical viewers across the U.S., will convey polar science knowledge through appealing, entertaining media experiences and informal learning programs. Taking advantage of the scope of research currently taking place in Antarctica, this project will incorporate new perspectives into a story featuring dinosaurs and journey beyond the bones to reveal a more nuanced, multi-disciplinary interpretation of paleontology and the profound changes the Antarctic continent has endured. The goals of the project are to encourage young people to learn about Antarctica and its connection to the rest of the globe; to challenge stereotypes of what it means to participate in science; to build interest in STEM pursuits; and to enhance STEM identity.
This initiative, aimed particularly at middle school age youth (ages 11-14), will develop a giant screen film in 2D and 3D formats; a 3-episode television series; an "educational toolkit" of flexible, multi-media resources and experiences for informal use; a "Field Camp" Antarctic science intervention for middle school students (including girls and minorities); fictional content and presentations by author G. Neri dealing with Antarctic science produced for young people of color (including non-readers and at-risk youth who typically lack access to science and nature); and presentations by scientists featured in the film. The film will be produced as a companion experience for the synonymous Antarctic Dinosaurs museum exhibition (developed by the Field Museum, Chicago, in partnership with the Natural History Museum of Los Angeles County, Discovery Place, Charlotte, NC, and the Natural History Museum of Utah). Project partner The Franklin Institute will undertake a knowledge-building study to examine the learning outcomes resulting from exposure to the film with and without additional experiences provided by the Antarctic Dinosaurs exhibition and film-related educational outreach. The study will assess the strategies employed by practitioners to make connections between film and other exhibits, programs, and resources to improve understanding of the ways film content may complement and inspire learning within the framework of the science center ecosystem. The project's summative evaluation will address the process of collaboration and the learning impacts of the film and outreach, and provide best practices and new models for content producers and STEM educators. Project partners include film producers Giant Screen Films and Dave Clark Inc.; television producer Natural History New Zealand (NHNZ); Discovery Place (Charlotte, NC); The Franklin Institute; The Field Museum; The Natural History Museum of Utah (The University of Utah); author G. Neri; and a team of scientists and diversity advisers. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants. The project has co-funding support from the Antarctic section of the Office of Polar Programs.
This award reflects NSF's statutory mission and has been deemed worthy of support through evaluation using the Foundation's intellectual merit and broader impacts review criteria.