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Evaluation Reports

Extending Zoo Visitor Engagement through Conservation Action Stations Onsite and Conservation Campaigns at Home: iSave Species Extended Engagement Interactives Research Study

July 5, 2013 | Media and Technology, Exhibitions
This report describes a research study conducted by User Experience Research Consulting, Inc. (UXR) contracted by the iSaveSpecies team that would inform the development of online extended engagement conservation activities to bridge and support zoo visitors, onsite experiences with computer-based conservation stations. The study focused on two key concepts: engagement and conservation. Across three phases, researchers investigated visitor attitudes, perceptions, and experiences related to conservation action through the iSaveSpecies system and in their personal lives, and their ideas and interests towards extending their engagement with the iSaveSpecies system both onsite and once they had left the zoo.

TEAM MEMBERS

  • Miami University
    Contributor
  • 2013 06 19 JesKoepfler BW
    Evaluator
    UXR Consulting Inc.
  • Citation

    Funders

    NSF
    Funding Program: ISE/AISL
    Award Number: 1010938
    Funding Amount: 1899065
    Discipline: Ecology, forestry, and agriculture | Education and learning science | Life science
    Audience: Families | Parents/Caregivers | Elementary School Children (6-10) | Middle School Children (11-13) | Museum/ISE Professionals | Evaluators
    Environment Type: Media and Technology | Websites, Mobile Apps, and Online Media | Exhibitions | Aquarium and Zoo Exhibits

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