This study collected data from seven planetarium email lists (one per planetarium regional organization in the United States), as well as online survey panel data from residents in each area, to describe and compare those who do and do not visit planetariums.
While interest in citizen science as an avenue for increasing scientific engagement and literacy has been increasing, understanding how to effectively engage underrepresented minorities (URMs) in these projects remains a challenge. Based on the research literature on strategies for engaging URMs in STEM activities and the project team’s extensive experience working with URMs, the project team developed a citizen science model tailored to URMs that included the following elements: 1) science that is relevant to participants’ daily lives, 2) removal of barriers to participation, such as