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  • Date: 05/24/2013
    Resource Category: Summative
    During 2007, the Exhibits Department conducted a summative evaluation of Wild About Otters to document visitors' interest in and their responses to this temporary exhibition. This study was conducted in three parts to examine visitors' behaviors and responses to aspects of the exhibition, including conservation content, emotional reactions and ... »
  • Date: 12/01/2010
    Resource Category: Research and Evaluation Instruments
    In 2009, the Monterey Bay Aquarium began looking at new ways to interpret its Seafood Watch program. This nationwide conservation program strives to educate the public about the importance of buying sustainable seafood. As part of the program, the Aquarium publishes a printed pocket guide that lists the types of seafood consumers should buy and ... »
  • Date: 09/01/1998
    Resource Category: Peer-reviewed article
    This paper discusses efforts at the New England Aquarium to attract multicultural audiences, with projects like the Lake Victoria exhibit. This NSF-funded, collaborative project, centered on Lake Victoria in East Africa, addresses the aquarium's lack of representation by racial minorities, specifically Boston's African-American community. ... »
  • Date: 05/15/1997
    Resource Category: Project Descriptions
    The Zoological Society of Florida and Miami Metrozoo will use this award to plan their strategy for "Attracting New Neighbors". During their planning activities they will address issues involved in attracting the traditionally underserved and large Hispanic population of Dade County, Florida to the educational programs of the zoo. The planning ... »
  • Date: 05/01/1993
    Resource Category: Peer-reviewed article
    In this article, John H. Falk, Ph.D., of Science Learning, Inc., discusses leisure decisions influencing African-Americans use of museums. Falk cites findings from two research studies that investigated the relative importance of a variety of critical variables postulated at possible reasons for the under-utilization of museums by African- ... »
  • Date: 01/01/1990
    Resource Category: Peer-reviewed article
    In this paper, researchers from University of Michigan discuss a major problem facing zoo administrators in major urban metropolitan areas: the relevance and attraction of urban zoos to inner-city minority residents. They present an overview of the methodology and findings from a study that examined zoo visitation to the Detroit Zoo by white and ... »