Wings of the World: Summative Evaluation Report

Tuesday, September 25, 2018
Resource Type:
Summative | Research and Evaluation Instruments | Survey | Evaluation Reports
Environment Type: 
Exhibitions, Aquarium and Zoo Exhibits
Families | Museum/ISE Professionals | Evaluators
Ecology, forestry, and agriculture | Life science
Cincinnati Zoo & Botanical Garden, Lifelong Learning Group/COSI

With funding from the Institute of Museum and Library Services’ (IMLS) Museums for America program, the Cincinnati Zoo & Botanical Garden (Zoo) undertook a process of improving the interpretive experience of its Wings of the World exhibit, which concluded in summer 2018. The updated exhibition sought to enhance families’ connections to nature and inspire them to become better bird neighbors, in direct alignment with the Zoo’s strategic planning.

In collaboration with the Zoo, the Lifelong Learning Group (LLG) conducted formative and summative evaluation in spring and summer 2018. The purpose of the summative evaluation was to examine program outcome effectiveness, quantify the portions of messages and activities that resonated across participants, and determine the degree to which the Wings of the World experience facilitated connections with and feelings of responsibility to nature.

Funding Program: 
Museums for America
Award Number: 
Funding Amount: 
Funding Program: 
Cincinnati Zoo & Botanical Garden
Funding Amount: 

Team Members

Shasta BrayProject Manager
David JenikeDavid JenikePrincipal Investigator
Dolly HaydeDolly HaydeEvaluator
Joe E HeimlichEvaluator

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