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Peer-reviewed article

Importance-Performance Analysis

January 1, 1987 | Exhibitions
In this article, Ohio State University researchers discuss the Importance-Performance analysis tool and its application in non-profit leisure settings such as a park.

TEAM MEMBERS

  • Gary W. Mullins
    Author
    Ohio State University
  • Betsy L. Schultz Spetich
    Author
    Ohio State University
  • Citation

    ISSN : 0892-4996
    Publication Name: Visitor Behavior
    Volume: 2
    Number: 3
    Page Number: 3
    Resource Type: Research Products
    Discipline: Education and learning science | Life science
    Audience: General Public | Museum/ISE Professionals | Evaluators
    Environment Type: Exhibitions | Parks, Outdoor, and Garden Exhibits

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